At a Glance
- Tasks: Lead brand strategy, manage marketing operations, and develop new products in healthcare.
- Company: Join Church & Dwight UK Ltd, a company passionate about people, products, and the planet.
- Benefits: Enjoy 24 days leave, pension matching, bonuses, and health cash plan.
- Why this job: Make a real impact in healthcare marketing with a supportive and innovative team.
- Qualifications: Degree in marketing or related field; experience with OTC brands or Medical Devices required.
- Other info: Work 37 hours a week, Monday to Friday, in a dynamic London office.
The predicted salary is between 43200 - 72000 £ per year.
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A collective energy and ambition. A place where you can make a real difference.
We’re a company that genuinely cares about our people, our products, our consumers and the environment.
Our unique, informal culture champions courage, determination and collaboration. Knowing we have an open and supportive team means each of us has the freedom to take responsibility and ownership. We have a shared passion to work hard, innovate and push boundaries.
United by the belief that when we strive for growth, anything is possible. While we might not be the largest company in our industry, we believe we can have the biggest impact because: Together We Have the Power to Win.
Do you have a passion for achievement and healthcare marketing?
If the answer is yes – then look no further. Church & Dwight UK Ltd have an exciting opportunity for a Senior Brand Manager to join our Marketing Department in our Healthcare team based in our London Office.
As a SBM for Healthcare you will be responsible for managing all aspects of marketing a brand, including developing strategic plans, overseeing new product development, creating and executing communications and promotions, and liaising with international and export teams. The role involves leading the development of strategic, insight-led brand plans, creating and executing compelling communications and promotions, and identifying and bringing new product concepts to market. You will be a positive and proactive member of the marketing team, leading by example and helping to create a strong, energized, performance-led team.
Within this role you will have to use scientific expertise to develop breakthrough communications targeting healthcare positions. You will also be responsible for managing the Healthcare Intern.
Key Responsibilities Include
- Brand strategy: leading the development of creative strategic brand plans based on consumer insights and market trends, setting brand objectives and targets, developing pricing strategy, and reviewing brand plans quarterly.
- Brand operations: monitoring and controlling the brand performance and profitability, analysing market and brand data, managing the brand budget, and looking for opportunities to meet or exceed targets.
- New product development: creating the vision for the growth of the brand range, developing and maintaining the innovation funnel, leading the development work with the technical team, organising and managing consumer research and market testing, and developing new packaging with design agencies.
- Brand communication and in market activation: working with the marketing director/manager to develop powerful communications across all media channels, creating inspiring briefs for the creative and media agencies, managing the agencies on a day to day basis, working closely with sales and customer marketing to drive synergy and communicate effectively, identifying sales promotion opportunities, organising and managing consumer research and market testing of communications, and analysing the marketing activity and measures success.
- International liaison: supporting the success of the brand in other markets by working closely with the international and GMG export teams, ensuring the integrity and consistency of the brand presentation, advising on in market generated marketing and promotional materials, and seeking and being open to learning from other markets.
The successful candidate will be a graduate with a relevant degree, ideally from a marketing subject. You must have previous marketing experience managing OTC brands or Medical Devices, and strong experience in developing brand strategies and annual plans. Helping to create strong A&P programmes across ATL, BT and digital/social is a must.
A successful individual must have entrepreneurial spirit and be able to take on responsibility, whilst challenging the status quo. It is key that this person has a strong commercial understanding of business issues/opportunities, balanced with a sound understanding of the healthcare environment. Management experience is desirable, but not essential.
This role works an average 37 hours per week Monday-Friday.
In return we offer a competitive package, including 24 days annual leave, a pension matched up to 9%, discretionary annual bonus, life assurance cover and membership of a health cash plan.
This is a great opportunity to work with recognisable global brands and to see your work in the real world. Sounds interesting? Send us your CV and let’s talk!
For more information on our company, our brands and our culture visit us at applying for a role and sending your cv, you understand that the Company will hold your personal data in relation to your prospective employment and will process that data for legitimate business reasons within the requirements of UK data protection laws currently in effect and as they become applicable, including the Data Protection Act 1998, the General Data Protection Regulation (Regulation (EU) 2016/679)) and any successor legislation. Candidate Privacy Notice.
Seniority level
-
Seniority level
Mid-Senior level
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing and Sales
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Industries
Manufacturing
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Senior Brand Manager employer: Church & Dwight Co., Inc.
Contact Detail:
Church & Dwight Co., Inc. Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager
✨Tip Number 1
Familiarize yourself with the latest trends in healthcare marketing. Understanding current market dynamics and consumer behavior will help you demonstrate your expertise during interviews and discussions.
✨Tip Number 2
Network with professionals in the healthcare marketing field. Attend industry events or join relevant online communities to connect with others who can provide insights and potentially refer you to opportunities.
✨Tip Number 3
Prepare to discuss specific examples of successful brand strategies you've implemented in the past. Highlighting your achievements will showcase your capability to drive results in a similar role.
✨Tip Number 4
Research Church & Dwight UK Ltd's current brands and marketing campaigns. Being knowledgeable about their products and initiatives will allow you to tailor your conversation and show genuine interest in the company.
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Understand the Company Culture: Before applying, take some time to understand Church & Dwight's unique culture. Highlight your alignment with their values of courage, determination, and collaboration in your application.
Tailor Your CV: Make sure your CV reflects your experience in healthcare marketing and brand management. Use specific examples that demonstrate your ability to develop strategic brand plans and manage product development.
Craft a Compelling Cover Letter: In your cover letter, express your passion for achievement and how your entrepreneurial spirit aligns with the company's mission. Mention your previous experience with OTC brands or Medical Devices and how it prepares you for this role.
Showcase Your Analytical Skills: Since the role involves analyzing market and brand data, be sure to include examples of how you've successfully monitored brand performance and profitability in your past roles.
How to prepare for a job interview at Church & Dwight Co., Inc.
✨Show Your Passion for Healthcare Marketing
Make sure to express your enthusiasm for healthcare marketing during the interview. Share specific examples of how you've successfully managed OTC brands or Medical Devices in the past, and discuss what drives your passion for this field.
✨Demonstrate Strategic Thinking
Prepare to discuss your experience in developing strategic brand plans. Highlight your ability to analyze market trends and consumer insights, and be ready to present a case study or example where your strategic thinking led to successful outcomes.
✨Highlight Your Collaborative Spirit
Since the company values collaboration, emphasize your experience working in teams. Share stories that showcase your ability to lead by example, support your colleagues, and contribute to a positive team environment.
✨Be Ready to Discuss Innovation
Innovation is key in this role, so come prepared with ideas for new product concepts or marketing strategies. Discuss how you have previously developed and executed innovative campaigns, and how you can bring that creativity to the Senior Brand Manager position.