At a Glance
- Tasks: Create and edit engaging social media content, focusing on video production and editorial writing.
- Company: Cheng International Co. Ltd, a dynamic trading company promoting Chinese Baijiu in the UK.
- Benefits: Gain hands-on experience in a creative role with opportunities for growth and collaboration.
- Why this job: Join a vibrant team and help shape the future of cultural marketing in the UK.
- Qualifications: Experience in social media content creation and strong bilingual writing skills in English and Chinese.
- Other info: Collaborative environment with a focus on cross-cultural storytelling and innovative media strategies.
The predicted salary is between 24000 - 36000 £ per year.
Cheng International Co. Ltd is a trading company mainly engaged in the importing and exporting of high-end Chinese Baijiu/yellow wine in the UK.
We are seeking a proactive and creative Social Media Assistant to support the Media team across social media content production and editorial output. The Media team focuses on the international promotion of Chinese Baijiu, supporting its market entry into the UK and encouraging its integration into local bar culture and everyday alcohol consumption.
Working closely with the media team, this role will support video content production, long-form editorial delivery, and the ongoing development of our key platforms: Instagram, WeChat Official Account, and Xiaohongshu (Red Note). The ideal candidate will have hands-on experience in social media video creation, strong bilingual (English–Chinese) writing skills, and an interest in media, cultural marketing, or international brand communication. This role offers the opportunity to contribute to cross-cultural storytelling within a collaborative media environment.
Key Responsibilities- Social Media & Video Content Support
- Support the planning and execution of social media video content, including pre-production coordination (e.g. locations, scripts, props, and on-site setup).
- Assist with on-site filming and ensure smooth coordination during production.
- Contribute to improving video production workflows, content quality, and efficiency.
- Support basic post-production tasks as required.
- Editorial & Written Content
- Support the creation and editing of long-form written content, particularly for the WeChat Official Account, ensuring a professional and brand-aligned tone of voice.
- Assist with maintaining consistent editorial standards and clear brand positioning.
- Support basic layout, formatting, and visual presentation of WeChat articles, including image selection and simple visual design.
- Produce assigned written content under editorial guidance.
- Support content research, fact-checking, and topic development.
- Team Collaboration & Content Coordination
- Work closely with team members to ensure alignment across video, social, and editorial content.
- Support content scheduling and timely delivery across platforms.
- Provide on-site support for offline events and projects, assisting with pre-event preparation, on-site execution, and post-event follow-up to ensure effective team collaboration.
- Essential
- Experience in social media video content creation (planning, filming, or coordination).
- Basic working knowledge of content creation and editing software, including Adobe Photoshop, Lightroom, Illustrator, Premiere Pro, and CapCut, with the ability to use these tools for everyday content production tasks.
- Strong written communication skills in both English and Chinese.
- Familiarity with social media platforms and digital content formats.
- Strong organisational skills and attention to detail.
- Ability to work collaboratively and manage multiple tasks.
- Desirable
- Experience managing or contributing to a WeChat Official Account.
- Background in journalism, media studies, communications, or related fields.
- Understanding of content strategy or digital storytelling.
- Experience with filming equipment and content production tools, with a basic understanding of professional commercial photography, including composition, lighting, and visual quality standards.
- Proficiency in one or more of the following tools: Adobe Photoshop, Lightroom, Illustrator, Premiere Pro, or CapCut, with the ability to work efficiently and independently.
Social Media Assistant employer: Cheng International Co Limited
Contact Detail:
Cheng International Co Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Assistant
✨Tip Number 1
Get your social media game on point! Showcase your creativity by sharing your own content on platforms like Instagram or WeChat. This not only demonstrates your skills but also gives us a taste of your style and flair.
✨Tip Number 2
Network like a pro! Connect with industry professionals on LinkedIn or attend local events related to media and marketing. Building relationships can open doors and give you insider info about job opportunities.
✨Tip Number 3
Prepare for interviews by researching our company and the role. Understand the nuances of Chinese Baijiu and how it fits into UK culture. This will show us you're genuinely interested and ready to contribute.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Social Media Assistant
Some tips for your application 🫡
Show Off Your Creativity: When you're crafting your application, let your creative side shine! Use engaging language and showcase any unique ideas you have for social media content. We love seeing how you can think outside the box!
Bilingual Brilliance: Since we're looking for someone with strong English and Chinese writing skills, make sure to highlight your bilingual abilities in your application. Share examples of your work that demonstrate your proficiency in both languages!
Tailor Your Experience: Take a moment to align your past experiences with the role. Whether it's social media video creation or editorial work, we want to see how your background fits with what we do at Cheng International. Make it personal!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. We can't wait to hear from you!
How to prepare for a job interview at Cheng International Co Limited
✨Know Your Platforms
Familiarise yourself with Instagram, WeChat, and Xiaohongshu. Understand their unique features and audience engagement strategies. This will show your potential employer that you’re not just a user but someone who can leverage these platforms effectively.
✨Showcase Your Creativity
Prepare a portfolio of your previous social media video content or written pieces. Highlight your creative process and how you’ve engaged audiences in the past. This will demonstrate your hands-on experience and ability to contribute to cross-cultural storytelling.
✨Brush Up on Bilingual Skills
Since strong bilingual writing skills are essential, practice articulating your thoughts in both English and Chinese. Be ready to discuss how you would adapt content for different audiences, showcasing your understanding of cultural nuances.
✨Be Organised and Detail-Oriented
Prepare to discuss how you manage multiple tasks and ensure timely delivery of content. Share examples of how you’ve coordinated projects or events in the past, as this role requires strong organisational skills and attention to detail.