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- Tasks: Lead category management, develop insights, and create marketing plans for innovative food products.
- Company: Join Branston, a leader in supplying fresh potatoes and prepared vegetables to major UK retailers.
- Benefits: Enjoy a 4.5-day work week, generous leave, private health insurance, and a car allowance.
- Why this job: Be part of a dynamic team that values innovation and personal development in a fast-paced environment.
- Qualifications: Experience in FMCG or retail, strong data interpretation skills, and proficiency in relevant software required.
- Other info: Opportunity to work onsite in Lincoln with a supportive culture and exciting career growth potential.
The predicted salary is between 43000 - 77000 £ per year.
Full time Onsite, Lincoln
£50,000 - £55,000
- Benefits
- 4.5 working week, finishing at 12:30pm on a Friday
- Car allowance
- 25 days annual leave, plus Bank Holidays
- Company bonus scheme
- Enhanced pension contributions
- Private Health Insurance
- Life Assurance & critical illness cover
- Onsite Parking
- Discounts platform
- Long service celebrations
- Employee Assistance Programme
- Free fruit & potatoes
- Electric salary sacrifice car scheme
- Flu vaccines
- Refer a friend scheme
The company supplies some of the largest retail, wholesale and food manufacturing customers in the UK. Our expertise goes much further than just supply and demand. We offer our customers real innovation, whether developing new potato varieties, packaging solutions or cutting-edge processes. We are also continually developing our great range of innovative, ready-to-cook prepared vegetables. At Branston we thrive to be the best, through our values and invest in our people. This is a fast-paced environment and we are looking for someone who is adaptable in their approach.
As our expert category manager, you will create consumer and category insights to deliver commercial solutions, develop customer relationships, and be the key link between internal and external relationships. You will also manage, motivate and support the development of the category team.
What you will be doing:
- Develop Branston categories through qualitative and quantitative research, insight & trends
- Develop strong category relationships both internally and externally
- Strategic reviews of major trends and opportunities
- Drive short and long term actionable consumer and category insights to deliver commercial solutions
- Create and implement yearly trade marketing plans for our categories
- Review and deliver categories, recommendations and new product launches
- Using Dunnhumby to gain insights on shoppers, formats, tiers to assist with decision making process
- Create monthly action plans addressing needs of the category
- Support the Sales & Marketing team in Brand development
What we want from you:
Essential
- FMCG or retail background with a passion for food
- Brand experience
- Own label category manager
- Ability to build good working relationships at all levels
- Understanding and skill in Dunnhumby, Nielsen, Kantar, IRI systems
- Ability to interpret data and create insights and recommendations
- Proficient IT skills (Ms PowerPoint, Excel, Word etc, presentation writing)
- Able to lead meetings and co-ordinate cross-functional working
- Can demonstrate creative flair
Desirable
- Business degree or relevant qualification
Senior Category Manager employer: Christian Aid Mission
Contact Detail:
Christian Aid Mission Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Category Manager
✨Tip Number 1
Familiarise yourself with the FMCG landscape, especially in the food sector. Understanding current trends and consumer preferences will help you stand out during discussions and interviews.
✨Tip Number 2
Network with professionals in the industry, particularly those who have experience with Dunnhumby, Nielsen, or Kantar. Building these connections can provide valuable insights and potentially lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of how you've used data to drive category insights in your previous roles. Being able to articulate your thought process and results will demonstrate your expertise.
✨Tip Number 4
Showcase your leadership skills by discussing any experiences where you've motivated a team or led cross-functional projects. This will highlight your ability to manage and support the development of the category team.
We think you need these skills to ace Senior Category Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your FMCG or retail experience, particularly any roles related to category management. Emphasise your ability to build relationships and your proficiency with data analysis tools like Dunnhumby, Nielsen, and Kantar.
Craft a Compelling Cover Letter: In your cover letter, express your passion for food and how your background aligns with the role. Mention specific examples of how you've developed consumer insights or managed category teams in the past.
Showcase Your Analytical Skills: Since the role requires interpreting data and creating insights, include examples in your application that demonstrate your analytical skills. Discuss any relevant projects where you used data to drive decisions or strategies.
Highlight Leadership Experience: As the position involves managing and motivating a team, be sure to highlight any leadership experience you have. Discuss how you've successfully led meetings or coordinated cross-functional teams in previous roles.
How to prepare for a job interview at Christian Aid Mission
✨Showcase Your FMCG Experience
Make sure to highlight your background in FMCG or retail during the interview. Discuss specific examples of how you've successfully managed categories and driven insights that led to commercial solutions.
✨Demonstrate Data Proficiency
Be prepared to discuss your experience with data analysis tools like Dunnhumby, Nielsen, and Kantar. Share examples of how you've used these systems to interpret data and create actionable insights for category management.
✨Build Rapport with Interviewers
Since building relationships is key for this role, practice establishing rapport with your interviewers. Show your interpersonal skills by engaging them in conversation and demonstrating your ability to connect with people at all levels.
✨Prepare for Strategic Discussions
Expect questions about strategic reviews and how you identify major trends and opportunities. Prepare to discuss your thought process and any frameworks you use to develop trade marketing plans and new product launches.
