At a Glance
- Tasks: Lead and inspire the marketing team to drive Chevin's global marketing strategy.
- Company: Join Chevin Fleet Solutions, a leader in innovative fleet management software.
- Benefits: Enjoy 25 days annual leave, company bonuses, private health insurance, and tailored development.
- Other info: Collaborative culture focused on creativity, accountability, and employee well-being.
- Why this job: Make a real impact in a dynamic environment while growing your marketing career.
- Qualifications: 6+ years in marketing, with 3+ years in a management role required.
The predicted salary is between 59400 - 72600 £ per year.
- Overview
- Join to apply for the
- Senior Marketing Manager role at
Chevin Fleet Solutions .
For more than 30 years,
Chevin have been developing and delivering innovative software solutions for the global fleet management industry.
Our products and services are used by internationally recognised companies and organisations.
We have built a powerful platform that allows businesses to efficiently manage the complete lifecycle of a fleet, streamlining processes, improving performance, and ensuring compliance.
Using the latest technology, we deliver a modularised suite to manage everything from vehicles and assets, all the way to people, drivers, and technicians.
What’s the culture like
Our focus is to entice and empower the best talent and support them to do great things.
Creativity solving problems, passion for driving customer experience and value, and a pride in our work drives constant innovation.
Our trusted teams embrace a positive mindset and demonstrate the high levels of accountability which are key to helping us scale and realise our goal of delivering exceptional employee and customer experience.
We have clear business objectives that filter down to individual goals, so that everyone in the business is clear on what they need to do to contribute effectively.
We believe this makes Chevin an empowering place to do your best work.
Without our incredibly talented teams, our exceptional products wouldn’t make it out of the door, so we reward our people with great benefits that include:
- Annual leave starts at 25 days plus bank holidays and increases with length of service
- An extra day off to celebrate your birthday
- Company bonus scheme
- Company sponsored private health insurance
- Employee wellbeing support including access to private GP appointments, counselling sessions and enhanced company sick pay
- Up to 5% company pension contribution
- Learning and development tailored to your role
- What we need
We are seeking a Senior Marketing Manager to drive the development and execution of Chevin’s marketing strategy, leading and inspiring the team to bring our products, brand, and value proposition to life in key strategic markets around the world.
You will have experience of managing a team and budget, strategic marketing execution and sales growth across all channels, driving leads through to conversion in alignment with the business goals.
- What you will need to do
- Market intelligence and positioning – Gather market, industry, and customer intelligence to inform strategy and messaging to our addressable and obtainable markets
- Marketing strategy – Develop and implement the marketing strategy across the business, communicating and inspiring connection with the brand and value proposition
- Team leadership – Lead, mentor, develop and inspire the marketing team on delivery of the strategy, demonstrating the company values
- Conversion growth – Increase customer conversion through growth in MQLs and marketing-sourced SQLs, across digital, press, events, and paid media
- Growth opportunities – Identify new or expanded revenue and conversion opportunities with strategic proposals to implement
- Budgeting and ROI – Manage budgets and resources with data-driven insights to guide prioritisation
- ROI reporting and KPIs – Monitor and communicate performance across levels, identifying opportunities for enhancement
- Agency and contractor management – Manage agency and contractor relationships and expectations
- Cross-functional collaboration – Collaborate with Sales, Customer Success, and Product to ensure alignment with the marketing strategy
- Marketing execution – Oversee execution of digital performance, SEO, content and social media production, events and growth initiatives
- Customer retention – Work with Customer Success to develop marketing initiatives that protect retention and promote revenue growth
- Partner collaboration – Work closely with key partners to propose and deliver messaging on joint go-to-market initiatives
Experience and qualifications
What experience do you need?
- Bachelor’s degree, ideally in business, marketing, or related field
- Minimum 6 years of experience in a marketing role
- Minimum 3 years in a management role
- Deep understanding of marketing principles, channels, and best practices
- Excellent understanding of regulations, professional standards, and legislation
- Knowledge of CRM and marketing automation tools
- Strong digital and SEO expertise
- Tactical, hands-on experience with lead generation, forecasting, reporting and data analysis
- Experience leading a team day to day and across larger projects
- Experience with media publications and external vendors to promote brand awareness
- Experience developing compelling messaging across multiple channels
- Excellent written, verbal and presentation communication skills
Skills and personal qualities
- Senior marketing management experience in software/Saa S market
- CIM professional diploma or equivalent
- International marketing management experience across regions and verticals
- A natural and proven leader with the ability to work under pressure
- Confident and inspiring communicator
- Focus on personal development and growth through networking and industry insights
- Excellent time management and prioritisation
- Data-driven and inquisitive to inform direction
- Strategic thinker willing to challenge the status quo
- Commercially minded and aligned to business goals
- Positive mindset, high ownership and accountability
- Seniority level
- Mid-Senior level
- Employment type
- Full-time
- Job function
- Marketing
- Industries
- Software Development
- Truck Transportation
- Transportation, Logistics, Supply Chain and Storage
- London, England, United Kingdom 2 weeks ago
- #J-18808-Ljbffr
Senior Marketing Manager employer: Chevin Fleet Solutions
Chevin Fleet Solutions is an exceptional employer that prioritises creativity, accountability, and employee empowerment, making it a fantastic place for a Senior Marketing Manager to thrive. With a strong focus on personal development, the company offers generous benefits including 25 days of annual leave, private health insurance, and tailored learning opportunities, all within a supportive and innovative work culture in London. Join us to lead a talented marketing team and make a significant impact in the global fleet management industry while enjoying a rewarding career path.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Chevin Fleet Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Chevin Fleet Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Chevin Fleet Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Chevin Fleet Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Chevin Fleet Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Chevin Fleet Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about Chevin Fleet Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Chevin Fleet Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Chevin Fleet Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Chevin Fleet Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
