At a Glance
- Tasks: Plan and execute community-focused marketing and PR activities across the South West.
- Company: Join Churchill Living, a leading provider of housing for the over 60s, known for its integrity and community focus.
- Benefits: Enjoy a competitive salary, company car options, 24 days holiday, and unique perks like John Lewis vouchers.
- Why this job: Be part of a supportive team that values creativity and community engagement while making a real impact.
- Qualifications: Strong copywriting skills, planning abilities, and experience in campaign execution are essential.
- Other info: Join a family-run business recognised as a top employer with a commitment to colleague well-being.
The predicted salary is between 36000 - 60000 £ per year.
- Reward & Benefits: Competitive salary, company car or car allowance options, and other excellent Colleague benefits
About the role
We are looking to appoint a creative, pro-active and commercially driven Marketing Executive to plan, develop, and deliver community-focused marketing and PR activity for developments across the South West Division. Build strong local awareness and engagement through partnerships and PR opportunities. Ensure all activity is delivered on time, within budget, and tailored to maximise local visibility, lead generation, and community connection.
Key responsibilities include:
- Planning and executing all communications and customer touchpoints throughout the lifecycle of each development within the Division, aligning all activity with the Customer Journey workflow.
- Overseeing all divisional PR activity, identifying new case study opportunities.
- Developing and implementing divisional marketing initiatives to build local brand awareness and drive footfall to developments.
- Supporting the sales team to build strong relationships with local community groups, businesses, estate agents and influencers to enhance the profile of each development.
- Identifying and pursuing partnership opportunities that can generate leads or promote developments in the local area.
- Maintaining a deep understanding of the local market and competitor activity to identify marketing gaps and opportunities.
- Ensuring consistency of brand, tone and creative output across all activity with the Division.
- Coordinating all development signage, ensuring consistency, brand compliance, timely installations, and the ongoing maintenance of signage.
- Working with the Marketing Communications Executive to support the delivery of Group-led campaigns, ensuring key divisional input and approvals are completed in line with campaign timelines.
- Maintaining appropriate stock levels of all printed materials, ensuring Sales Offices are fully equipped with accurate, up-to-date collateral at all times.
- Attending and assisting with on-site events and community engagement activities as required.
About you
- Strong copywriting and content creation ability
- Solid planning and organisational skills
- Competency in campaign execution across all channels
- Strong interpersonal communication and collaboration
How you’ll be rewarded
- Company car or cash for car allowance
- Annual holiday entitlement of 24 days + Bank Holidays
- Day off on your birthday
- Life Assurance
- Health Screening
- John Lewis vouchers – £200 to all expectant parents
- Colleague well-being initiatives and ambassadors
- Peer recognition programme
- Colleague referral bonus
- Access to Employee Assistance programme
- Land introduction bonus
- Friends & family discount against the cost of a new Churchill apartment
- Charitable match-funding programme for Colleagues wishing to raise money for their chosen charities
Join the Churchill familyand be part of an ambitious and successful business who value and appreciate their people. Apply today!
About us
We are Churchill Living, the leading provider of housing that offers freedom, independence, and unrivalled living value for the over 60s, and we’re looking for people like you!
As a family-run, privately-owned business we have a strong culture built on trust and integrity. We’re proud of what we do, and the people we work with, and we believe in giving something back to the communities where we operate. Our success is built on our fantastic team of more than 700 Colleagues across the country, which is growing all the time.
We pride ourselves on building beautiful, quality apartments in desirable locations across the country for those looking for greater freedom and independence. Our developments are designed to provide safety, support and a sense of community for our Customers to enjoy, ensuring peace of mind for them and their families.
We are proud to have been voted a Sunday Times Top 10 \’Best Places to Work\’ based on our Colleague feedback. Not only that, but we’ve won a host of industry awards including the prestigious Housebuilder of the Year at the WhatHouse? Awards
We understand the importance of protecting your personal data when you submit a job application. For more information on how we process your personal data please read ourPrivacy Policy .
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Divisional Marketing Executive - South West employer: Churchill Estates Management
Contact Detail:
Churchill Estates Management Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Divisional Marketing Executive - South West
✨Tip Number 1
Familiarise yourself with the local market in the South West. Understanding the community dynamics and key players will help you tailor your approach and demonstrate your knowledge during interviews.
✨Tip Number 2
Network with local businesses, community groups, and influencers before applying. Building these connections can provide valuable insights and potentially lead to referrals that could strengthen your application.
✨Tip Number 3
Showcase your creativity by preparing a mock marketing campaign relevant to the role. This will not only highlight your skills but also demonstrate your proactive approach and understanding of the company's goals.
✨Tip Number 4
Stay updated on current trends in marketing and PR, especially those that resonate with the over 60s demographic. Being knowledgeable about effective strategies will set you apart as a candidate who is ready to contribute from day one.
We think you need these skills to ace Divisional Marketing Executive - South West
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and PR, especially any community-focused projects. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your creativity and proactive approach. Mention specific examples of past marketing initiatives you've led and how they align with the responsibilities outlined in the job description.
Showcase Your Copywriting Skills: Since strong copywriting is essential for this role, consider including a portfolio or samples of your writing. This could be blog posts, press releases, or marketing materials that demonstrate your ability to engage an audience.
Highlight Interpersonal Skills: In your application, emphasise your interpersonal communication skills and any experience working with local communities or businesses. This will show that you can build strong relationships, which is key for this position.
How to prepare for a job interview at Churchill Estates Management
✨Showcase Your Creativity
As a Marketing Executive, creativity is key. Prepare examples of past marketing campaigns you've developed or contributed to, highlighting your innovative ideas and how they drove engagement.
✨Understand the Local Market
Research the South West market thoroughly. Be ready to discuss local competitors, community needs, and potential partnership opportunities that could enhance brand visibility.
✨Demonstrate Strong Communication Skills
Since the role involves collaboration with various stakeholders, practice articulating your thoughts clearly. Use examples that showcase your interpersonal skills and ability to build relationships.
✨Align with Company Values
Familiarise yourself with Churchill Living's mission and values. During the interview, express how your personal values align with theirs, particularly in terms of community engagement and customer focus.