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- Tasks: Lead and execute strategic marketing projects for a global tech leader's TV platform.
- Company: Join Chesamel Group, an innovative consultancy driving growth for top tech companies.
- Benefits: Enjoy a dynamic work environment with opportunities for collaboration and creativity.
- Why this job: Be part of a world-renowned team making a real impact in the tech industry.
- Qualifications: 6+ years in marketing with experience in TV or streaming content strategies required.
- Other info: Work closely with diverse teams to create engaging consumer experiences.
The predicted salary is between 36000 - 60000 £ per year.
Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions. The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology.
The Team
Chesamel has a large team of marketing experts delivering on client projects across the globe, ranging from fully integrated and embedded consultancy to ad-hoc on demand project delivery. You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.
We’re looking for a Project Marketing Manager to embed into our clients’ marketing team. This is an exciting role working in a world-renowned team within a Global Tech Leader. You’ll be responsible for planning, developing, and executing insight-driven strategic marketing projects and campaigns to drive consumer adoption, retention, and engagement across our client’s TV platform. This role requires someone who has a proven track record of developing and managing successful TV or streaming content marketing strategies and user engagement campaigns.
Core Responsibilities:
- Project Leadership & Campaign Execution: Plan, develop, and execute strategic marketing projects and campaigns to drive consumer adoption, retention, and deeper engagement on our client’s TV platform.
- Cross-functional Collaboration: Partner closely with Product, Creative, Partnerships, PR, UX/UI, Analytics, and global Marketing teams to create cohesive and impactful marketing initiatives that elevate our client's consumers' viewing experience.
- Insight-Driven Strategy: Utilise market research, viewer analytics, and industry trends to identify opportunities, inform strategic planning, and deliver measurable results.
- Platform & Product Positioning: Develop clear, compelling narratives that showcase our client’s TV value proposition to consumers, partners, and internal stakeholders.
- Performance Analysis & Optimisation: Measure, track, and report on campaign effectiveness, continuously optimising based on insights, analytics, and best practices.
- Stakeholder & Vendor Management: Effectively manage relationships with internal stakeholders and external creative agencies, production partners, and vendors to deliver campaigns on-time and within budget.
Required qualifications:
- Bachelor’s degree or equivalent practical experience.
- 6+ years of experience in marketing, product marketing, or growth marketing, ideally within Connected TV, streaming platforms, digital entertainment, technology, or related industries.
- Demonstrated experience leading and executing high-impact, cross-channel marketing projects and campaigns.
Marketing Project Manager employer: Chesamel Group
Contact Detail:
Chesamel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Project Manager
✨Tip Number 1
Familiarise yourself with the latest trends in TV and streaming content marketing. Understanding what works in the industry will help you speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the connected TV and digital entertainment sectors. Attend industry events or webinars to make connections that could lead to referrals or insider information about the role.
✨Tip Number 3
Prepare to discuss specific campaigns you've led in the past, focusing on measurable outcomes. Be ready to explain how your strategies drove consumer engagement and retention, as this is crucial for the role.
✨Tip Number 4
Research Chesamel Group thoroughly. Understand their values, recent projects, and client success stories. This knowledge will allow you to tailor your conversation and demonstrate your genuine interest in joining their team.
We think you need these skills to ace Marketing Project Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, particularly in TV or streaming content. Use specific examples of successful campaigns you've led to demonstrate your expertise.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the role and the company. Mention how your skills align with their needs, especially in project leadership and cross-functional collaboration.
Showcase Your Analytical Skills: In your application, emphasise your ability to use market research and analytics to inform strategies. Provide examples of how you've measured campaign effectiveness and optimised results in past roles.
Highlight Collaboration Experience: Since the role involves working closely with various teams, include examples of successful collaborations with product, creative, and analytics teams in your application to demonstrate your teamwork skills.
How to prepare for a job interview at Chesamel Group
✨Showcase Your Project Management Skills
Be prepared to discuss specific examples of marketing projects you've led. Highlight your ability to plan, develop, and execute campaigns, especially in the context of TV or streaming content.
✨Demonstrate Cross-Functional Collaboration
Illustrate your experience working with diverse teams such as Product, Creative, and Analytics. Share how you’ve successfully partnered with different departments to achieve cohesive marketing initiatives.
✨Emphasise Insight-Driven Strategies
Discuss how you utilise market research and viewer analytics to inform your marketing strategies. Be ready to provide examples of how these insights have led to measurable results in past campaigns.
✨Prepare for Performance Analysis Questions
Expect questions about how you measure and optimise campaign effectiveness. Be ready to talk about the tools and metrics you use to track performance and how you adapt strategies based on data.
