At a Glance
- Tasks: Drive sales and marketing for a new luxury care home, engaging with the community.
- Company: Join a top-rated care home group recognised as one of the UK's best companies to work for.
- Benefits: Enjoy competitive salary, commission, paid breaks, staff meals, and various employee perks.
- Why this job: Make a real difference in people's lives while developing your career in a supportive environment.
- Qualifications: Sales experience, strong communication skills, and a passion for helping others.
- Other info: Flexible hours with opportunities for growth in a dynamic team.
The predicted salary is between 36000 - 60000 £ per year.
Full Time Leicester, UK
New Care Home Opening!!
Competitive Salary (D.O.E) Plus Commission And Company Benefits
Full Time Hours
A Top 20 Care Home Group 2025! Awarded ‘One Of The UK’s Best Companies To Work For’
Thurnby Fields, Leicester – Opening Late Summer 2026!
Thurnby Fields is a luxurious residential and dementia care home based in Leicester, offering state‑of‑the‑art facilities, which include 73 large en‑suite bedrooms and 10 luxury care suites. The home also features luxurious lounges and dining rooms, an on‑site café bar, a cinema and a professional hair and beauty salon.
We have an exciting opportunity for an ambitious, dedicated and compassionate sales person to join the team at Thurnby Fields. You will ensure the effective daily operation of Sales and Marketing whilst meeting and exceeding budget targets and filling the home with the agreed client base and maximising revenue.
Our team member benefits include:
- Paid Breaks
- Staff Meals
- Nest Pension
- Employee Assistance Programme
- ‘Spice of Life’ – Discount Retail Scheme
- Cycle Scheme
- Eye Care
- Refer a Friend Scheme
- Reward Vouchers
- Quarterly & Annual Company Recognition Awards
The HAA will demonstrate the highest levels of professionalism and customer service at all times whilst promoting the values and vision of the Cinnamon Care Collection. Our HAA’s are expected to promote the homes at all times and to carry out external business development, establishing community and professional links.
Main Responsibilities:
- Update the Sales and Marketing activity database on an ongoing basis and produce activity reports on a daily, weekly or ad hoc basis.
- Co-ordinate input from all team members.
- Assist in answering all general sales and marketing enquiries from colleagues and customers, brochure requests, internet enquiries and other channels.
- Acquire information and collate responses and data from customers as required, including chasing up outstanding information.
- Assist at Sales and Marketing events with special emphasis on preparation for and coordination of all sales events and exhibitions.
- Record and follow up sales leads to ensure sales targets are met.
- Ensure that all reports are prepared within the required timescale and are accurate.
- Manage and keep up to date the information on the pipeline of potential residents, and when they are likely to become permanent residents, in order to maximise revenue and meet sales targets.
- Develop new contacts and maintain regular and close contacts with all key care influences.
- Identify new sales opportunities and ensure that, where possible, these come to completion.
- Flexibility in covering the Sales & Marketing office over seven days, including weekends and evening hours as and when required.
Person Specification:
This role involves working very closely with the General Manager. You will need to be decisive, self‑motivated, proactive, flexible and adaptable. Confident and enthusiastic with a desire to excel in all areas. You will need to possess the ability to prioritise your workload and be able to work under pressure. The ability to communicate and manage interpersonal relationships, including influencing skills is essential.
HOME ADMISSIONS ADVISOR in Leicester employer: Cinnamon Care Collection
Contact Detail:
Cinnamon Care Collection Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land HOME ADMISSIONS ADVISOR in Leicester
✨Tip Number 1
Get to know the company inside out! Research Thurnby Fields and the Cinnamon Care Collection. Understanding their values and vision will help you connect with the team and show that you're genuinely interested in being part of their mission.
✨Tip Number 2
Network like a pro! Attend local events or join online groups related to care homes and admissions. Building relationships with key influencers in the industry can open doors and give you an edge when applying for the role.
✨Tip Number 3
Practice your pitch! Be ready to talk about your experience and how it aligns with the role of Home Admissions Advisor. Highlight your sales skills and customer service experience, and don’t forget to share your passion for helping others.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Don’t miss out on this exciting opportunity!
We think you need these skills to ace HOME ADMISSIONS ADVISOR in Leicester
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see that you’re genuinely excited about joining our team and making a difference in the lives of our residents.
Tailor Your CV: Make sure your CV is tailored to the Home Admissions Advisor role. Highlight relevant experience and skills that match the job description. We love seeing how your background aligns with what we’re looking for!
Be Clear and Concise: Keep your application clear and to the point. Use straightforward language and avoid jargon. We appreciate when candidates can communicate effectively, just like we do with our clients!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Thurnby Fields.
How to prepare for a job interview at Cinnamon Care Collection
✨Know the Care Home Inside Out
Before your interview, make sure you research Thurnby Fields and the Cinnamon Care Collection. Understand their values, vision, and what makes them stand out in the care industry. This will not only show your genuine interest but also help you align your answers with their mission.
✨Showcase Your Sales Skills
As a Home Admissions Advisor, sales experience is key. Prepare specific examples of how you've successfully met or exceeded sales targets in the past. Be ready to discuss your strategies for building relationships and closing deals, as this role heavily relies on those skills.
✨Demonstrate Compassion and Professionalism
This role requires a balance of professionalism and compassion. Think of scenarios where you've had to handle sensitive situations with empathy. Highlight your ability to connect with potential residents and their families, as this will be crucial in your role.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare thoughtful questions about the team dynamics, company culture, and expectations for the role. This shows that you're not just interested in the job, but also in how you can contribute to the team and grow within the company.