At a Glance
- Tasks: Lead regional marketing strategies and execute impactful multi-channel campaigns.
- Company: Join Checkmarx, a leader in application security with a dynamic work culture.
- Benefits: Enjoy competitive pay, professional growth, and a great work-life balance.
- Other info: Opportunity for travel and engagement in exciting industry events.
- Why this job: Make a real impact in the tech industry while collaborating with top brands.
- Qualifications: 5+ years in B2B marketing, strong project management, and digital marketing skills.
The predicted salary is between 36000 - 60000 £ per year.
Overview
Checkmarx is the leader in application security and helps enterprises secure their application development from code to cloud. Our platform and services address enterprise needs by improving security and reducing TCO, while building trust between AppSec, developers, and CISOs. We focus on remediating risk across the entire application footprint and software supply chain with one seamless process for all stakeholders. We serve more than 1,800 customers, including 40 percent of Fortune 100 companies such as Siemens, Airbus, Salesforce, Stellantis, Adidas, Walmart and Sanofi.
We are looking for a dynamic and proactive marketing professional who thrives in a fast-paced B2B environment and is passionate about delivering impactful marketing campaigns.
Responsibilities
- Regional Marketing Strategy – Own all marketing efforts in the NEUR region, aligning with the sales team to support pipeline growth and business objectives.
- Integrated Campaigns – Develop and execute multi-channel campaigns tailored to target audiences, personas, and industries.
- Event Management – Lead digital, virtual, and in-person events (trade shows, user groups, and hospitality), ensuring ROI and pipeline generation.
- Stakeholder Collaboration – Maintain close communication with Sales, Pre-Sales, Marketing, Channel and other stakeholders to secure buy-in and ensure alignment.
- Partner Marketing – Oversee partner marketing activities and develop joint campaigns with channel partners.
- Content & PR – Localise content and drive regional PR and social media in collaboration with Corporate Marketing.
- Lead Management – Ensure SDR teams follow up on leads promptly and accurately post-marketing activities.
- Budget & Performance – Manage the regional marketing budget, track KPIs/ROI, and refine strategies for maximum impact.
- Vendor Management – Research, select, negotiate, and manage vendors and service providers as needed.
- Digital Marketing – Collaborate with the Digital Marketing Manager to maximise ROI on regional digital spend.
Qualifications
- Native English (additional languages are a plus).
- 5+ years of B2B marketing experience, preferably in IT security or software solutions.
- Experience in digital marketing and ABM is a distinct advantage.
- Proven expertise in multi-channel campaign execution, especially events.
- Strong project management skills with the ability to prioritise deadlines.
- Data-driven mindset—comfortable using Salesforce and automation tools like HubSpot.
- Excellent written and verbal communication skills.
- Willingness to travel up to 25% for industry events, trade shows, and regional meetings.
What we offer
Checkmarx offers a great work environment, professional development, challenging careers, competitive compensation, great work-life balance, and comprehensive benefits. Checkmarx is an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
Details
- Seniority level: Mid-Senior level
- Employment type: Full-time
- Job function: Marketing and Sales
- Industries: Computer and Network Security
Senior Regional Marketing Manager in London employer: Checkmarx
Checkmarx is an exceptional employer that fosters a dynamic and inclusive work culture in the heart of London. With a strong emphasis on employee growth, we offer comprehensive training and development opportunities, ensuring that our team members thrive in their careers. Join us to be part of a collaborative environment where your contributions directly impact our success in the Iberia market.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Regional Marketing Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Checkmarx and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Checkmarx are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Checkmarx on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Checkmarx. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Regional Marketing Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Checkmarx. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Checkmarx:Show us that you’ve done your homework! In your application, briefly mention what you admire about Checkmarx’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Checkmarx
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Checkmarx will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Checkmarx, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.