At a Glance
- Tasks: Lead brand strategy and campaigns to enhance visibility and engagement for a leading health charity.
- Company: Join Chest Heart and Stroke Scotland, making a real difference in people's lives.
- Benefits: Enjoy generous holidays, pension scheme, employee support, and flexible recruitment.
- Other info: Work in a supportive environment committed to equality and personal growth.
- Why this job: Be part of a mission that transforms lives and promotes health across Scotland.
- Qualifications: Experience in brand development and campaign management is essential.
The predicted salary is between 30000 - 40000 £ per year.
Every day people with chest, heart and stroke conditions are leaving hospital scared and alone. You can be part of our mission to make sure that there is no life half lived in Scotland. By joining Chest Heart and Stroke Scotland (CHSS) as Senior Brand & Campaigns Officer, you can be the difference between people just surviving and really living. You will be part of Scotland’s leading health charity, providing support to people with chest, heart and stroke conditions and Long Covid to live life to the full again.
The Community Healthcare Support Service provides access to a range of supported self‑management and community recovery services to support people across Scotland to manage their health as best as possible and adjust to life after a diagnosis of a chest or heart condition or after a stroke.
Responsibilities:
- Lead the development and implementation of CHSS’s brand strategy and positioning, ensuring alignment with organisational values and strategic goals.
- Plan, deliver and evaluate brand campaigns that enhance visibility, recognition and engagement.
- Use audience insight to inform brand activity and support retail marketing initiatives.
- Co‑implement and maintain a brand hub to ensure consistent brand application across the organisation.
- Work closely with the Strategic Communications Manager and wider communications team to embed brand thinking across CHSS.
Benefits:
- Company pension scheme
- Generous holiday allowance
- Company sick pay
- Employee welfare support and life assurance
- Flexible recruitment through Working Families
Equal Employment Opportunity:
CHSS is committed to equality of opportunity and to providing a service which is free from unfair and unlawful discrimination. We therefore aim to ensure that no applicant, volunteer or member of staff is unfairly treated on the grounds of offending background. This role is subject to a Basic Disclosure check.
Senior Brand & Campaigns Officer in Edinburgh employer: Chest Heart and Stroke Scotland
At Chest Heart and Stroke Scotland, we pride ourselves on being a compassionate employer dedicated to making a real difference in the lives of those affected by health conditions. Our supportive work culture fosters collaboration and innovation, providing ample opportunities for professional growth while ensuring a healthy work-life balance through flexible arrangements and generous benefits. Join us in our mission to empower individuals across Scotland, and be part of a team that values your contributions and commitment to meaningful change.
Contact Details:
Chest Heart and Stroke Scotland Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand & Campaigns Officer in Edinburgh
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Chest Heart and Stroke Scotland and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Chest Heart and Stroke Scotland are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Chest Heart and Stroke Scotland on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Chest Heart and Stroke Scotland. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand & Campaigns Officer in Edinburgh
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Chest Heart and Stroke Scotland. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Chest Heart and Stroke Scotland:Show us that you’ve done your homework! In your application, briefly mention what you admire about Chest Heart and Stroke Scotland’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Chest Heart and Stroke Scotland
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Chest Heart and Stroke Scotland will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Chest Heart and Stroke Scotland, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
