At a Glance
- Tasks: Lead and innovate Cherry Trees' events programme to engage supporters and generate income.
- Company: Join Cherry Trees, a charity making a real difference through impactful events.
- Benefits: Enjoy 33 days of annual leave, health perks, and flexible working arrangements.
- Other info: Opportunity for career growth and to make a significant impact.
- Why this job: Shape the future of events while building lasting community relationships.
- Qualifications: Experience in event management and strong collaboration skills required.
The predicted salary is between 45000 - 50000 £ per year.
Salary: £45,000–£50,000 per annum, depending on experience
Contract: Permanent
Hours: 37.5 hours per week
Location: Across Cherry Trees locations, with flexible working
Annual leave: 33 days including bank holidays
Make a real difference through events and partnerships.
Are you passionate about creating events that bring people together, generate income and build lasting supporter relationships? Cherry Trees is looking for an experienced and ambitious Senior Events and Partnerships Manager to lead the strategic development, delivery and growth of our events programme. This is a key role within our fundraising team.
You will take overall responsibility for Cherry Trees’ events programme, from strategy and planning through to delivery, evaluation and continuous improvement. You’ll have the opportunity to shape an ambitious and sustainable portfolio of owned, community and third-party events, ensuring they deliver strong net income, excellent supporter experiences and meaningful engagement.
Alongside your events leadership, around 30% of your time will focus on developing corporate, community, group and school partnerships, particularly opportunities that enhance events, generate sponsorship and participation, or contribute to wider fundraising.
About the role:
- As Cherry Trees’ lead events specialist, you’ll have real ownership of our events programme.
- You’ll review what we currently deliver, identify opportunities for growth and develop new ideas that attract new audiences while strengthening relationships with existing supporters.
- You will develop and deliver an annual events programme aligned with our fundraising strategy, income targets and organisational priorities.
- Review our events portfolio using income, ROI, supporter engagement, resource requirements and strategic value to identify where events should be retained, developed, redesigned or discontinued.
- Develop new event concepts and income-generating opportunities.
- Create event plans, budgets, income targets, timelines and KPIs, monitoring performance and taking action where required.
- Lead the planning and delivery of Cherry Trees’ owned events, coordinating colleagues, volunteers, suppliers and external stakeholders.
- Manage event logistics, venues, suppliers, budgets, communications and operational requirements.
- Ensure events are delivered professionally and safely, with appropriate risk assessments and safeguarding arrangements.
- Build strong relationships with participants, volunteers, committees, suppliers, venues, sponsors and third-party event organisers.
- Develop supporter journeys that encourage participants to remain engaged with Cherry Trees and explore other ways to support us.
- Use audience insight and supporter data to shape event propositions, recruitment and retention.
- Support the development of corporate, community, group and school partnerships, including sponsorship, employee participation, volunteering, match funding, donated goods and gifts in kind.
- Monitor and report on event income, expenditure, net contribution, ROI, participation, acquisition, retention and engagement.
- Keep a clear pipeline of potential new events and opportunities and use learning and insight to continually improve the programme.
- Act as the internal subject matter expert for events, bringing colleagues and stakeholders together around opportunities and ensuring clear responsibilities.
The role involves influencing and coordinating people across the organisation without direct line-management responsibility, so strong collaboration and the ability to bring people together will be important.
What success will look like:
- You’ll help Cherry Trees build a refreshed, sustainable and engaging events portfolio that delivers strong net income and return on investment.
- Grows event income and supporter participation.
- Attracts and retains new event supporters.
- Reaches new audiences and communities.
- Builds stronger relationships with participants, volunteers, sponsors and partners.
- Creates more opportunities for supporters and partners to engage with Cherry Trees.
- Develops a strong pipeline of new and improved events.
- Uses data, feedback and insight to continually improve our programme.
- Makes a significant contribution to Cherry Trees’ wider fundraising and strategic aims.
Why join Cherry Trees:
You’ll be joining an organisation where events have a direct role to play in increasing income, growing our supporter base and advancing our wider fundraising goals. You’ll have the opportunity to make a visible impact, shape the future of our events programme and develop partnerships that extend our reach and impact.
We offer:
- 33 days’ annual leave, including bank holidays
- Simply Health Plan
- Free parking
- Free flu vaccinations
- Free tea and coffee when in the office
The majority of hours are worked Monday to Friday during office hours, with occasional out-of-hours support required for events and other fundraising activities. The successful candidate will travel regularly between Cherry Trees locations to support the needs of the charity.
Ready to make an impact? If you’re excited by the opportunity to lead an events programme that combines income generation, supporter engagement and meaningful community impact, we’d love to hear from you.
Senior Events Manager employer: Cherry Trees
Goldcrest Lodge is an exceptional employer dedicated to making a real difference in the lives of vulnerable children. With a supportive management team and a strong commitment to employee development through comprehensive training and career progression opportunities, you will find a nurturing work culture that values compassion and reliability. Join us in creating a safe and caring environment where your contributions are truly valued every night.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Events Manager
✨Get Involved Locally
Dive into local volunteer opportunities or social initiatives. This not only beefs up your CV but also connects you with like-minded folks in nonprofits. Plus, it shows your passion for social impact, which is key for getting noticed by Cherry Trees.
✨Tap into Professional Networks
Join networks like the National Council for Voluntary Organisations (NCVO) or local charities to meet professionals in the sector. Attend events and workshops to build relationships and learn about potential openings at organisations like Cherry Trees.
✨Showcase Your Commitment
When prepping for interviews, be ready to speak about your personal connection to social issues. Dive into specific examples of how you’ve contributed to community projects – this will resonate with the mission-driven vibe at Cherry Trees.
✨Utilise Online Platforms
We’re all about making connections, so use platforms like Idealist and CharityJob to hunt for full-time roles. And of course, you should keep an eye on our website for exciting opportunities at Cherry Trees. Apply directly through us to stand out!
We think you need these skills to ace Senior Events Manager
Some tips for your application 🫡
Show Your Passion for the Cause:In the nonprofit sector, it's super important to demonstrate genuine passion for the mission of Cherry Trees. Use your cover letter to showcase any personal experiences or volunteer work that connects you to their social impact initiatives. This emotional connection can really help your application stand out.
Highlight Relevant Experience:When crafting your CV, be sure to include any relevant projects or roles that showcase your skills in social impact. Whether it's community organising, fundraising, or advocacy, highlight what you've done and the difference it's made. Don’t just list tasks; quantify your achievements and the outcomes of your efforts.
Tailor Your Documents to the Role:For a full-time role like Senior Events Manager, ensure your CV and cover letter specifically address the responsibilities outlined in the job description. Use their language to describe your skills and experience, making it easy for the hiring team to see how you fit into their vision.
Emphasise Teamwork and Collaboration:Nonprofits thrive on teamwork, so make sure to emphasise your collaborative experiences. Whether you've worked in a team setting, partnered with community organisations, or facilitated group projects, highlight these experiences in your application. Show them you understand the importance of working alongside diverse individuals to achieve shared goals.
How to prepare for a job interview at Cherry Trees
✨Show Your Passion for Social Change
When we’re prepping for interviews in the nonprofit space, it's vital to demonstrate our genuine passion for social impact. Be ready to discuss not just your skills and experiences but also why you care about the mission of Cherry Trees. Sharing personal stories or insights can really make us stand out.
✨Highlight Project Experience
We should focus on specific projects we've worked on that align with the goals of social impact. Whether that’s a community initiative, volunteering, or a class project, having solid examples that showcase our role and the outcomes will resonate well with the interviewers.
✨Familiarity with Relevant Tools and Practices
Let’s brush up on tools and methodologies commonly used in the nonprofit sector, like project management software or outcome measurement frameworks. Being able to speak fluently about these will show that we’re not just passionate but also knowledgeable and ready to hit the ground running.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that evaluate our problem-solving skills in real-world social issues. Think about how we’d handle challenges in the nonprofit environment and prepare stories that demonstrate our critical thinking and adaptability. Role-playing with a friend could help us feel more confident!
