At a Glance
- Tasks: Lead digital engagement projects and optimise customer experiences across multiple channels.
- Company: Join Chugai Pharma Europe, a leader in innovative healthcare solutions.
- Benefits: Flexible remote work, competitive salary, and opportunities for professional growth.
- Other info: Dynamic team environment with a focus on innovation and collaboration.
- Why this job: Make a real impact in the pharmaceutical industry with your digital marketing skills.
- Qualifications: 5+ years in digital marketing, fluent in English and French, strong analytical skills.
The predicted salary is between 60000 - 75000 £ per year.
Chugai Pharma Europe (CPE) is a regional business and wholly owned subsidiary of Chugai Pharmaceutical Co., Ltd., one of Japan’s leading research-based pharmaceutical companies. Established in 1993, CPE is the regional coordinator of Chugai’s commercial, medical and business activities in Europe, as well as supporting research & development for Japan and exploring co-development and in-licensing opportunities. Our mission is to dedicate ourselves to adding value by creating and delivering innovative products and services for the medical community and human health around the world.
This is a full-time role for a Digital Customer Engagement Manager located in London, with flexibility for remote work. Please only apply (in English) if you consider that you fulfil the below criteria.
Qualifications- Completed degree or equivalent professional qualification in Business, Marketing, Communications, Digital Business, or a related field
- Fluent English & French (oral, written and professional vocabulary)
- Over 5 years of experience in a similar role, ideally in digital marketing or customer engagement (pharmaceutical industry desirable or agency)
- In-depth understanding of digital channels and platforms, and their use in customer management
- Experience in omnichannel marketing (including social media), crafting personalized customer journeys, and enhancing customer engagement and experience
- Demonstrable experience leading and managing digital marketing campaigns, email journeys and social media
- Experience on managing websites and apps Go to Market model
- Experience analyzing and interpreting customer data to optimize the customer journey (Matomo/Piano/GA, SFMC/Marketo, Salesforce/Vevva/OCE)
- Strong time management and flexibility, workload prioritization, and multi-tasking abilities
- Ability to work independently and collaboratively with team while leading without authority
- Proactive in sharing expertise and demonstrating a positive can-do attitude on a matrix environment
- Creates an open, trusting environment for discussing confidential/ethical issues
- Takes ownership, initiates action, and sets high professional standards
- Strong interpersonal and influencing skills; acts as a passionate and enthusiastic digital champion
- Focuses on activities that deliver results and ROI, with customer experience positive impact
- Methodical, detail-oriented approach ensuring adherence to SOPs and task completion
- Initiative, drive and autonomy; able to operate with minimal supervision and work with limited infrastructure, knowing when to consult/inform manager/others
The Digital Customer Engagement Manager is responsible for optimizing customer engagement opportunities and the successful implementation of holistic omnichannel projects and campaigns for impactful customer experience.
General- Understand the digital ecosystem, services, solutions, automation and brand's omnichannel journey
- Possess in-depth knowledge of digital marketing, including current trends and new technologies to inform and improve the department strategy
- Take and recommend strategic decisions that are informed by data driven analysis, researched and evidenced industry insights
- Lead, manage and engage with internal and external stakeholders
- Manage internal relationships in order to work effectively within cross-functional teams
- Drive and influence cross-functional and project teams
- Be an effective Project Manager in order to lead and influence cross-functional and project teams including Medical, sales, IT or Portfolio & Lifecycle management
- Develop and execute digital initiatives by identifying key customer engagement opportunities, planning, and implementing it together with sales & marketing teams
- Ensure that digital and omnichannel tactics are seamlessly included in the overall brand strategy, enhancing the coherence and effectiveness of marketing efforts
- Maximize Chugai digital capabilities to achieve exceptional customer experience by bringing innovative thinking and a deep understanding of customer needs and behaviours
- Cultivate a "digital first" mindset within Chugai's teams while fostering a digital-first culture by promoting the importance of digital channels and ensuring that digital strategies are prioritized in marketing and sales activities
- Enhance the digital capabilities through training and support by organizing workshops, providing resources, and offering guidance to ensure that the teams are well-equipped to execute digital strategies effectively
- Manage and work effectively with agencies and other third party service providers
- Manage expenditure budgets in cooperation with finance teams
- Shape a cohesive GTM and customer offering across digital platforms by providing a consistent offering across platforms and systems
- Set, monitor and report on KPIs and quantitative objectives
- Lead and drive the omnichannel communication and implementation of the marketing strategy for optimal field execution and customer engagement and digital experience
- Work alongside portfolio management to co-create and implement a cohesive digital and marketing strategy: This involves aligning digital initiatives with portfolio goals and ensuring that all marketing efforts are integrated
- Ensure the strategy is interwoven with all marketing efforts to provide a unified customer experience, providing a unified and consistent customer experience across all touchpoints
- Implement automation in customer communications to enhance engagement and CX by making interactions more efficient and personalized
- Inspire, motivate and provide leadership
- Ensure strategic and tactical alignment with medical, sales, IT and portfolio & lifecycle teams
- Measure and demonstrate improved customer interactions through measuring impact, demonstrating improvements and making data-driven reporting and action plans
Omnichannel Digital Engagement Manager (Remote) employer: Chugai Pharma Europe
Chugai Pharma Europe is an exceptional employer that fosters a dynamic and innovative work culture, prioritising employee growth and development. With a commitment to enhancing customer engagement through cutting-edge digital strategies, employees benefit from a collaborative environment that encourages creativity and initiative. The flexibility of remote work combined with the opportunity to contribute to meaningful healthcare solutions makes this role particularly rewarding for those passionate about making a difference in the pharmaceutical industry.
StudySmarter Expert Advice🤫
We think this is how you could land Omnichannel Digital Engagement Manager (Remote)
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn, join relevant groups, and attend virtual events. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Understand their digital engagement strategies and think about how your experience aligns with their goals. This will help you stand out as a candidate who truly gets what they’re about.
✨Tip Number 3
Showcase your skills through a personal project or portfolio. If you've led successful digital campaigns or created engaging customer journeys, put them on display! This gives potential employers a taste of what you can bring to the table.
✨Tip Number 4
Don’t just apply through job boards; head over to our website and submit your application directly. It shows initiative and gives you a better chance of being noticed by the hiring team. Plus, we love seeing candidates who take that extra step!
We think you need these skills to ace Omnichannel Digital Engagement Manager (Remote)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Digital Customer Engagement Manager. Highlight your experience in digital marketing and customer engagement, especially in the pharmaceutical industry if you have it. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about digital engagement and how your background makes you a perfect fit for Chugai Pharma Europe. We love seeing enthusiasm and a personal touch!
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your ability to drive results. Whether it's successful campaigns or improved customer journeys, we want to know how you've made an impact in your previous roles.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you’re proactive and keen to join our team!
How to prepare for a job interview at Chugai Pharma Europe
✨Know Your Digital Stuff
Make sure you brush up on the latest trends in digital marketing and omnichannel strategies. Be ready to discuss how you've used digital channels to enhance customer engagement in your previous roles, especially in the pharmaceutical industry.
✨Showcase Your Data Skills
Prepare to talk about your experience with analysing customer data. Bring examples of how you've used tools like Google Analytics or Salesforce to optimise customer journeys and improve engagement. This will show that you're data-driven and results-oriented.
✨Demonstrate Leadership Without Authority
Since this role involves working with cross-functional teams, think of examples where you've led projects or initiatives without having direct authority. Highlight your interpersonal skills and how you influenced others to achieve common goals.
✨Be Ready for Scenario Questions
Expect questions that ask how you'd handle specific challenges in digital engagement. Prepare scenarios where you've successfully implemented omnichannel campaigns or improved customer experiences, and be ready to explain your thought process and outcomes.
