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- Tasks: Lead innovative brand campaigns and shape compelling narratives in the fashion industry.
- Company: Join a fast-growing, independent British fashion label with a vibrant culture.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Make your mark in fashion by driving impactful campaigns and connecting with communities.
- Qualifications: 5 years in brand marketing, ideally in fashion, with strong collaboration skills.
- Other info: Fast-paced role with excellent career development opportunities.
The predicted salary is between 28800 - 43200 £ per year.
Our client is a fast scaling, independent British fashion label. They’re now looking for an experienced and strategic brand manager with a deep passion for fashion, culture, and storytelling. You bring a proven ability to shape and execute brand narratives that resonate, inspire, and drive business impact. With a strong creative instinct and commercial acumen, you play a critical role in driving the brand’s growth, leading high-impact campaigns, and fostering meaningful community connections in a fast-paced environment.
THE ROLE:
- Partner with the Brand Director to develop ground-breaking campaign concepts that bring the brand narrative and seasonal themes to life.
- Develop the campaign strategy across all owned channels, with a heavy focus on earned media (influencer, experiential and press), ensuring all initiatives ladder up to the overarching brand and company strategy.
- Lead ideation sessions, from initial concept through to pitch decks and creative briefs.
- Translate brand objectives into actionable campaign plans with clear KPIs, timelines, and deliverables.
- Assist in planning the brand calendar alongside the Brand Director.
- Manage the end-to-end delivery of brand campaigns across all owned channels.
- Create and manage campaign timelines, critical paths, and cross-functional workflows.
- Brief and align with Creative, Social, Ecom and Digital Marketing teams to ensure consistent storytelling and execution.
- Track performance and post-campaign reporting, sharing insights and learnings to drive continuous improvement.
- Support the Brand Director in maintaining a consistent brand narrative and tone across all touchpoints.
- Write and review copy for campaigns, where needed.
- Partner with Creative to ensure visual direction aligns with brand identity and campaign goals.
- Work closely with Product, Ecommerce, and Operations to ensure campaigns are commercially aligned and launch smoothly.
- Amplify campaigns and secure cohesive storytelling across channels.
- Manage and develop junior team members.
SKILLS AND EXPERIENCE:
- 5 years of experience in brand marketing, ideally within the fashion, lifestyle, or consumer sectors.
- At least 2 – 3 years in a brand manager role, with proven success of cross-channel brand campaigns.
- A positive attitude and willingness to grow with the brand.
- Ability to work in a fast-paced environment and deliver high-quality work.
- Strong organisation, communication, and collaboration skills.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing
Industries: Retail Apparel and Fashion
Brand Manager employer: Christopher Keats Media Limited
Contact Detail:
Christopher Keats Media Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Network like a pro! Reach out to people in the fashion industry, attend events, and connect with potential colleagues on LinkedIn. The more connections you make, the better your chances of landing that Brand Manager role.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with recruiters or during interviews, share your ideas for campaigns or brand narratives. This will demonstrate your passion for storytelling and your strategic thinking.
✨Tip Number 3
Prepare for those interviews! Research the company’s past campaigns and be ready to discuss what worked and what didn’t. This shows you’re not just interested in the role but also invested in the brand’s success.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you ace your application and connect with top employers in the fashion industry. Let’s get you that dream job!
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Show Your Passion for Fashion: When writing your application, let your love for fashion and storytelling shine through. We want to see how your experiences and interests align with our brand's narrative and culture.
Be Specific About Your Experience: Highlight your previous roles and campaigns you've managed. We’re looking for concrete examples of how you’ve driven brand growth and executed successful cross-channel strategies.
Tailor Your Application: Make sure to customise your CV and cover letter for this role. Use keywords from the job description to show us that you understand what we’re looking for and how you fit into our vision.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you don’t miss out on any updates about your application!
How to prepare for a job interview at Christopher Keats Media Limited
✨Know Your Brand Inside Out
Before the interview, dive deep into the brand's history, values, and recent campaigns. Understand their target audience and what sets them apart in the fashion industry. This knowledge will help you demonstrate your passion and strategic thinking during the conversation.
✨Prepare Your Campaign Ideas
Think of a few innovative campaign concepts that align with the brand's narrative and seasonal themes. Be ready to discuss how you would execute these ideas across various channels, focusing on earned media. This shows your proactive approach and creativity.
✨Showcase Your Collaboration Skills
Since the role involves working closely with different teams, prepare examples of how you've successfully collaborated in the past. Highlight your communication skills and how you’ve managed cross-functional workflows to deliver impactful campaigns.
✨Be Ready for Performance Metrics
Understand key performance indicators (KPIs) relevant to brand campaigns. Be prepared to discuss how you've tracked performance in previous roles and how you used insights to improve future campaigns. This will showcase your analytical skills and commitment to continuous improvement.
