Sales Development Executive

Sales Development Executive

Full-Time 28000 - 30000 £ / year (est.) No home office possible
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Chester Racecourse

At a Glance

  • Tasks: Generate new business through networking, outreach, and relationship-building.
  • Company: Join Chester Race Company, a leading brand in the North West.
  • Benefits: Enjoy race day tickets, flexible hours, and a competitive salary.
  • Other info: Diverse work environment with opportunities for career progression.
  • Why this job: Be part of a dynamic team driving growth in an exciting industry.
  • Qualifications: 2-3 years in sales or business development; strong communication skills.

The predicted salary is between 28000 - 30000 £ per year.

Join our team! Chester Race Company is seeking a dynamic, target‑driven individual to join our Commercial Team. This permanent role, based in the heart of Chester, will focus on generating new business by developing and maintaining a strong sales pipeline through outbound sales activity, networking opportunities and proactive engagement. The post will be central to sourcing, nurturing and securing new business, contributing directly to the growth objectives of both Chester Racecourse and Bangor-on-Dee Racecourse.

Working closely with the Senior Sales Executive, the ideal candidate will demonstrate a strong sales knowledge and an understanding of how sponsorship and hospitality assets can be leveraged to enhance brand exposure, customer interaction and corporate relationship‑building – delivered with confidence, resilience and persuasive communication.

General Responsibilities include:

  • Generate new business via telephone, email, social media and face‑to‑face networking.
  • Represent the company at events, forums and client functions.
  • Demonstrate commercial understanding of how brands activate sponsorship.
  • Research prospect needs and tailor proposals that deliver measurable outcomes.
  • Nurture and progress relationships through regular communication and follow‑up.
  • Collaborate with the Commercial Team to grow the pipeline and achieve quarterly revenue targets.
  • Increase profitability through Hospitality, Sponsorship and wider commercial sales.
  • Provide data insights to support lead generation and development activity.
  • Maintain accurate CRM records (HubSpot preferred) and log all communications.
  • Prepare and analyse sales pipeline reports for management review.

Essential requirements:

  • A minimum of 2‑3 years professional experience in sales, business development or commercial roles.
  • Experience in sponsorship, partnerships or marketing‑led sales.
  • Proven ability to identify and engage brands for activation opportunities.
  • Experience attending networking events and building business relationships.
  • Proficient in MS Office (Excel, Word, Outlook, PowerPoint).

Desirable requirements:

  • Experience with HubSpot CRM.
  • A Business, Marketing or related degree.

What we offer:

  • A great selection of benefits, from Race Day tickets to enhanced pension contributions.
  • Salary: £28,000 - £30,000 per annum.
  • Hours of work: 37.5 hours per week, Monday to Friday. You will be required to work some weekends and evenings.
  • Any work beyond the contracted hours will be eligible for time off in lieu.
  • CRC has a flexible approach to working hours, which should be agreed with your line manager.

Sales Development Executive employer: Chester Racecourse

Chester Race Company is an exceptional employer, offering a vibrant work culture in the heart of Chester that fosters professional growth and development. With a diverse portfolio that includes racecourses, hospitality venues, and event management, employees enjoy unique opportunities to engage with clients and enhance their sales skills while benefiting from a range of perks such as Race Day tickets and flexible working hours. Join us to be part of a dynamic team dedicated to driving business success and creating memorable experiences.
Chester Racecourse

Contact Detail:

Chester Racecourse Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Sales Development Executive

✨Tip Number 1

Get networking! Attend industry events and local meet-ups to connect with potential clients and partners. Remember, it’s all about building relationships, so don’t be shy – introduce yourself and chat about how you can help them.

✨Tip Number 2

Leverage social media to showcase your expertise. Share insights on sponsorship and hospitality trends, and engage with brands that interest you. This not only builds your online presence but also attracts attention from those looking for a Sales Development Executive.

✨Tip Number 3

Follow up like a pro! After meeting someone or sending a proposal, make sure to check in regularly. A simple message can keep the conversation going and show that you’re genuinely interested in working together.

✨Tip Number 4

Apply through our website! It’s the best way to ensure your application gets noticed. Plus, you’ll find all the details about the role and our company culture, which can help you tailor your approach when you land that interview.

We think you need these skills to ace Sales Development Executive

Sales Knowledge
Business Development
Networking Skills
Proactive Engagement
Sponsorship Understanding
Hospitality Sales
Relationship Building
Communication Skills
CRM Proficiency (HubSpot preferred)
Data Analysis
MS Office Proficiency (Excel, Word, Outlook, PowerPoint)
Commercial Acumen
Lead Generation
Proposal Tailoring

Some tips for your application 🫡

Show Your Sales Skills: When you're writing your application, make sure to highlight your sales experience. We want to see how you've generated new business in the past and any specific achievements that demonstrate your ability to hit targets.

Tailor Your Proposal: Just like you would tailor a proposal for a client, tailor your application to us! Mention how your skills align with our needs, especially in sponsorship and hospitality. This shows you understand what we're looking for.

Be Personable: We love a bit of personality! Don’t be afraid to let your character shine through in your application. Use a friendly tone and show us why you'd be a great fit for our team culture at Chester Race Company.

Apply Through Our Website: Make sure to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensures you’re considered for the role!

How to prepare for a job interview at Chester Racecourse

✨Know Your Sales Stuff

Make sure you brush up on your sales knowledge before the interview. Understand the key concepts of sponsorship and hospitality assets, as well as how they can enhance brand exposure. Being able to discuss these topics confidently will show that you're serious about the role.

✨Research the Company

Dive deep into Chester Race Company's background, their racecourses, and their commercial activities. Knowing their portfolio and recent developments will help you tailor your responses and demonstrate genuine interest in the company during the interview.

✨Prepare for Networking Questions

Since this role involves a lot of networking, be ready to discuss your past experiences in building business relationships. Think of specific examples where you've successfully engaged with clients or brands, and how those interactions led to new opportunities.

✨Show Your Resilience

Sales can be tough, so be prepared to talk about challenges you've faced in previous roles and how you've overcome them. Highlighting your resilience and ability to bounce back will resonate well with the interviewers, especially in a target-driven environment.

Sales Development Executive
Chester Racecourse
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