Buyer Senior Buyer (Permanent) in London

Department: Product / Buying

Location: London, Hybrid

Chinti & Parker is a British luxury knitwear brand known for craftsmanship, colour and playful design. The business is entering an important phase of commercial reset and growth, with a renewed focus on product clarity, sourcing discipline, margin improvement and tighter seasonal execution.

We are looking for a Senior Buyer to lead the commercial buying process across knitwear, with selective support across adjacent categories where commercially justified. This is a hands-on role for someone who can translate creative direction into a focused, margin-accretive and deliverable range. The Senior Buyer will work closely with the Co-Founders, Design, Production, and Planning to ensure the range is commercially balanced, properly costed, bought with discipline and reviewed with clear learnings.

• Knitwear buying and range execution
• Own the commercial buying process for knitwear from range build through to delivery.
• Partner with Co-Founders and Design to translate creative direction into a focused, commercial and brand-right range.
• Build seasonal range plans by category, style, colour, price point, margin and risk.
• Ensure the range balances Heritage, Playful Collectibles and Modern Wardrobe Knits.
• Support selective adjacent category development only where it is brand-right, margin-accretive and commercially justified.
• Support cross-quote testing across appropriate suppliers to benchmark cost, quality, lead time and capability.
• Work with Production to build a supplier matrix by category, capability, cost, margin, lead time and risk.
• Protect and improve intake margin while maintaining the quality and brand handwriting of Chinti & Parker.
• Own the buying critical path across responsible categories, from proto and sample review through to order placement and delivery handover.
• Identify risks early and escalate clearly, with recommended actions.
• Review trade performance by style, category, colour, yarn/fabric, price point, margin, discount, returns and sell-through.
• Translate trading performance into clear future-season recommendations.
• Partner on planning inputs, including sell-through assumptions, margin risk, stock exposure and repeat/chase/cancel/defer recommendations.
• Support tighter buy discipline by ensuring decisions are informed by previous performance and current trading evidence.
• Work with Planning on commercial planning inputs, margin, stock and trading implications.
• Work with Production on supplier delivery, costing and critical path.
• Support marketplace range decisions by considering fit, sizing, imagery, copy, returns risk and customer expectations.

Requirements:

• Proven Buyer or Senior Buyer experience in a premium or luxury fashion environment.
• Track record of improving margin, supplier terms, range focus or buying discipline.
• Strong product judgement, with respect for creative direction and brand handwriting.
• Clear, direct communicator who can hold suppliers and internal teams to account.
• Strong Excel / Google Sheets capability.

Outcomes expected include clearer, tighter and more commercially balanced seasonal ranges, better alignment between creative direction, commercial planning and buy decisions, improved full-price sell-through and reduced markdown risk over time.