At a Glance
- Tasks: Create and publish engaging content for Chelsea FC's social media channels.
- Company: Join the iconic Chelsea FC team at Stamford Bridge.
- Benefits: Permanent, full-time role with opportunities for personal development.
- Other info: Embrace a diverse and inclusive work environment.
- Why this job: Be part of a passionate team and connect with fans worldwide.
- Qualifications: Experience in social media and basic editing skills required.
The predicted salary is between 30000 - 40000 € per year.
LOCATION: Based at Stamford Bridge, travel to Cobham and matches when required
CONTRACT: Permanent, Full Time
JOB FUNCTION: Support the day-to-day execution of Chelsea FC Men’s social media output across key global channels (TikTok, Instagram, Facebook, X and WhatsApp). This role focuses on publishing content, creating simple graphics and edits, spotting trends, contributing ideas and supporting the team on matchdays.
MAIN RESPONSIBILITIES
- Creative, content and social media excellence (60%)
- Assist with publishing content across all Chelsea men’s social media channels.
- Support live matchday coverage, including posting updates, clips and reactive content.
- Ensure all content is on-brand, accurate and delivered on time.
- Edit short-form video content (e.g. clips, vertical video, match moments) using basic editing software and become an expert in using WSC to create highlights clips and packages.
- Bring fresh ideas by regularly reviewing other football, sport and entertainment social channels.
- Stay up to date with social media trends, formats and platform updates.
- Contribute ideas in team meetings to help content stand out in feed.
- Help identify opportunities for reactive and trend-based content.
- Supporting business goals: partners, campaigns, data collection & driving traffic to web & app (25%)
- Use social media to help drive traffic to Chelsea’s website and app.
- Support the promotion of merchandise ranges, ticketing and key club campaigns through social content.
- Assist in publishing partner-related content, ensuring it is engaging and aligned to campaign objectives.
- Contribute to posts that encourage fan sign-ups, registrations and data capture initiatives.
- Write clear, compelling captions and calls-to-action that drive clicks and engagement.
- Develop working relationships across the business to ensure social media can make a positive impact on club goals.
- Work to agreed KPIs and targets with the wider digital, marketing and commercial functions.
- Team support and personal development (15%)
- Work closely with designers, video editors and the wider social team to deliver content.
- Support the planning and scheduling of weekly content.
- Assist with general team tasks, including uploading, tagging, caption writing and quality checks.
- Learn how performance data and insights are used to improve content over time.
- Take on feedback and continuously develop creative and technical skills.
PERSONAL SPECIFICATION
- Proven experience working in digital, ideally with a focus on social media publishing and content production.
- Basic skills in Photoshop (or similar) and video editing tools.
- Strong understanding of major social media platforms (TikTok, Instagram, X, Facebook).
- Passion for football and a good knowledge of Chelsea FC and the Premier League.
- Keen interest in social media trends and digital culture.
- Willingness to learn, take feedback and develop new skills.
- Strong attention to detail and ability to work in a fast‑paced environment.
- Team player with a proactive attitude.
To embody the club’s BLUE behaviours (Brave, Lead, Unity, Edge) in the approach to work and interaction with others. To adhere to the club’s policies and procedures, including Health & Safety, Financial Authorisation, Confidentiality and GDPR. To act as an ambassador for diversity, equality, and inclusion, and demonstrate a positive commitment by treating others fairly in line with our Equality, Diversity & Inclusion Policy and reporting any acts of discrimination through appropriate channels. To create a safe environment and act to protect all young people and vulnerable adults that are either in your care or attending club premises, and report any concerns to the Safeguarding Lead. To report any misconduct or suspected misconduct to the HR Department.
Our commitment to Equality, Diversity and Inclusion
At Chelsea we recognise that the diversity of our people is one of our greatest strengths and we are taking positive action to ensure our existing colleagues and job applicants can fully be themselves and bring their own unique experiences and perspectives to Chelsea FC. This means giving full and fair consideration to all applicants regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. If you need reasonable adjustments made to the recruitment process, please reach out to your recruiter, who will be able to advise and support you. Chelsea FC is fully committed to ensuring the safety and well‑being of all children, young people and adults at risk (vulnerable groups). We therefore require all successful applicants to complete a DBS Check prior to starting employment. Depending on the role, successful applicants may also be required to undergo other child protection screening where appropriate. This Job Description is not intended to be exhaustive; the duties and responsibilities may therefore vary over time according to the changing needs of the Club.
Social Media Executive in London employer: Chelsea Football Club
Chelsea FC is an exceptional employer, offering a vibrant work culture at the iconic Stamford Bridge, where creativity and passion for football thrive. Employees benefit from a supportive environment that encourages personal growth, collaboration with talented professionals, and opportunities to engage with a global fanbase. With a strong commitment to diversity, equality, and inclusion, Chelsea FC ensures that every team member can contribute their unique perspectives while enjoying a fulfilling career in the dynamic world of sports media.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive in London
✨Tip Number 1
Get your social media game on point! Make sure you’re up to speed with the latest trends on TikTok, Instagram, and all the other platforms. Show us you know what’s hot and how to engage fans!
✨Tip Number 2
Don’t just sit back; be proactive! Bring fresh ideas to the table during team meetings. We love it when candidates show they can think outside the box and contribute to our creative process.
✨Tip Number 3
Networking is key! Build relationships with people in the industry, especially those who work in digital marketing and social media. It’s all about who you know, and we want to see you making those connections.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Chelsea FC family!
We think you need these skills to ace Social Media Executive in London
Some tips for your application 🫡
Show Your Passion for Football:When you're writing your application, let your love for football shine through! Mention your favourite Chelsea moments or players, and how they inspire your work in social media. We want to see that you’re not just a fan, but someone who understands the culture.
Be Creative with Your Content:Since this role is all about social media, don’t hold back on showcasing your creativity! Include examples of content you've created or ideas you have for Chelsea’s channels. We love fresh ideas, so make sure to highlight your unique perspective!
Tailor Your Application:Make sure your application speaks directly to the job description. Use keywords from the listing and show how your skills match what we’re looking for. This helps us see that you’ve done your homework and are genuinely interested in the role.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to be part of the Chelsea family!
How to prepare for a job interview at Chelsea Football Club
✨Know Your Platforms
Make sure you’re well-versed in the major social media platforms like TikTok, Instagram, and Facebook. Familiarise yourself with their latest trends and features, as this will show your passion for social media and your ability to keep up with the fast-paced digital landscape.
✨Showcase Your Creativity
Prepare a portfolio of your previous work that highlights your content creation skills. Include examples of graphics, videos, or social media campaigns you've worked on. This will give the interviewers a clear idea of your creative capabilities and how you can contribute fresh ideas to Chelsea FC's social media output.
✨Understand the Club's Brand
Research Chelsea FC’s brand values and recent campaigns. Be ready to discuss how you can align your content with the club’s identity and goals. Showing that you understand the club’s ethos will demonstrate your commitment and fit for the role.
✨Be Ready for Real-Time Scenarios
Since the role involves live matchday coverage, think about how you would handle posting updates during a game. Prepare some ideas for reactive content based on potential match scenarios. This will showcase your quick thinking and ability to engage fans in real-time.
