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- Tasks: Manage and optimise email marketing campaigns to engage audiences and drive results.
- Company: Join a respected professional services provider in Buckinghamshire with a purpose-led mission.
- Benefits: Enjoy hybrid working, 25 days leave, private healthcare, and a pension scheme.
- Why this job: Make a meaningful impact in a collaborative environment while developing your digital marketing skills.
- Qualifications: Experience in email marketing and proficiency in Salesforce Marketing Cloud are essential.
- Other info: One paid volunteering day per year and opportunities for personal development.
The predicted salary is between 29000 - 33000 £ per year.
A respected professional services provider based in Buckinghamshire is seeking a skilled Digital Marketing Specialist with a focus on email campaigns to join their growing marketing function. This hybrid opportunity offers the flexibility of working from home for most of the week, with just one day in the office per week.
Working closely with the Content Marketing Manager and wider marketing and development teams, the successful candidate will play a vital role in the planning, execution, and optimisation of targeted digital campaigns. With a particular emphasis on email marketing, this role is ideal for someone looking to take ownership of campaign delivery, data-driven performance tracking, and systems management within a purpose-led organisation.
Key Responsibilities:
- Design and manage end-to-end email marketing campaigns.
- Segment and target audiences for acquisition, retention, event promotion, and service launches.
- Develop lifecycle and automated campaigns to improve engagement and maximise uptake of services.
- Maintain and build responsive email templates aligned to brand and tone-of-voice standards.
- Act as the organisation’s subject matter expert for bulk email systems (Salesforce Marketing Cloud).
- Monitor campaign performance using data insights to inform content, strategy, and segmentation.
- Collaborate with colleagues across internal departments and external agencies.
- Contribute to marketing strategies that support business objectives and service adoption.
- Ensure data accuracy and quality within CRM for targeted marketing and reporting.
Skills & Experience Required:
- Strong background in email marketing, including campaign management and optimisation.
- Proficiency in Salesforce Marketing Cloud or similar email marketing platforms.
- Hands-on experience delivering integrated digital campaigns.
- Strong analytical skills with the ability to interpret performance data and trends.
- Understanding of UX principles and email design best practices.
- Familiarity with CRM platforms and audience segmentation.
- Excellent verbal and written communication skills.
- Well-organised, collaborative, and solutions-focused.
Desirable Qualifications:
- CIM qualification (or currently working towards).
- Educated to degree level.
- Knowledge of the professional not-for-profit sectors.
Benefits Include:
- 25 days annual leave plus bank holidays (rising with service).
- Private healthcare and dental cover (after probation).
- Pension scheme with up to 8% employer contribution.
- Life assurance at 4x salary.
- Flexible benefits including salary sacrifice schemes for additional leave and cycle to work.
- Free on-site parking and hybrid working model (minimum 4 days per month on-site).
- One paid volunteering day per year.
- Employee Assistance Programme and learning development opportunities.
This role offers the opportunity to shape impactful digital marketing campaigns in a values-led, forward-thinking environment. If you’re an innovative email marketing specialist ready to make a meaningful contribution, this position provides both autonomy and support to further your career.
Digital Marketing Specialist - Email employer: Chiltern Recruitment
Contact Detail:
Chiltern Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Specialist - Email
✨Tip Number 1
Familiarise yourself with Salesforce Marketing Cloud, as it's a key tool for this role. Consider taking an online course or watching tutorials to enhance your skills and demonstrate your commitment to mastering the platform.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data insights to optimise email campaigns in the past. Be ready to discuss specific metrics and outcomes during your interview.
✨Tip Number 3
Research the company’s previous email campaigns and be prepared to discuss what you think worked well and what could be improved. This shows your genuine interest in their marketing efforts and your proactive approach.
✨Tip Number 4
Network with current or former employees on platforms like LinkedIn. They can provide valuable insights into the company culture and expectations, which can help you tailor your approach during the application process.
We think you need these skills to ace Digital Marketing Specialist - Email
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in email marketing and campaign management. Use specific examples that demonstrate your proficiency with platforms like Salesforce Marketing Cloud.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your understanding of the role. Mention how your skills align with the responsibilities outlined in the job description.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data insights to improve campaign performance in previous roles.
Highlight Collaboration Experience: Since the role involves working closely with various teams, include examples of successful collaborations in your application. This will demonstrate your ability to work well in a team-oriented environment.
How to prepare for a job interview at Chiltern Recruitment
✨Showcase Your Email Marketing Expertise
Be prepared to discuss your previous experience with email marketing campaigns. Highlight specific examples where you designed, managed, and optimised campaigns, particularly using platforms like Salesforce Marketing Cloud.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, come ready to talk about how you've used data insights to inform your marketing strategies. Be specific about the metrics you tracked and how they influenced your decisions.
✨Understand the Brand's Voice
Familiarise yourself with the company's brand and tone of voice before the interview. This will help you discuss how you can maintain and build responsive email templates that align with their standards.
✨Prepare Questions About Collaboration
The role involves working closely with various teams. Prepare thoughtful questions about how collaboration is structured within the organisation and how you can contribute to cross-departmental projects.
