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- Tasks: Design and execute innovative marketing campaigns across the EMEA region for cutting-edge Cloud solutions.
- Company: Join Chesamel Group, a dynamic consultancy driving growth for top tech companies.
- Benefits: Competitive salary, flexible working options, and opportunities for professional development.
- Why this job: Make an impact in the tech industry while honing your marketing skills in a collaborative environment.
- Qualifications: 5+ years in B2B marketing with strong analytical and communication skills.
- Other info: Exciting projects with potential for career advancement in a fast-paced setting.
The predicted salary is between 36000 - 60000 £ per year.
Location: UK/EMEA
Contract: 12 month FTC
Who We Are
Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions. The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology. We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success.
The Team
Our client helps millions of organisations empower their employees, serve their customers, and build what’s next for their business, all with technology built in the cloud. Their products are engineered for security, reliability and scalability, running the full stack from infrastructure to applications to devices and hardware. You will be embedded in a team dedicated to helping businesses ranging from enterprises to startups, educational institutions and government agencies to see the benefits of our technology come to life.
Role Overview:
The Campaign Marketing Manager is responsible for designing, executing, and measuring integrated marketing campaigns across the EMEA region to drive awareness, pipeline, and revenue for Cloud solutions (e.g., Infrastructure, Data & AI, Security, Workspace). This role requires a blend of strategic thinking, operational excellence, and deep data analysis to ensure campaigns are localized, highly effective, and align closely with regional sales priorities.
Core Responsibilities:
- Develop and localize integrated, multi-channel campaign strategies for key Cloud solutions and priority audiences across the EMEA market.
- Work closely with Global Marketing, Regional Field Marketing, and Product Marketing teams to ensure campaign themes, messaging, and assets are regionally relevant and impactful.
- Define clear campaign goals, target audiences, and key performance indicators (KPIs), including lead generation, pipeline contribution, and return on investment (ROI).
- Own the EMEA campaign calendar and budget allocation for assigned campaigns, ensuring optimal spend across channels.
Execution & Management
- Orchestrate end-to-end campaign execution across various channels, including digital advertising (Paid Search, Paid Social), email marketing/nurture programs, webinars, virtual events, and content syndication.
- Manage the creation and localization of campaign assets (e.g., landing pages, ad copy, email content) in partnership with internal creative teams and external agencies.
- Utilize and manage marketing technology tools (e.g., Salesforce, marketing automation platform like Marketo) for segmentation, targeting, deployment, and tracking.
- Ensure seamless integration of campaigns with other regional marketing activities, such as partner co-marketing and field events.
Analysis & Optimization
- Monitor, analyze, and report on campaign performance against defined KPIs on a regular basis to key stakeholders, including sales leadership.
- Apply an experimentation mindset, including continuous A/B testing of messaging, creatives, and channels to drive optimization and improve conversion rates throughout the funnel.
- Partner closely with the Sales Development/Sales teams to ensure timely and effective lead follow-up and provide insights on lead quality and intent.
- Proactively identify business gaps and opportunities within the EMEA region using data, proposing and implementing action plans to close those gaps.
Minimum Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- 5+ years of experience in B2B marketing, specifically in campaign management, demand generation, or growth marketing, ideally within the IT/Tech industry.
- Proven experience developing and executing integrated, multi-channel marketing campaigns within the EMEA region.
- Strong analytical skills with the ability to interpret data (e.g., web analytics, campaign performance metrics) to derive actionable insights and drive data-driven decisions.
- Excellent written and verbal communication and presentation skills in English.
- Proficiency in an additional major European language (e.g., German, French, Spanish) is a plus.
- Experience with marketing automation (e.g., Marketo, HubSpot) and CRM (e.g., Salesforce) platforms.
Preferred Qualifications
- Deep knowledge of cloud computing technologies (e.g., Google Cloud, AWS, Azure) and the competitive cloud ecosystem.
- Experience marketing to developer, IT Professional, and/or Enterprise business segments.
- Familiarity with the Google Marketing Platform (e.g., Google Ads, Google Analytics, Campaign Manager 360).
- Demonstrated ability to manage complex projects cross-functionally and influence stakeholders across various teams and geographic locations.
- Experience with Generative AI tools for marketing use cases (e.g., content generation, creative asset creation).
Marketing Campaign Manager employer: Chesamel Group
Contact Detail:
Chesamel Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Campaign Manager
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Tailor your answers to show how your experience aligns with their goals, especially in cloud solutions and marketing strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Marketing Campaign Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Campaign Manager role. Highlight your experience in B2B marketing and campaign management, especially within the IT/Tech industry. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how your background makes you the perfect fit. Don’t forget to mention any relevant cloud computing knowledge or experience.
Showcase Your Analytical Skills: Since this role involves a lot of data analysis, make sure to highlight your analytical skills in your application. Share examples of how you've used data to drive decisions and improve campaign performance in the past.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. We can’t wait to hear from you!
How to prepare for a job interview at Chesamel Group
✨Know Your Campaigns Inside Out
Before the interview, dive deep into your past marketing campaigns. Be ready to discuss specific strategies you used, the results achieved, and how you adapted them for different audiences. This will show your potential employer that you have the hands-on experience they’re looking for.
✨Showcase Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in your previous roles. Bring examples of KPIs you've tracked and how you've optimised campaigns based on performance metrics. This is crucial for a role that requires strong analytical skills.
✨Familiarise Yourself with Their Products
Research the cloud solutions offered by the company and understand their unique selling points. Being able to discuss how these products can benefit potential clients will demonstrate your genuine interest and readiness to contribute to their goals.
✨Practice Your Communication Skills
Since excellent communication is key for this role, practice articulating your thoughts clearly and confidently. Consider doing mock interviews with friends or using online platforms to refine your presentation skills, ensuring you can convey your ideas effectively during the actual interview.
