At a Glance
- Tasks: Drive digital marketing for rare disease products and lead innovative campaigns.
- Company: Join a leading biopharmaceutical company dedicated to improving lives in rare diseases.
- Benefits: Enjoy flexible working, competitive salary, and a comprehensive benefits package.
- Why this job: Make a real impact in healthcare while growing your career in a collaborative environment.
- Qualifications: Experience in UK pharma brand management and strong digital marketing skills required.
- Other info: Work hybrid with just one day a week in the Cambridge office.
The predicted salary is between 36000 - 60000 Β£ per year.
Hybrid (1 day/week in Cambridge) | UK Pharma | Permanent
Competitive salary + excellent benefits package
Are you a digitally-savvy pharmaceutical marketer looking to make a meaningful impact in rare disease? We are recruiting for a Brand Manager to join a collaborative UK marketing team working across haematology and nephrology portfolios. This is a strategic and hands-on role where you will partner with experienced Brand Managers to deliver innovative, omnichannel campaigns with digital at the core.
About the Company
Our client is a leading biopharmaceutical company focused on improving the lives of patients with rare diseases. Their key areas include Inflammation and Genetics & Metabolism, supported by world-class capabilities in protein biochemistry and biologics manufacturing. The culture is purpose-driven, agile, and collaborative.
Why This Role Stands Out
- Digital Leadership: Own omnichannel execution, analytics, and digital content across multiple brands.
- Rare Disease Focus: Contribute to therapies that make a real difference.
- Flexible Working: Just 1 day/week in the Cambridge office.
- Career Growth: Be part of a company that supports development and cross-functional collaboration.
- Attractive Package: Competitive salary and comprehensive benefits.
What You Will Be Doing
- Drive digital innovation across 4 products in haemophilia and nephrology.
- Localise and implement marketing plans with a focus on customer insight and digital opportunity.
- Lead omnichannel brand execution, analytics, and digital communications with the Digital Marketing Business Partner.
- Manage Veeva PromoMats and CLM platforms to ensure compliant, high-quality content.
- Use tools like Salesforce Marketing Cloud, Qlik, Adobe Creative Suite, Canva, ON24, and Drupal.
- Support national/international events including congresses and webinars.
- Provide training to sales teams and collaborate with medical, sales, and agencies.
- Analyse digital metrics and apply insights to optimise campaigns.
What You Will Bring
- UK pharma brand management experience.
- Strong digital marketing expertise (e.g. Veeva, Salesforce, Adobe, Qlik).
- Understanding of omnichannel journeys and rare disease marketing.
- Experience in haematology, nephrology, or rare disease (preferred).
- Knowledge of NHS pricing, reimbursement, and tendering across the UK and ROI.
- Background in specialised secondary care, ideally in a small/mid-sized pharma company.
- Previous specialist sales or customer-facing experience (desirable).
- Deep understanding of the ABPI/IPHA Code (ABPI qualification preferred).
- Excellent communication, collaboration, and project management skills.
- A continuous learning mindset and passion for digital innovation.
This is more than a marketing role - it is a chance to shape the future of rare disease engagement in a company that values innovation, flexibility, and growth. Ready to bring your digital expertise to a meaningful mission? Letβs talk. Apply now or reach out for a confidential conversation.
Please apply online or contact CHASE for further information on 0131 553 6644. Reference number: 66343
Brand Manager - Rare Disease - Digital Marketing Specialist employer: CHASE
Contact Detail:
CHASE Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land Brand Manager - Rare Disease - Digital Marketing Specialist
β¨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the pharmaceutical sector. Understanding how to leverage tools like Salesforce Marketing Cloud and Adobe Creative Suite will give you an edge in discussions during interviews.
β¨Tip Number 2
Network with professionals in the rare disease space, particularly those who have experience in haematology and nephrology. Engaging with industry events or online forums can provide valuable insights and connections that may help you stand out.
β¨Tip Number 3
Prepare to discuss specific examples of successful omnichannel campaigns you've managed. Highlighting your ability to analyse digital metrics and optimise campaigns will demonstrate your strategic thinking and hands-on experience.
β¨Tip Number 4
Showcase your understanding of the ABPI/IPHA Code and NHS pricing mechanisms. Being well-versed in these areas will not only reflect your expertise but also your commitment to compliance and ethical marketing practices in the pharmaceutical industry.
We think you need these skills to ace Brand Manager - Rare Disease - Digital Marketing Specialist
Some tips for your application π«‘
Tailor Your CV: Make sure your CV highlights your experience in brand management and digital marketing, particularly in the pharmaceutical sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for rare diseases and digital innovation. Mention specific examples of past campaigns you've led and how they align with the company's mission.
Showcase Relevant Skills: In your application, emphasise your proficiency with tools like Veeva, Salesforce, and Adobe Creative Suite. Highlight any experience you have with omnichannel marketing strategies and analytics.
Demonstrate Cultural Fit: Research the company culture and values. In your application, express how your personal values align with their purpose-driven and collaborative environment, showcasing your enthusiasm for contributing to their mission.
How to prepare for a job interview at CHASE
β¨Showcase Your Digital Savvy
Make sure to highlight your experience with digital marketing tools like Veeva, Salesforce, and Adobe. Be prepared to discuss specific campaigns you've worked on and how you used analytics to drive results.
β¨Understand the Rare Disease Landscape
Familiarise yourself with the challenges and opportunities in rare disease marketing. Demonstrating knowledge about haematology and nephrology will show your commitment and understanding of the field.
β¨Emphasise Collaboration Skills
This role requires working closely with various teams. Share examples of how you've successfully collaborated with medical, sales, or creative teams in the past to achieve common goals.
β¨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills in real-world scenarios. Think about how you would approach localising marketing plans or optimising campaigns based on digital metrics.