At a Glance
- Tasks: Lead B2B performance marketing strategies and manage paid media initiatives.
- Company: Join Chegg, Inc. and work with Busuu in a vibrant London setting.
- Benefits: Enjoy flexible working hours, health insurance, and fun social activities.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Make an impact by driving demand through innovative marketing channels.
- Qualifications: Strong skills in audience strategy, campaign optimisation, and data analysis.
The predicted salary is between 60000 - 80000 £ per year.
Chegg, Inc. is seeking a Senior Performance Marketing Manager to lead B2B performance marketing strategies at Busuu in London. You will manage paid media initiatives, focusing on channels like LinkedIn and Google Ads to drive demand.
Ideal candidates should have strong skills in audience strategy, campaign optimisation, and data analysis with a collaborative approach to work.
Benefits include:
- Flexible working hours
- Health insurance
- Social activities
B2B Performance Marketing Lead | LinkedIn ABM & Growth employer: Chegg, Inc.
Chegg, Inc. offers an exceptional work environment for the B2B Performance Marketing Lead role at Busuu in London, where innovation and collaboration thrive. Employees enjoy flexible working hours, comprehensive health insurance, and engaging social activities that foster a vibrant work culture. With ample opportunities for professional growth and development, Chegg is committed to empowering its team members to excel in their careers while making a meaningful impact in the education sector.
StudySmarter Expert Advice🤫
We think this is how you could land B2B Performance Marketing Lead | LinkedIn ABM & Growth
✨Tip Number 1
Network like a pro! Connect with people in the industry on LinkedIn, join relevant groups, and engage in discussions. This can help us get our foot in the door and learn about hidden job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing successes. This will give potential employers a taste of what we can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. We should be ready to discuss how our experience aligns with their goals, especially in B2B performance marketing strategies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we can keep track of our applications and follow up easily.
We think you need these skills to ace B2B Performance Marketing Lead | LinkedIn ABM & Growth
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the B2B performance marketing role. Highlight your experience with LinkedIn and Google Ads, and showcase any successful campaigns you've managed. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about performance marketing and how your collaborative approach can benefit our team. Keep it engaging and relevant to the job description.
Showcase Data Skills:Since data analysis is key for this role, make sure to include specific examples of how you've used data to optimise campaigns in the past. We love seeing numbers that demonstrate your impact!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, we love seeing candidates who take that extra step!
How to prepare for a job interview at Chegg, Inc.
✨Know Your Channels
Make sure you’re well-versed in LinkedIn and Google Ads. Brush up on the latest trends and best practices for B2B marketing on these platforms. Being able to discuss specific campaigns or strategies you've implemented will show your expertise.
✨Showcase Your Data Skills
Prepare to talk about how you’ve used data analysis to optimise campaigns in the past. Bring examples of metrics you’ve tracked and how they influenced your decisions. This will demonstrate your analytical mindset, which is crucial for the role.
✨Collaborative Mindset
Since the job requires a collaborative approach, think of examples where you’ve successfully worked with cross-functional teams. Be ready to discuss how you communicate and align with others to achieve common goals.
✨Ask Insightful Questions
Prepare thoughtful questions about Busuu’s current marketing strategies and challenges. This shows your genuine interest in the company and helps you understand how you can contribute to their success.
