Legacy Marketing Manager

Early applications are strongly encouraged as interviews will be scheduled on an ongoing basis and this role may be filled before the advertised closing date.

This role is based in the UK on a remote homeworking contract or based in our London / Edinburgh office. If the role is based in the London / Edinburgh office, you will be required to attend the office for a minimum of 2 days per week with the option to work remotely for the remaining 3 days.

About us

Christian Aid exists to create a world where everyone can live a full life, free from poverty. We are a global movement of people, churches and local organisations who passionately champion dignity, equality and justice worldwide. We are the changemakers, the peacemakers, the mighty of heart.

We're committed to building a diverse and inclusive workplace, and recognise the value this brings in forming strong, creative and high performing teams. We welcome applications from all sections of the community, and from those with experience from outside of the voluntary sector. And no, you don't have to be Christian to work here – we encourage people of all faiths and none to apply. We just ask that everyone lives out our values of dignity, equality, justice and love. We value a good work-life balance, so we're open to part-time and flexible working. We also offer hybrid working for our office-based colleagues and the option of being a homeworker for most of our roles too.

Learn about our vision, mission and values

About the role

We are seeking a Legacy Marketing Manager to lead innovative legacy and in memory campaigns that inspire supporters to leave a gift in their Will. In this role, you will develop and execute marketing strategies with your team to drive legacy and in memory donations, using multi-channel approaches, compelling storytelling, and data-driven insights. You will collaborate with internal teams and external partners to enhance engagement, and ensure Christian Aid continues to make an impact for generations to come.

It's an exciting time to join our Legacy Team – our Legacy campaign 'Faith Will' has been shortlisted for the best 'Legacy Campaign of the Year' at both the Institute of Fundraising's National Fundraising Awards and Smee & Ford's Legacy Awards.

About you

You are a passionate and strategic marketer with experience in legacy giving, fundraising, or a similar field. With a creative mindset and excellent storytelling skills, you can craft compelling campaigns that inspire supporters to leave a lasting impact. You have a strong understanding of multi-channel marketing, and enjoy analysing campaign performance to optimise results.

A natural relationship-builder, you are confident in engaging with stakeholders, supporters, and internal teams to drive legacy and in memory fundraising initiatives. You thrive in a fast-paced environment, managing multiple projects with attention to detail and ensuring all messaging aligns with brand values and fundraising regulations.

If you're motivated by making a meaningful difference, want to be part of a great team, and have the skills to grow our legacy giving programme, we'd love to hear from you!

Further information

At Christian Aid we strive to be an inclusive and diverse employer and recognise the value that this brings in helping to build strong, creative and high performing teams.

We are actively encouraging racialised minorities, LGBTQ+, people with disabilities, returning parents or carers who are re-entering work after a career break, people with caring responsibilities, people from low socioeconomic backgrounds, women, and older workers to apply. This is because these groups are under-represented within our teams, especially at senior level, and we recognise and value the contributions members of these groups make to strong, creative and high performing teams.

We have a strong Christian ethos and we encourage applications from all faiths and none (with the exception of Director positions where there is a genuine occupational requirement to be a practicing Christian – Exempted under the Equality Act 2010).

All successful candidates will require a DBS/police check appropriate to the role and location and a Counter Terrorism Sanction check as part of your clearance for commencing your role with us. We also participate in the Inter Agency Misconduct Disclosure Scheme. In line with this Scheme, we will request information as part of the referencing process from job applicants' previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during employment, or incidents under investigation when the applicant left employment. By submitting an application, the job applicant confirms their understanding of these recruitment procedures.

This role requires applicants to have the right to live and work in the country where this position is based and undertake the role that you have been offered. If you are successful and we make you an offer for the role, we will be required to conduct a right to work check on your immigration status in the UK. We will contact you regarding the documentation you will need to provide to evidence this.

You can expect a wide range of rewards and benefits, including a generous holiday allowance, a season ticket loan, and flexibility that will ensure you enjoy a good work/life balance.