At a Glance
- Tasks: Lead marketing strategies and enhance client experiences to drive business growth.
- Company: Join a dynamic leadership team in a forward-thinking organisation.
- Benefits: Hybrid working, competitive salary, and opportunities for professional development.
- Other info: Be part of a culture that values innovation and excellence.
- Why this job: Make a real impact on brand development and client satisfaction.
- Qualifications: 10+ years in marketing with strong leadership and digital expertise.
The predicted salary is between 70000 - 90000 £ per year.
About the Role
We are seeking an exceptional Head of Marketing and Client Experience to join our leadership team. This pivotal role combines strategic marketing leadership with a relentless focus on delivering outstanding client experiences. The successful candidate will drive our brand forward whilst ensuring every client interaction reflects our commitment to excellence.
Marketing Strategy & Execution
- Develop and implement comprehensive marketing strategies that drive business growth and market share
- Lead brand development, positioning, and messaging to ensure consistent market presence
- Oversee multi-channel marketing campaigns including digital, content, social media, and traditional channels
- Manage marketing budget and demonstrate clear ROI on marketing investments
- Conduct market research and competitive analysis to identify opportunities and inform strategy
- Partner with sales teams to create aligned go-to-market strategies and lead generation programmes
Digital Transformation
- Lead digital marketing initiatives including SEO/SEM, marketing automation, and data analytics
- Implement marketing technology solutions to enhance efficiency and effectiveness
- Develop data-driven marketing approaches using customer insights and analytics
- Ensure seamless integration between digital and traditional marketing channels
Build, mentor, and inspire a high-performing marketing and client experience team.
Qualifications
- Bachelor's degree in Marketing, Business, or related field; MBA or advanced degree preferred
- Minimum 10 years of progressive marketing experience, with at least 5 years in senior leadership roles
- Demonstrated success in both strategic planning and hands-on execution
- Proven track record of driving measurable business results through marketing initiatives
- Expert knowledge of digital marketing channels and technologies
- Strong understanding of customer experience principles and methodologies
- Proficiency with CRM systems, marketing automation platforms, and analytics tools
- Experience with brand management and integrated marketing communications
- Financial acumen with experience managing significant budgets
- Change management skills with experience driving cultural transformation
Location
This role is based in our offices with hybrid working flexibility. Some travel may be required.
Senior Manager, Performance (Digital) Marketing employer: Chesamel Group
Contact Detail:
Chesamel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Manager, Performance (Digital) Marketing
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry and let them know you're on the hunt for a Senior Manager role. You never know who might have the inside scoop on an opportunity or can refer you directly.
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with potential employers, be ready to discuss your past successes in digital marketing and client experience. Use specific examples that highlight your strategic thinking and measurable results.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies and client experiences. This will not only impress them but also help you tailor your responses to show how you can drive their brand forward.
✨Tip Number 4
Don’t forget to apply through our website! We’re always looking for talented individuals like you to join our team. Plus, it shows your genuine interest in being part of our mission to deliver outstanding client experiences.
We think you need these skills to ace Senior Manager, Performance (Digital) Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Senior Manager, Performance (Digital) Marketing role. Highlight your strategic marketing leadership and any hands-on execution you've done to show us you're the perfect fit.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and client experience. Share specific examples of how you've driven business growth and improved client interactions in your previous roles.
Showcase Your Digital Savvy: Since this role involves leading digital marketing initiatives, make sure to highlight your expertise in SEO/SEM, marketing automation, and data analytics. We want to see how you've used these tools to achieve measurable results in the past.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process. Plus, we love seeing applications come in through our own platform!
How to prepare for a job interview at Chesamel Group
✨Know Your Marketing Strategies
Before the interview, brush up on the latest marketing strategies and trends, especially in digital marketing. Be ready to discuss how you would develop and implement comprehensive marketing strategies that drive business growth, as this is a key focus for the role.
✨Showcase Your Leadership Skills
Prepare examples of how you've built, mentored, and inspired high-performing teams in your previous roles. Highlight specific instances where your leadership directly contributed to successful marketing initiatives or improved client experiences.
✨Demonstrate Financial Acumen
Be prepared to discuss your experience managing significant marketing budgets. Bring examples of how you've demonstrated clear ROI on marketing investments and how you've used financial insights to inform your marketing strategies.
✨Emphasise Digital Transformation Experience
Since the role involves leading digital marketing initiatives, be ready to talk about your expertise in SEO/SEM, marketing automation, and data analytics. Share specific projects where you successfully integrated digital and traditional marketing channels to enhance overall effectiveness.