At a Glance
- Tasks: Lead B2B demand generation strategies and optimise marketing campaigns using AI.
- Company: Join a leading EdTech company focused on innovation and growth.
- Benefits: Enjoy a hybrid work model and a range of employee benefits.
- Why this job: Make a significant impact in the EdTech space with your marketing expertise.
- Qualifications: Experience in demand generation or field marketing, ideally in SaaS.
- Other info: Collaborative environment with opportunities for professional development.
The predicted salary is between 36000 - 60000 £ per year.
A leading EdTech company is seeking a Senior Demand Generation Manager to enhance B2B growth through effective demand generation strategies. This role involves overseeing performance, leading field marketing initiatives, and collaborating closely with paid and organic marketing teams to optimize campaigns.
The ideal candidate will have experience in demand generation or field marketing, preferably in a SaaS environment, and a strong understanding of how to leverage AI for campaign success.
A hybrid work model is offered along with various employee benefits.
AI-Driven B2B Demand Gen Leader employer: Chegg
Contact Detail:
Chegg Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land AI-Driven B2B Demand Gen Leader
✨Tip Number 1
Network like a pro! Reach out to folks in the EdTech and SaaS space on LinkedIn. Join relevant groups, engage in discussions, and don’t be shy about asking for informational interviews. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your demand generation successes. Use data to back up your achievements and demonstrate how you’ve leveraged AI in past campaigns. This will make you stand out when chatting with potential employers.
✨Tip Number 3
Prepare for those interviews! Research the company’s current marketing strategies and think about how you can contribute. Be ready to discuss specific examples of how you’ve driven B2B growth in previous roles. Confidence is key!
✨Tip Number 4
Don’t forget to apply through our website! We’re always on the lookout for talented individuals who can help us grow. Keep an eye on our careers page for the latest opportunities and make sure your application shines!
We think you need these skills to ace AI-Driven B2B Demand Gen Leader
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Demand Generation Manager. Highlight your experience in demand generation and field marketing, especially in a SaaS environment, so we can see how you fit into our team.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain how your skills and experiences align with our needs. Don’t forget to mention your understanding of AI in campaigns – that’s a big plus for us!
Showcase Your Achievements: When detailing your past roles, focus on specific achievements and metrics. We love numbers! Show us how you’ve driven growth or improved campaign performance in previous positions.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Chegg
✨Know Your Demand Generation Stuff
Make sure you brush up on the latest trends in demand generation, especially in the B2B space. Be ready to discuss specific strategies you've implemented in the past and how they drove results. This shows that you’re not just familiar with the concepts but have real-world experience.
✨Showcase Your AI Savvy
Since this role involves leveraging AI for campaign success, come prepared with examples of how you've used AI tools or analytics in your previous roles. Discuss any specific campaigns where AI made a significant impact, as this will demonstrate your ability to innovate and adapt.
✨Collaboration is Key
This position requires working closely with various teams, so be ready to talk about your experience in cross-functional collaboration. Share examples of how you’ve successfully partnered with marketing, sales, or product teams to achieve common goals. Highlighting your teamwork skills can set you apart.
✨Prepare Questions That Matter
Interviews are a two-way street, so think of insightful questions to ask about the company’s current demand generation strategies and how they envision the role evolving. This shows your genuine interest in the position and helps you assess if it’s the right fit for you.