CRM & Lifecycle Leader: AI‑Driven Retention & Growth

CRM & Lifecycle Leader: AI‑Driven Retention & Growth

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
Chip

At a Glance

  • Tasks: Lead CRM strategy and lifecycle initiatives to boost activation, retention, and cross-sell.
  • Company: Join Chip, a forward-thinking company focused on AI-driven growth.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
  • Other info: Collaborative team culture with strong career advancement potential.
  • Why this job: Make a significant impact with AI personalization in a dynamic marketing environment.
  • Qualifications: Experience with Braze, SQL, and lifecycle programs in financial products.

The predicted salary is between 60000 - 80000 £ per year.

Chip seeks a strategic Head of CRM to own the CRM and lifecycle trajectory across activation, retention and cross‑sell.

You will lead a small team, own the roadmap and platform, and drive commercial impact with AI‑enabled personalization and strong data governance.

The role reports to the SVP Marketing in a hybrid London setting.

The ideal candidate brings Braze mastery, SQL fluency, and deep experience shaping lifecycle programs across financial products, with strong stakeholder management and

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CRM & Lifecycle Leader: AI‑Driven Retention & Growth employer: Chip

Join a dynamic and supportive team as a Remote Customer Support Executive, where your passion for customer care will be valued and nurtured. With flexible working hours and a focus on employee well-being, we offer a competitive salary, performance-related bonuses, and a workplace pension scheme to help you secure your future. Embrace the opportunity to grow within a fast-paced, innovative company that celebrates individuality and fosters a positive work culture, all from the comfort of your home in the UK.

Chip

Contact Details:

Chip Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land CRM & Lifecycle Leader: AI‑Driven Retention & Growth

Tap into Campus Networks

If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.

Get Certified

Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.

Connect on Professional Platforms

Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.

Apply Directly and Be Proactive

Don’t shy away from reaching out directly to firms like Chip. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.

We think you need these skills to ace CRM & Lifecycle Leader: AI‑Driven Retention & Growth

CRM Strategy
Lifecycle Management
AI-Enabled Personalisation
Data Governance
Braze Mastery
SQL Fluency
Stakeholder Management

Some tips for your application 🫡

Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.

Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Chip.

Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.

Research and Reflect:Before hitting that 'apply' button on Chip's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!

How to prepare for a job interview at Chip

Brush Up on Financial Analysis Skills

Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Chip.

Prepare for Case Studies

Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.

Show Your Passion for Finance

Since this is a full-time position, employers at Chip will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.

Network with Industry Professionals

Before your interview, reach out to current or former Chip employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.