At a Glance
- Tasks: Lead marketing strategy and drive commercial growth for two football clubs.
- Company: Dynamic football clubs with a focus on community and innovation.
- Benefits: Creative freedom, competitive salary, and the chance to shape a brand from scratch.
- Other info: Join a vibrant community in Christchurch with access to stunning landscapes.
- Why this job: Be a pioneer in sports marketing and make a real impact in the football community.
- Qualifications: 3+ years in marketing, strong digital skills, and a passion for football.
The predicted salary is between 40500 - 49500 £ per year.
We're looking for a Marketing Manager to lead the brand and commercial growth of both of our clubs — South Island United, which plays professionally in the OFC Pro League, and Christchurch United, one of the most successful clubs in New Zealand football.
This is a build, not a handover.
There is no marketing function here to inherit — you would be the person who creates it, with the freedom and the responsibility that comes with that.
It is a rare thing in football to get a blank page and a professional platform at the same time.
You would work directly with club leadership across sponsorship activation, digital content, community engagement, matchday experience and partner communications.
- What You'd Be Doing
- Lead the marketing strategy across digital, social, community and partner channels
- Drive commercial revenue through sponsorship, merchandise and event marketing
- Develop and run content strategies that grow both clubs locally and internationally
- Manage partner and sponsor relationships — value delivery, reporting and communication
- Support the OFC Pro League's media and marketing compliance obligations
- Work with the academy, events and operations teams on campaigns that cross all of them
- Build and hold relationships with media partners, including NZME and broadcaster contacts
- Write and maintain the brand guidelines that keep both clubs consistent everywhere they appear
What We're Looking For
- At least 3 years in marketing, ideally with a sports, entertainment or lifestyle brand
- Strong digital and social capability — content creation, and the analytics behind it
- Commercial instinct, and experience working with sponsors or commercial partners
- Excellent written and verbal communication, across cultures and contexts
- A self-starter who works independently and can hold several priorities at once
- A real interest in football, and in what sport can do commercially and for a community
- Experience in or around a professional sports club is a strong advantage, not a requirement
- TWO CLUBS, ONE ROOF
South Island United is New Zealand's only South Island-based professional club.
The team competes internationally in the OFC Pro League — the premier club competition in the Oceania Football Confederation, and Oceania's route through to the FIFA Intercontinental Cup and the FIFA Club World Cup.
It is a genuinely new thing for football in the South Island and across the Pacific.
Christchurch United is one of New Zealand's most historic and successful clubs, competing through the Southern League and into the National League, the country's Tier 1 competition.
Six National League titles.
Seven Chatham Cups.
The club has been a benchmark in New Zealand football for a long time.
Both clubs run out of the United Sports Centre in Christchurch, alongside a youth academy from U4 through U20, social leagues, holiday programmes and one of the country's largest youth tournaments.
The commercial side — sponsorship, events, merchandise and a growing partner ecosystem — is expanding fast, which is why this role exists.
- WHY CHRISTCHURCH
- Affordable cost of living relative to Auckland and Wellington
- World-class access to skiing, hiking, surf and the Southern Alps
- A strong international community and a growing tech and creative sector
- Excellent schools, healthcare and family amenities
- Two to three hours from some of New Zealand's most iconic landscapes
- #J-18808-Ljbffr
MARKETING MANAGER in Christchurch employer: Christchurch United FC
As a Marketing Manager for South Island United and Christchurch United, you will have the unique opportunity to shape the marketing landscape of two prominent football clubs in New Zealand. With a focus on brand growth and community engagement, you'll enjoy a supportive work culture that values creativity and innovation, alongside excellent opportunities for professional development. Located in Christchurch, you'll benefit from an affordable cost of living, access to stunning natural landscapes, and a vibrant community, making this role not just a job, but a meaningful career choice.
StudySmarter Expert Advice🤫
We think this is how you could land MARKETING MANAGER in Christchurch
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Christchurch United FC and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Christchurch United FC are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Christchurch United FC on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Christchurch United FC. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace MARKETING MANAGER in Christchurch
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Christchurch United FC. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Christchurch United FC:Show us that you’ve done your homework! In your application, briefly mention what you admire about Christchurch United FC’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Christchurch United FC
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Christchurch United FC will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Christchurch United FC, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
