Account Director (B2B Media Solutions) in Edinburgh

Edinburgh / East & Central Scotland - Hybrid Role

Making sure you fit the guidelines as an applicant for this role is essential, please read the below carefully.

Office, home and field based

Our Client

• Is a market leading national media company.
• Have an exceptional reputation for a range of innovative market leading media platforms.
• Instantly recognisable high profile household brand names that cover a range of high impact advertising platforms including publishing, websites, digital media and events.
• Provide business and consumers with quality analysis, insight, news, information and entertainment.
• Their unique network guarantees that their media reaches a targeted and specific audience which is hugely valuable to advertisers.
• They are looking to recruit an Account Director to lead and grow commercial activity across a number of key B2B verticals.

The Role

• Dealing with a mix of new and existing business.
• Cold calling, warm calling, establishing contact with existing clients and attending business networking events to represent the business.
• Present bespoke proposals and solutions to decision makers both over the phone, remotely via video and face to face.
• Strategically target clients in specific vertical markets where they can display expertise.
• Sectors will include legal, financial, professional services. technology, energy and renewables, construction and infrastructure, commercial property, health and life sciences, education and training, manufacturing and engineering.
• This will be a highly creative role where you will be responsible for researching opportunities then developing and creating client led solutions across a range of unique bespoke communication solutions.
• Selling an array of expanding advertising and engagement tools and solutions covering branded content, digital media, SEO, social & paid search, podcasts, video, e-newsletters, events, awards and soon to be launched new products
• Creating profitable commercially viable opportunities tailored to the client to ensure results and the optimum share of all budgets.
• Managing and nurturing existing accounts, ensuring optimisation of revenue streams.
• Managing, developing, planning and delivering their strategy in line with client objectives.
• Building, developing and maintaining relationships with key decision makers, ensuring that the relationship is nurtured and grown.
• Work closely with editorial staff on ideas and content.
• Keeping up to date with industry trends, competitor activities, and market developments to identify emerging opportunities.
• Attending industry events. xgikmsk
• Working to targets and deadlines will have the support and back up of an award-winning team.

The Candidate

• To apply you will require a strong track record of selling media solutions from any sector (ie. radio, outdoor, newspaper, digital, magazines, events, exhibitions etc)
• You will require a natural interest in the business secto...