At a Glance
- Tasks: Lead UK marketing strategy for innovative ophthalmology brands and drive impactful campaigns.
- Company: Rapidly growing specialist ophthalmic company focused on eye care solutions.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
- Other info: High visibility role with opportunities to expand digital and e-commerce channels.
- Why this job: Shape brand strategy and make a real difference in eye care accessibility.
- Qualifications: Experience in healthcare marketing and strong communication skills.
The predicted salary is between 50000 - 65000 € per year.
A UK-based, rapidly growing specialist ophthalmic company with a strong track record of developing and launching eye care products globally. The organisation focuses on delivering high-quality solutions while improving the awareness, accessibility, and affordability of eye care.
This role is responsible for leading the development and execution of UK marketing strategy for ophthalmology brands, driving sales, market share, and brand growth. You will take end-to-end ownership of brand strategy and execution, working closely with commercial teams to support product adoption across ophthalmologists and specialist eye care settings. The role will also play a key part in expanding channel strategy, including the development of digital and e-commerce platforms.
Key Responsibilities
- Lead development and delivery of UK brand strategy and annual plans
- Translate strategy into effective campaigns, tools, and messaging for commercial teams
- Support product adoption across ophthalmologists, eye care specialists, and relevant healthcare stakeholders
- Develop campaigns across digital, in-clinic, events, and e-commerce channels (e.g. Amazon)
- Identify opportunities to grow and optimise online sales channels
- Generate market insights to inform strategy and positioning
- Build relationships with key opinion leaders and relevant stakeholders in ophthalmology
- Monitor competitor activity and adapt strategy accordingly
About You
- Experience in pharmaceutical, medical device, or healthcare marketing
- Experience working within or alongside ophthalmology or specialist clinical environments would be advantageous
- Strong commercial mindset with the ability to define strategy and deliver execution
- Experience developing campaigns, messaging, and brand positioning
- Confident communicator, comfortable working with internal teams and external stakeholders
- Exposure to digital or e-commerce channels is advantageous
Why Apply
- End-to-end ownership of brand strategy and delivery
- Opportunity to shape growth across both clinical and digital channels
- High visibility role within a growing specialist ophthalmology business
If you are a healthcare marketer looking for a role combining clinical engagement, commercial impact, and evolving channel strategy, we would welcome a confidential discussion. Please apply online or contact CHASE on 0131 553 6644 for further information.
UK Marketing Manager employer: CHASE
Join a rapidly growing specialist ophthalmic company based in the Windsor area, where you will have the opportunity to lead innovative marketing strategies that enhance eye care accessibility and awareness. With a strong focus on employee development and a collaborative work culture, this role offers high visibility and the chance to make a significant impact in both clinical and digital channels. Enjoy the benefits of a hybrid working environment, competitive remuneration, and the chance to be part of a mission-driven team dedicated to improving eye health globally.
StudySmarter Expert Advice🤫
We think this is how you could land UK Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the ophthalmology field on LinkedIn or at industry events. Building relationships can open doors and give you insider info about job opportunities.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, especially those related to healthcare or digital channels. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their brand strategy and think about how you can contribute to their growth in the ophthalmology market. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace UK Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the UK Marketing Manager role. Highlight your experience in healthcare marketing, especially in ophthalmology, and showcase any relevant campaigns you've led. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about eye care and how you can contribute to our brand strategy. Be sure to mention any specific experiences that relate to digital and e-commerce channels.
Showcase Your Commercial Mindset:In your application, demonstrate your strong commercial mindset. Share examples of how you've defined strategies and delivered successful marketing executions in previous roles. We love seeing candidates who think strategically!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at StudySmarter!
How to prepare for a job interview at CHASE
✨Know Your Stuff
Make sure you research the company and its products thoroughly. Understand their current marketing strategies, especially in ophthalmology, and be ready to discuss how your experience aligns with their goals.
✨Showcase Your Campaign Skills
Prepare examples of successful marketing campaigns you've led, particularly in healthcare or digital channels. Be specific about your role and the impact these campaigns had on brand growth and sales.
✨Build Relationships
Since this role involves working with key opinion leaders and stakeholders, think of ways to demonstrate your relationship-building skills. Share experiences where you successfully collaborated with external partners or internal teams.
✨Stay Ahead of Competitors
Be ready to discuss how you monitor competitor activity and adapt strategies accordingly. Bring insights or examples of how you've identified market opportunities and adjusted your approach to stay competitive.
