Brand Strategy Director

Brand Strategy Director

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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Cielo, Inc.

At a Glance

  • Tasks: Lead brand strategy and client relationships to enhance talent marketing solutions.
  • Company: Cielo is a leading Talent Acquisition Partner, transforming how companies attract and retain talent.
  • Benefits: Enjoy remote work flexibility, competitive salary, and opportunities for professional growth.
  • Why this job: Join a dynamic team focused on innovation and making a real impact in talent acquisition.
  • Qualifications: Bachelor's or Master's degree with extensive experience in employer branding and marketing.
  • Other info: This role involves global collaboration and the chance to shape brand strategies for top clients.

The predicted salary is between 43200 - 72000 £ per year.

Job Description

Company Description

Are you ready to accelerate your career? Join Cielo as a Brand Strategy Director! A career at Cielo will give you the opportunity to work with the industry’s smartest people and to take ownership of your success! Cielo is a brand that reflects our big idea – that talent is rising – and with it our opportunity to rise above. We create careers for ambitious people by moving beyond traditional assumptions of what it means to work in talent acquisition.

Cielo is the world's leading Talent Acquisition Partner. We deliver a better talent experience for everyone through Talent Acquisition, Search, Consulting, and Digital Accelerators. With our fresh approach – we design and build comprehensive, proven solutions inspired by technology to find and keep the unique talent that elevates our clients above the competition.

Cielo is an equal opportunity employer and will not discriminate against any applicant for employment because of race, color, religion, sex, national origin, disability, age, genetic information, or any other status protected by law.

Work Location: UK
Work Arrangement: Remote for candidates based in the UK, traveling 1-2 times per year
Language Requirement: English
Specific requirements: Employer Brand experience, preferably in an agency setup, or RPO, or a mix of these; client relationship management, exposure to C level, revenue growth, team leadership, and cross-functional team development

Job Description

The Brand Strategy Director will develop and lead client relationships with brand and talent marketing solutions that enable direct clients and our client teams to drive direct hiring, enhance the quality of hire, ignite talent performance, and maximize the value of the client’s employer brand.

The Brand Strategy Director is a global, commercially oriented leader, capable of generating and delivering revenue targets. The key result areas for this position are: delighting internal and external customers, leading to new revenue opportunities; delivering progressive solutions to exceptional standards; and expanding services from existing clients while achieving P&L targets. This role is crucial to driving brand engagement solutions across global clients.

Responsibilities

  • Deep knowledge of employer branding, recruitment marketing, and employee communications. Expert at measuring and maximizing marketing ROI.
  • Self-sufficient in scoping, converting, and delivering all aspects of brand projects up to $250K, with up to three projects per year. Full accountability for commercial, service, and reputational excellence.
  • Lead and integrate new IP, services, and products into Cielo.
  • Create and lead the delivery of customized brand solutions and strategies based on client needs.
  • Design and launch new services and solutions, including a suite of assets for existing offerings.
  • Own a client portfolio of around $1M. Serve as a consultant to client leaders, building senior-level relationships to advise on brand solutions, facilitate thought leadership, and share best practices.
  • Maintain high visibility and reputation within Cielo, leading to ongoing client development opportunities, sharing new products/services, and case studies at QBRs or stimulus sessions.
  • Convert approximately $200K annually from current Cielo clients.
  • Lead practice growth and reputation by writing thought leadership blogs, speaking at summits, and leveraging networks for new business opportunities.
  • Collaborate with sales teams to identify, train, and sell solutions, and generate new internal client leads.

Operations: Performance

  • Support regional capability teams to ensure a sustainable operating model for brand and digital solutions.
  • Own service delivery standards, management, and governance within the portfolio.
  • Develop and optimize capability within the Brand Practice through operationalizing new products/services, training, reporting, and continuous improvement.
  • Provide insights to clients and stakeholders by turning marketing data into strategic stories and recommendations.
  • Conduct digital audits and evaluate clients’ brand, recommending solutions.

Qualifications

Education: Bachelor’s or Master’s degree plus relevant marketing and digital vocational training.

Experience:

  • Extensive experience in employer branding, marketing, and communications programs.
  • Preferred experience in marketing agencies, outsourcing, or consulting.
  • Strong skills in data analysis for insight and strategy generation.
  • Experience in client management and service delivery, including resourcing and talent management.
  • Previous P&L management experience, including forecasting, budgeting, and invoicing.

Skills and Abilities: Digitally curious and savvy; excellent people management skills.

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Brand Strategy Director employer: Cielo, Inc.

Cielo is an exceptional employer that champions career growth and innovation, particularly for the Brand Strategy Director role. With a remote work arrangement in the UK, employees benefit from a flexible work culture that prioritises collaboration and creativity, while also offering opportunities to engage with industry leaders and drive impactful brand strategies. Cielo's commitment to diversity and inclusion, alongside its focus on professional development and thought leadership, makes it a rewarding place for ambitious individuals looking to make a significant impact in talent acquisition.
Cielo, Inc.

Contact Detail:

Cielo, Inc. Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Brand Strategy Director

✨Tip Number 1

Network with professionals in the employer branding and talent acquisition space. Attend industry events, webinars, or local meetups to connect with potential colleagues and clients. Building relationships can lead to valuable insights and opportunities.

✨Tip Number 2

Showcase your expertise by creating thought leadership content. Write articles or blogs on employer branding trends and share them on platforms like LinkedIn. This not only demonstrates your knowledge but also increases your visibility in the industry.

✨Tip Number 3

Familiarise yourself with Cielo's current projects and client success stories. Understanding their approach and solutions will help you tailor your discussions during interviews, showing that you're aligned with their goals and values.

✨Tip Number 4

Prepare to discuss how you've driven revenue growth and enhanced client relationships in previous roles. Be ready with specific examples that highlight your ability to deliver results, as this is crucial for the Brand Strategy Director position.

We think you need these skills to ace Brand Strategy Director

Employer Branding Expertise
Recruitment Marketing Knowledge
Client Relationship Management
Revenue Growth Strategies
Team Leadership
Cross-Functional Team Development
Project Management
Data Analysis for Insight Generation
Digital Marketing Savvy
Service Delivery Excellence
Thought Leadership and Content Creation
Strategic Communication Skills
Performance Measurement and ROI Maximisation
Operational Governance
Consultative Selling Skills

Some tips for your application 🫡

Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and qualifications for the Brand Strategy Director position. Tailor your application to highlight your relevant experience in employer branding, recruitment marketing, and client relationship management.

Craft a Compelling CV: Your CV should clearly showcase your extensive experience in employer branding and marketing communications. Use quantifiable achievements to demonstrate your impact, such as revenue growth or successful project completions, especially those related to brand strategy.

Write a Strong Cover Letter: In your cover letter, express your passion for talent acquisition and how your skills align with Cielo's mission. Highlight specific examples of how you've successfully led brand projects and built client relationships, particularly at a senior level.

Showcase Thought Leadership: If you have written thought leadership pieces or spoken at industry events, mention these in your application. This demonstrates your expertise and commitment to the field, which is crucial for a role that involves advising clients and leading brand solutions.

How to prepare for a job interview at Cielo, Inc.

✨Showcase Your Employer Branding Expertise

Make sure to highlight your deep knowledge of employer branding and recruitment marketing during the interview. Prepare specific examples of how you've successfully implemented branding strategies in previous roles, especially in agency or RPO settings.

✨Demonstrate Client Relationship Management Skills

Be ready to discuss your experience in managing client relationships, particularly with C-level executives. Share stories that illustrate your ability to build trust and deliver value, as this is crucial for the Brand Strategy Director role.

✨Prepare for Revenue Growth Discussions

Since this role involves generating revenue targets, come prepared with insights on how you have previously contributed to revenue growth. Discuss specific strategies you employed and the results achieved to showcase your commercial acumen.

✨Exhibit Leadership and Team Development Experience

Highlight your leadership skills and experience in developing cross-functional teams. Be prepared to share examples of how you've led projects or initiatives that required collaboration across different departments, as this will be key in driving brand engagement solutions.

Brand Strategy Director
Cielo, Inc.
Location: London
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