At a Glance
- Tasks: Lead marketing initiatives and drive pipeline growth for AppSec solutions across Northern Europe.
- Company: Checkmarx, a leader in application security with a global presence.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Collaborative environment with a focus on innovation and career advancement.
- Why this job: Join a dynamic team making a real impact in the tech industry.
- Qualifications: Experience in marketing strategy and a passion for technology.
The predicted salary is between 60000 - 80000 £ per year.
Checkmarx is the leader in application security and ensures that enterprises worldwide can secure their application development from code to cloud. Our consolidated platform and services address the needs of enterprises by improving security and reducing TCO, while simultaneously building trust between AppSec, developers, and CISOs. At Checkmarx, we believe it’s not just about finding risk, but remediating it across the entire application footprint and software supply chain with one seamless process for all relevant stakeholders.
We are honoured to serve more than 1,800 customers, which includes 40 percent of all Fortune 100 companies including Siemens, Airbus, SalesForce, Stellantis, Adidas, Wal-Mart and Sanofi.
We are looking for a strategic and execution-focused Regional Marketing Manager to lead marketing initiatives across Northern Europe (NEUR) for our Application Security (AppSec) solutions. This role is responsible for driving pipeline growth, accelerating deal velocity, and increasing brand awareness among enterprise and mid-market customers. You will work closely with regional sales, partners, and global marketing teams to deliver high-impact campaigns tailored to technically sophisticated audiences, including CISOs, DevSecOps leaders, and developers.
Key Responsibilities:- Own the NEUR regional marketing strategy aligned with global AppSec priorities and revenue goals
- Translate global campaigns into regionally relevant programs across UKI, Netherlands and Nordics
- Segment markets and prioritise accounts based on ICP, maturity, and opportunity size
- Own regional marketing-sourced pipeline targets aligned to revenue goals
- Build and execute programs that generate qualified pipeline across priority segments (enterprise, mid-market, strategic accounts)
- Drive consistent top-of-funnel volume through integrated campaigns (digital, events, content syndication, paid media)
- Understanding and ownership of Pipeline targets and gaps
- Clear handoff of MQL- SQL and ownership of lead conversion and Deal progression
- Design and execute integrated, multi-channel campaigns (ABM, digital, content syndication, paid media)
- Drive high-quality pipeline in partnership with sales, focusing on target accounts and strategic deals
- Optimize marketing funnel performance using data-driven insights and continuous testing
Regional Marketing Manager in London employer: Checkmarx Ltd.
Checkmarx is an exceptional employer that prioritises employee growth and development within a dynamic work culture. As a leader in application security, we offer our team members the opportunity to work on cutting-edge technology while collaborating with top-tier clients across Northern Europe. Our commitment to innovation and teamwork ensures that every employee can contribute meaningfully to our mission of building #DevSecTrust, making Checkmarx not just a workplace, but a place to thrive.
StudySmarter Expert Advice🤫
We think this is how you could land Regional Marketing Manager in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. The more you engage with others, the better your chances of landing that Regional Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing campaigns and successes. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching Checkmarx and its AppSec solutions. Understand their market position and be ready to discuss how you can drive pipeline growth and brand awareness in Northern Europe.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Regional Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Regional Marketing Manager. Highlight your experience with marketing strategies, pipeline growth, and working with technical audiences like CISOs and DevSecOps leaders.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about application security and how your skills align with Checkmarx's mission. Be sure to mention specific campaigns or projects you've led that relate to the job.
Showcase Your Data Skills:Since this role involves optimising marketing funnel performance, make sure to include examples of how you've used data-driven insights in past roles. This will show us you can drive high-quality pipeline growth effectively.
Apply Through Our Website:We encourage you to apply through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at Checkmarx Ltd.
✨Know Your Stuff
Before the interview, dive deep into Checkmarx's products and services, especially their AppSec solutions. Familiarise yourself with their mission to build #DevSecTrust and understand how they serve their clients. This knowledge will help you speak confidently about how your experience aligns with their goals.
✨Tailor Your Approach
Make sure to tailor your responses to reflect the specific needs of the Northern Europe market. Highlight any previous experience you have in executing marketing strategies for similar regions or audiences, particularly focusing on enterprise and mid-market customers. Show them you can adapt global campaigns to local contexts.
✨Showcase Your Data Skills
Since the role involves optimising marketing funnel performance using data-driven insights, be prepared to discuss how you've used analytics in past roles. Bring examples of how you've driven pipeline growth or improved campaign performance through data analysis. This will demonstrate your strategic mindset.
✨Engage with Their Values
Checkmarx values trust and collaboration between AppSec, developers, and CISOs. During the interview, share examples of how you've fostered these relationships in your previous roles. This will show that you not only understand their culture but also embody it in your work.
