At a Glance
- Tasks: Lead exciting marketing campaigns and events that engage customers and drive growth.
- Company: Join Chesamel Group, a dynamic consultancy transforming businesses with innovative solutions.
- Benefits: Competitive salary, flexible working, and opportunities for professional development.
- Other info: Fast-paced environment with a focus on creativity and collaboration.
- Why this job: Make a real impact in the tech industry while working with top-tier clients.
- Qualifications: 7+ years in B2B marketing, especially in Cloud or IT environments.
The predicted salary is between 51750 - 63250 £ per year.
Who We Are
Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions.
The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology.
We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success.
Which is why some of the world’s biggest and best-known tech companies choose to work with us.
The Team
Chesamel has a large team of marketing experts delivering on client projects across the globe, ranging from fully integrated and embedded consultancy to ad-hoc on demand project delivery.
You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.
Details of the role
This role supports the Cloud ABM Marketing, UKI team, delivering event experiences and integrated campaigns that build awareness, pipeline, and customer engagement.
The Program Marketing Manager will work cross-functionally with sales, campaigns, product marketing and agency partners to deliver high-impact events and customer experiences.
The role is embedded within our clients Cloud’s regional marketing team through Chesamel Group
Core responsibilities
- Plan, build, execute and analyse Account Based Marketing campaigns, events and initiatives based on the approved regional strategy, working in alignment with the regional marketing strategy programme and with cross-functional marketing stakeholders.
- Develop, execute, roll out and optimise campaigns to drive customer acquisition and retention, and product engagement, including through customer conferences, seminars, education and engagement tactics.
- Support the wider team and ABM Leads on execution requirements.
- Brief and manage agencies to create content including case studies, thought leadership assets and blogs.
- Collect and analyse campaign data to draw insights and identify solutions to optimise future activity.
- Manage relationships with third-party vendors and media agencies to execute and monitor campaigns.
- Collect best practices and provide campaign learnings across the region.
- Research and recommend new campaign tactics and approaches.
- Drive programme-wide progress across ABM initiatives, with less focus on account-specific tasks and greater emphasis on delivering regional impact.
- Play a key role in accelerating progress in H2 2025, ensuring continued momentum across marketing initiatives.
- Take ownership of planning and delivering events at pace, with a proactive and hands-on approach.
- Bring an energy and passion for live and virtual events, ensuring they are executed to a high standard and aligned with strategic goals.
Essential Qualifications & Skills
- Solid (ideally 7+ years) B2B marketing experience within a Cloud or IT enterprise environment.
- Confident on stakeholder management with director level sales direct interface.
- Proven experience in Account Based Marketing.
- Background working with technology vendors and their customers.
- Strong experience in marketing campaign strategy and execution.
- Highly data-driven – able to use insights to drive and optimise campaign performance.
- Executive presence and excellent stakeholder management skills.
- Outstanding project management capabilities, including managing multiple internal stakeholders, external creative agencies, and complex international projects.
- Ability to work efficiently and confidently in a fast-paced, high-growth environment.
- Passion and capability for delivering events at scale with speed, precision, and impact.
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Programme & Events Marketing Manager employer: Chesamel Group
At TeamChesamel, we pride ourselves on fostering a dynamic and inclusive work culture that empowers our employees to thrive. As a Project Event Coordinator, you will benefit from extensive professional development opportunities while working alongside a diverse team of marketing experts in a vibrant location. Our commitment to excellence in client servicing and business transformation ensures that your contributions will be valued and impactful, making this an ideal environment for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Programme & Events Marketing Manager
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Programme & Events Marketing Manager
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at Chesamel Group from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at Chesamel Group specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at Chesamel Group
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at Chesamel Group, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show Chesamel Group you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure Chesamel Group that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for Chesamel Group, so think on your feet and don't hesitate to showcase your creativity!
