Social Media Specialist

Built for sports, inspired by fans. Home to blockchain's biggest elite sports network, and the largest official team licensed digital asset class in sport - Fan Tokens. We’re like-minded, curious, excitable people here at Chiliz who work well in teams, spread across the globe. Chiliz is a global blockchain company, which powers Socios.com - the creators of Fan Tokens, and the popular fan rewards platform. Socios has partnered with some of the world’s best teams, including Paris Saint-Germain, Juventus, FC Barcelona, Atlético de Madrid, UFC, Galatasaray, Manchester City FC, and many more.

We are building the web3 infrastructure for sports & entertainment! Founded in 2018, Chiliz is a blockchain provider focused on the sports and entertainment industry. We build scalable, secure blockchain-enabled solutions that supercharge fan experiences using digital assets. $CHZ is the native digital token for the Chiliz sports & entertainment ecosystem currently powering Socios.com and the Chiliz Chain blockchain. Socios.com is a fan engagement and rewards app that allows fans to engage with their favourite teams and clubs through digital assets known as Fan Tokens.

As the Social Media Specialist for the Fan Tokens brand, you’ll help shape the voice of one of the most innovative products in the worlds of sport and Web3. You’ll create and execute content strategies that stop thumbs and start conversations. From live match reactions and product updates to trend-jacking and campaign launches, your job is to bring the brand to life on X, TikTok, Instagram, and wherever the potential lives online. That means sharp copy, killer briefs, and collaborating with our in-house teams to create content and campaigns that perform.

Duties & Responsibilities:

• Execute Social Media Strategy: Implement the defined social media strategy across dedicated Fan Token channels (including but not limited to X/Twitter, Instagram, TikTok, LinkedIn, and YouTube).
• Content Creation & Curation: Create, write, and curate engaging organic content (text, images, and video concepts) that resonates with our target audience and aligns with brand guidelines.
• Community Engagement: Actively engage with our community by responding to comments, initiating discussions, and fostering a positive brand presence.
• Reactive & Proactive Execution: Balance planned content with real-time engagement opportunities, capitalising on trending topics and relevant events in the sports and crypto worlds.
• Trend Spotting & Cultural Awareness: Identify and leverage emerging social media trends, hashtags, and cultural moments to enhance content reach and impact.
• Collaboration: Work closely with the video and creative teams to develop visually appealing and engaging content formats.
• Crypto & Blockchain Understanding: Develop a strong understanding of Web3 concepts, including Chiliz Chain, Fan Tokens, and staking, to communicate relevant information effectively to our audience.
• Sports Knowledge: Utilise your passion for football and knowledge of club dynamics, player narratives, and major sporting events to create authentic and engaging content.
• Basic Editing Skills: Employ basic editing skills (e.g., using tools like CapCut) to create quick-turnaround visuals and videos when necessary.
• Sharp Copywriting: Craft compelling, brand-aligned messaging that resonates across various audiences and platforms.
• Experimentation: Be willing to test new content formats, platforms, and growth tactics to optimise engagement and brand visibility.
• Flexibility: Understand the dynamic nature of crypto and sports, and be adaptable to managing content across different time zones when required.
• Performance Monitoring: Assist in tracking key social media KPIs and contribute to reporting efforts.

Requirements:

• 3+ years of proven experience in managing social media accounts for brands.
• 1+ years of experience working within the cryptocurrency industry or a strong demonstrable interest and understanding of the crypto space.
• A genuine passion for football and a good understanding of the sports industry.
• Strong understanding of platform best practices across various social media channels (X/Twitter, Instagram, TikTok, LinkedIn, YouTube).
• Demonstrated ability to create engaging and high-quality organic social media content.
• Excellent written and verbal communication skills with sharp copywriting abilities.
• Experience in community engagement and building online relationships.
• Ability to identify and capitalise on social media trends.
• Ability to work independently and as part of a collaborative team.
• A proactive and adaptable mindset.

What We Offer:

We offer you the chance to grow, to learn, to flex your creative muscles and to work on a project that is providing excitement to thousands of users. Our interview phase is a 3-step process where you’ll be able to ask us anything and get to know your team too. From HR right through to your team lead, we need this process to work both ways: It’s not just about you fitting in, but about us being the right fit for you too. Are you ready to work with the world’s best teams? Are you happy to try, fail and bounce back? Are you excited to keep pushing the boundaries of technology? We’ve got offices across the world, over 30 nationalities in our ranks and the most important superpower of all - flexibility. Our competitive salaries, wellness allowance, healthcare and pension plan are just the tip of the iceberg. You’ll gain friends, experience and a good challenge, we’ll gain you.