At a Glance
- Tasks: Lead social media strategy and create engaging content for LinkedIn.
- Company: Join Ciarb, a professional body for dispute resolution practitioners.
- Benefits: Enjoy a competitive salary, hybrid work, and generous annual leave.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make an impact by elevating Ciarb's global presence and thought leadership.
- Qualifications: Experience in social media strategy and content creation, especially on LinkedIn.
The predicted salary is between 28000 - 32000 € per year.
Ciarb is a professional membership body for alternative dispute resolution practitioners. We support our members through advocacy, professional standards, training, and guidance. We are committed to maintaining the highest standards of governance, compliance, and integrity in all that we do.
Ciarb has a significant opportunity to grow global engagement, professional influence, and member value through a LinkedIn-first social media strategy. As part of a new membership and engagement strategy, social media will play a central role in communicating thought leadership, supporting member engagement, and driving commercial outcomes. This role will lead the planning and delivery of Ciarb’s social media activity, with a primary focus on LinkedIn as the core platform for engaging professional audiences. The role will also support and empower Ciarb’s branches and global volunteers, many of whom are not marketing professionals, to effectively represent and promote Ciarb at a local level. Working collaboratively across internal teams and with global stakeholders, the postholder will elevate the profile of Ciarb, ensuring consistent messaging, increased engagement, and measurable impact. The role will also have responsibility for supporting with web copy.
Key Responsibilities
- Social Media Strategy & Delivery: Lead the development and execution of a LinkedIn-first social media strategy, positioning Ciarb as a global thought leader in dispute resolution and professional practice. Ensure content is tailored to professional audiences, focusing on insight-led, value-driven, and conversation-starting content. Partner with internal stakeholders and external senior leaders to develop thought leadership content, including posts, articles, and video. Plan social media calendar and deliver integrated campaigns aligned to organisational priorities, with LinkedIn as the primary channel supported by other platforms where appropriate. Manage paid LinkedIn campaigns, including audience targeting, budget allocation, testing, and optimisation.
- Content Creation & Video Production: Plan, create, and deliver high-quality, LinkedIn-optimised content, with a strong emphasis on short-form and interview-style video. Translate complex professional topics into clear, engaging, and accessible content suitable for a global audience. Write copy that reflects Ciarb’s voice and credibility. Lead end-to-end video production, including concept development aligned to thought leadership themes, scripting and briefing subject matter experts, filming (e.g. interviews, event coverage, talking-head content), and editing and optimising for LinkedIn formats (captions, pacing, mobile-first viewing).
- Web Copy Development: Develop and optimise web copy for key pages (e.g. campaigns, products, events), ensuring consistency with social messaging and overall brand tone. Collaborate with internal stakeholders to translate complex information into clear, user-focused website content. Apply best practice for digital content, including clarity, structure, accessibility, and SEO considerations. Ensure social campaigns are supported by effective landing page content that drives engagement and conversion.
- Volunteer & Branch Social Media Enablement: Develop and deliver guidance, training, and toolkits to support branch volunteers in using social media effectively, with a focus on LinkedIn. Create simple, practical resources (e.g. templates, best practice guides, content examples) tailored to non-marketing audiences. Run social media training sessions and workshops to build confidence and capability among volunteers. Provide ongoing support and advice to branches on content creation, event promotion, and local engagement.
- Reporting and Analytics: Develop and maintain a social media dashboard/calendar. Track and analyse performance (engagement, reach, follower growth, lead generation). Use insights to refine content strategy, optimise campaigns, and improve ROI. Provide regular reporting and recommendations to key stakeholders. Stay up to date with social media trends and platform updates.
Experience
Essential: Proven experience delivering social media strategies with a strong emphasis on LinkedIn. Demonstrable experience creating engaging content, including video production and editing. Strong understanding of thought leadership and professional content marketing. Excellent copywriting skills, with the ability to communicate complex topics clearly. Experience managing paid social campaigns (LinkedIn preferred). Experience with social media management and analytics tools. Confidence working with senior stakeholders and subject matter experts. Ability to work independently and manage multiple priorities. Excellent attention to detail, spelling, and grammar.
Desirable: Experience working within a professional body, membership organisation, or institute. Experience supporting or training non-marketing stakeholders or volunteers. Familiarity with global or multi-region communications. Experience in integrated communications. Basic design skills (e.g. Canva, Adobe).
What's in it for you?
- Contract: Permanent, Full Time
- Working Style: Hybrid – 2 days per week in the office
- Salary: £28,000 – 32,000 (depending on experience)
- Annual leave: 25 days per annum plus UK bank holidays
- Sick pay: Enhanced company scheme subject to terms and conditions
- My Free Time: We offer up to 12 additional wellbeing days a year
- Pension: Generous Pension Scheme (from day 1 of joining)
- Other Benefits: Employee Assistance Programme (EAP), Private Healthcare: Vitality Health, Cycle-to-work scheme, Season Ticket Loan, Perkbox subscription (money-saving platform)
Social Media & Content Executive in London employer: Ciarb
Ciarb is an exceptional employer that fosters a collaborative and supportive work culture, ideal for professionals seeking to make a meaningful impact in the field of alternative dispute resolution. With a hybrid working model, generous annual leave, and a commitment to employee wellbeing through initiatives like the Employee Assistance Programme and additional wellbeing days, Ciarb prioritises the growth and development of its staff. The opportunity to engage with global stakeholders and contribute to thought leadership content makes this role not only rewarding but also pivotal in shaping the future of the organisation.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media & Content Executive in London
✨Tip Number 1
Get your LinkedIn profile in tip-top shape! Make sure it reflects your skills and experience relevant to social media and content creation. A polished profile can catch the eye of recruiters and show them you mean business.
✨Tip Number 2
Network like a pro! Reach out to professionals in the industry, join relevant groups, and engage with their content. Building connections can lead to job opportunities that aren’t even advertised yet.
✨Tip Number 3
Show off your skills through a portfolio! Create a collection of your best work, especially any social media campaigns or content pieces you've produced. This will give potential employers a taste of what you can do.
✨Tip Number 4
Don’t forget to apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to highlight how your experience aligns with our mission at Ciarb.
We think you need these skills to ace Social Media & Content Executive in London
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience with social media strategies, especially on LinkedIn. We want to see how your skills align with our mission at Ciarb!
Show Off Your Creativity:When applying, don’t just list your past roles. Share examples of engaging content you've created or campaigns you've led. We love seeing your creative flair and how you can bring that to our team!
Be Clear and Concise:Your written application should reflect excellent copywriting skills. Keep it clear and to the point, showcasing your ability to communicate complex topics simply. Remember, we value clarity!
Apply Through Our Website:For the best chance of success, make sure to submit your application through our official website. It’s the easiest way for us to keep track of your application and get back to you quickly!
How to prepare for a job interview at Ciarb
✨Know Your LinkedIn Inside Out
Since this role focuses heavily on LinkedIn, make sure you’re familiar with the platform. Review your own profile and think about how you can showcase your experience in social media strategy and content creation. Be ready to discuss how you would leverage LinkedIn to enhance Ciarb's presence.
✨Showcase Your Content Skills
Prepare examples of your previous work, especially any engaging content or video projects you've created. Bring along a portfolio or links to your best pieces. This will help demonstrate your ability to create insight-led, value-driven content that resonates with professional audiences.
✨Understand Ciarb’s Mission
Research Ciarb and its role in alternative dispute resolution. Familiarise yourself with their values and how they engage with members. This knowledge will allow you to tailor your responses and show how your skills align with their goals, particularly in enhancing member engagement through social media.
✨Prepare for Collaboration Questions
This role involves working with various stakeholders, so be ready to discuss your experience in collaborating with others. Think of specific examples where you’ve successfully partnered with teams or individuals to achieve a common goal, especially in a social media context.
