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- Tasks: Drive growth by optimising digital shelf presence and enhancing online brand visibility.
- Company: A caring company with a unique culture that values collaboration and innovation.
- Benefits: Competitive salary, 24 days leave, pension matching, and health cash plan.
- Why this job: Make a real impact in digital marketing while working with market-leading brands.
- Qualifications: 4+ years in digital shelf management, strong analytical and communication skills.
- Other info: Hybrid working in a dynamic environment with excellent career growth opportunities.
The predicted salary is between 36000 - 60000 £ per year.
A collective energy and ambition. A place where you can make a real difference. We’re a company that genuinely cares about our people, our products, our consumers and the environment. Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries. United by the belief that when we strive for growth, anything is possible.
Are you passionate about digital marketing and enhancing online brand presence? Do you have expertise in optimising digital shelf performance and content syndication across multiple retailer platforms?
We’re looking for a Senior Digital Shelf Specialist on a permanent basis to join our growing Church & Dwight UK business and drive growth across our portfolio of market-leading brands. This role is based at our London Euston office with hybrid working.
In this role, you will report directly to the European Digital Marketing Manager and take ownership of improving our digital shelf presence, optimising content performance, syndicating content to retailer shelves, and measuring KPI progress across key online channels. You will play a pivotal role in increasing brand visibility, customer engagement, and sales growth while partnering closely with our UK Marketing team and supporting our European distributor markets (UK & GMG).
Key Responsibilities:- Manage and optimise our digital shelf programme and syndication networks, including budget oversight.
- Develop and execute content optimisations aligned to each brand’s identity across multiple channels.
- Collaborate with agency partners to optimise product detail pages (PDPs) and maximise their impact.
- Scale the reach and impact of content and customer reviews through enhanced syndication (e.g., BrandBank, BazaarVoice).
- Track and report digital shelf performance using advanced measurement software (e.g., Profitero).
- Analyse data to extract insights and recommend performance improvement opportunities.
- Upskill and enable marketing teams to maximise the effectiveness of their online listings.
- Own and improve content creation processes and tools to optimise workflows with stakeholders.
The ideal candidate will have at least 4 years’ experience in digital shelf or content management, preferably within the FMCG sector, along with a strong understanding of the key drivers of product detail page (PDP) performance such as search rank and conversion rate. Experience working with Amazon and managing PDPs across multiple online channels and brands is essential. You will possess excellent stakeholder management, analytical, and problem-solving skills, complemented by strong communication and interpersonal abilities, with the capacity to work effectively both independently and as part of a team.
Working hours are 37 per week: Monday – Thursday 9:00am – 5:00pm and Friday 9:00am – 4:30pm.
In return we offer a competitive package, 24 days annual leave, pension matched up to 9% contributions, discretionary annual bonus and membership of a health cash plan.
If you are a highly motivated Senior Digital Shelf Specialist ready for a challenging and rewarding opportunity, we’d love to hear from you.
Senior Digital Shelf Specialist in London employer: Church & Dwight
Contact Detail:
Church & Dwight Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Shelf Specialist in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want to see your passion for digital marketing and how you can enhance our online brand presence. Show us you’re not just another candidate, but someone who truly gets what we’re about!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms to get comfortable with common questions. We want to see your confidence shine through when discussing your experience in optimising digital shelf performance.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Senior Digital Shelf Specialist in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience that match the Senior Digital Shelf Specialist role. Highlight your expertise in digital marketing and content management, especially if you've worked with Amazon or similar platforms.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for digital marketing and how you can drive growth for our brands. Don’t forget to mention specific achievements that demonstrate your impact in previous roles.
Showcase Your Analytical Skills: Since this role involves tracking and reporting on digital shelf performance, make sure to highlight any experience you have with data analysis and measurement tools. We want to see how you’ve used insights to improve performance in the past!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Church & Dwight
✨Know Your Digital Shelf Inside Out
Before the interview, make sure you brush up on your knowledge of digital shelf management and content syndication. Familiarise yourself with key metrics like search rank and conversion rates, as well as tools like Profitero. This will show that you're not just passionate about the role but also have the expertise to back it up.
✨Showcase Your Collaborative Spirit
Since this role involves working closely with the UK Marketing team and agency partners, be prepared to discuss examples of how you've successfully collaborated in the past. Highlight any experiences where you’ve taken ownership and driven results through teamwork, as this aligns perfectly with their culture of collaboration.
✨Prepare for Data-Driven Discussions
Given the emphasis on analysing data to improve performance, come ready with examples of how you've used data insights to drive decisions in previous roles. Be specific about the tools you’ve used and the outcomes achieved, as this will demonstrate your analytical skills and problem-solving abilities.
✨Emphasise Your Passion for Innovation
This company values courage and determination, so don’t shy away from sharing your innovative ideas or projects you've led. Discuss how you’ve pushed boundaries in your previous roles, especially in digital marketing, to show that you’re a forward-thinker who can contribute to their mission of growth.
