At a Glance
- Tasks: Create and manage engaging social media content for Chester Race Company.
- Company: Join the dynamic Chester Race Company, a leading brand in the North West.
- Benefits: Enjoy race day tickets, flexible hours, and a competitive salary up to £27,000.
- Other info: Diverse work environment with opportunities for creativity and career growth.
- Why this job: Be part of an exciting team that shapes brand engagement and digital presence.
- Qualifications: Experience in content creation and social media tools; strong communication skills required.
The predicted salary is between 27000 - 27000 £ per year.
Join our team as Social Media & Marketing Executive! The Social Media & Marketing Executive is an exciting opportunity for a creative and highly organized individual to join the Marketing Team. This permanent role plays a key part in delivering engaging and effective social media activity across Chester Race Company, ensuring our brands and those of our commercial partners are represented consistently and professionally.
Acting as the day-to-day lead for social media channels, you’ll create and deliver fresh, audience-focused content while working closely with cross‑functional stakeholders and supporting the wider marketing team with campaign planning and execution. Through a combination of creative flair, a passion for content creation and strong organizational skills, you’ll help enhance brand engagement, strengthen digital presence and support the delivery of wider marketing objectives.
Responsibilities- Own and manage the social media content calendar for brands within the Chester Race Company group
- Research trends and develop creative content ideas that engage target audiences and support campaign KPIs
- Plan, coordinate and deliver on‑site and off‑site content production, including briefing influencers, creators and participants
- Edit high‑quality photography and videography for social media channels, ensuring all content reflects brand guidelines and values
- Lead the delivery of social media campaigns from concept through to execution, monitoring performance against agreed objectives
- Manage day‑to‑day social media activity across all platforms
- Build and maintain an engaged online community by responding to messages and comments in line with brand tone of voice
- Work closely with commercial and marketing colleagues to deliver sponsor and partner commitments through integrated social media activity
- Report on social media performance and statistics for partners and sponsors
- Support the wider marketing team in the planning and delivery of integrated campaigns across digital and offline channels, including paid social activity
- Previous experience in creating content and using social media planning tools such as Sprout Social
- Proficient with editing and planning software
- Ability to report and interpret data to optimise content and campaigns
- Excellent written communication skills and attention to detail
- Organised and proactive mind‑set, with an ability to forward plan
- Experience in Racing, Sport or live events
- Degree in Marketing, Commercial or similar
- Knowledge of email, website or influencer marketing and paid social campaigns
About Chester Race Company: Chester Race Company Ltd is one of the North West’s best‑known and most‑admired brands. It is an evolving organisation with a broad portfolio but retaining Horseracing at its core. The Company operates three racecourses, Chester, Bangor‑on‑Dee and Musselburgh, in Scotland. At Chester, we also own and operate a hotel, a vibrant pub and have other property interests in the city. Not to mention our in‑house caterers, Horseradish and our staffing brand – Thyme People. With that much diversity in our business, no two days are the same.
What we offer: CRC offer a great selection of benefits, from Race Day tickets to enhanced pension contributions. Salary: Up to £27,000 per annum. Hours of work: 37.5 hours per week, Monday to Friday. CRC is an event company; you will be required to work some weekends and evenings. Any work beyond the contracted hours will be eligible for time off in lieu. CRC has a flexible approach to working hours, which should be agreed with your line manager.
Want to know more? Visit the application below for more details.
Social Media and Marketing Executive in Chester employer: Chester Racecourse
Chester Race Company is an exceptional employer that fosters a dynamic and creative work environment, perfect for those looking to make a meaningful impact in the marketing field. With a diverse portfolio that includes racecourses, hospitality venues, and event management, employees enjoy unique opportunities for professional growth and collaboration across various sectors. The company offers a competitive salary, flexible working hours, and a range of benefits, including race day tickets and enhanced pension contributions, making it an attractive place for passionate individuals to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media and Marketing Executive in Chester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Chester Racecourse and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Chester Racecourse are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Chester Racecourse on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Chester Racecourse. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media and Marketing Executive in Chester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Chester Racecourse. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Chester Racecourse:Show us that you’ve done your homework! In your application, briefly mention what you admire about Chester Racecourse’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Chester Racecourse
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Chester Racecourse will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Chester Racecourse, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
