At a Glance
- Tasks: Lead marketing strategies and collaborate with teams to promote a key gastroenterology product.
- Company: Join a leading pharmaceutical company focused on innovative solutions in gastroenterology.
- Benefits: Enjoy a hybrid work model, travel support, and a dynamic team environment.
- Other info: This role involves travel and offers opportunities for professional growth.
- Why this job: Make a real impact in healthcare while developing your skills in a supportive culture.
- Qualifications: 2+ years in pharma, med comms, or med tech with strong communication skills required.
The predicted salary is between 36000 - 60000 £ per year.
CHASE, Cambridgeshire, England, United Kingdom
Overview
Brand Manager – Rare Disease - Digital Marketing Specialist – Hybrid (1 day/week in Cambridge) | UK Pharma | Permanent
Competitive salary + excellent benefits package
Are you a digitally-savvy pharmaceutical marketer looking to make a meaningful impact in rare disease?
We’re recruiting for a Brand Manager to join a collaborative UK marketing team working across haematology and nephrology portfolios. This is a strategic and hands-on role where you’ll partner with experienced Brand Managers to deliver innovative, omnichannel campaigns—with digital at the core.
About the Company
Our client is a leading biopharmaceutical company focused on improving the lives of patients with rare diseases. Their key areas include Inflammation and Genetics & Metabolism, supported by world-class capabilities in protein biochemistry and biologics manufacturing. The culture is purpose-driven, agile, and collaborative.
Why This Role Stands Out
- Digital Leadership: Own omnichannel execution, analytics, and digital content across multiple brands.
- Rare Disease Focus: Contribute to therapies that make a real difference.
- Flexible Working: Just 1 day/week in the Cambridge office.
- Career Growth: Be part of a company that supports development and cross-functional collaboration.
- Attractive Package: Competitive salary and comprehensive benefits.
What You’ll Be Doing
- Drive digital innovation across 4 products in haemophilia and nephrology.
- Localise and implement marketing plans with a focus on customer insight and digital opportunity.
- Lead omnichannel brand execution, analytics, and digital communications with the Digital Marketing Business Partner.
- Manage Veeva PromoMats and CLM platforms to ensure compliant, high-quality content.
- Use tools like Salesforce Marketing Cloud, Qlik, Adobe Creative Suite, Canva, ON24, and Drupal.
- Support national/international events including congresses and webinars.
- Provide training to sales teams and collaborate with medical, sales, and agencies.
- Analyse digital metrics and apply insights to optimise campaigns.
What You’ll Bring
- UK pharma brand management experience.
- Strong digital marketing expertise (e.g., Veeva, Salesforce, Adobe, Qlik).
- Understanding of omnichannel journeys and rare disease marketing.
- Experience in haematology, nephrology, or rare disease (preferred).
- Knowledge of NHS pricing, reimbursement, and tendering across the UK and ROI.
- Background in specialised secondary care, ideally in a small/mid-sized pharma company.
- Previous specialist sales or customer-facing experience (desirable).
- Deep understanding of the ABPI/IPHA Code (ABPI qualification preferred).
- Excellent communication, collaboration, and project management skills.
- A continuous learning mindset and passion for digital innovation.
This is more than a marketing role—it’s a chance to shape the future of rare disease engagement in a company that values innovation, flexibility, and growth.
Ready to bring your digital expertise to a meaningful mission? Let’s talk.
Apply now or reach out for a confidential conversation.
Please apply online or contact CHASE for further information on 0131 553 6644.
Reference number: 66343
Job details
- Seniority level: Not Applicable
- Employment type: Full-time
- Job function: Marketing
- Industries: Hospitals and Health Care
StudySmarter Expert Advice🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with the gastroenterology field and current trends. Understanding the specific challenges and advancements in this area will help you engage more effectively during interviews and discussions.
✨Tip Number 2
Network with professionals in the pharmaceutical and med tech industries. Attend relevant events or webinars to connect with potential colleagues and learn about their experiences, which can provide valuable insights for your application.
✨Tip Number 3
Prepare to discuss your experience with cross-functional collaboration. Be ready to share specific examples of how you've successfully worked with different teams, as this is a key aspect of the Brand Manager role.
✨Tip Number 4
Research the company’s existing products and marketing strategies. Being knowledgeable about their portfolio will not only impress during interviews but also allow you to propose innovative ideas that align with their goals.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights relevant experience in pharma, med comms, or med tech. Emphasise your cross-functional collaboration skills and any specific achievements related to gastroenterology or secondary care.
Craft a Compelling Cover Letter:Write a cover letter that showcases your understanding of the role and the company. Mention your 2+ years of experience and how it aligns with the responsibilities of the Brand Manager position. Be sure to express your enthusiasm for the hybrid working model.
Showcase Communication Skills:Since excellent verbal and written communication skills are essential, consider including examples of how you've successfully communicated with stakeholders or contributed to marketing strategies in your previous roles.
Highlight Compliance Knowledge:If you have experience ensuring compliance with the ABPI Code of Practice, make sure to mention it. This will demonstrate your understanding of industry standards and your ability to navigate regulatory requirements.
How to prepare for a job interview at CHASE
✨Know Your Brand
Familiarise yourself with the company's products, especially in gastroenterology. Understand their market position and how they differentiate themselves from competitors. This knowledge will help you demonstrate your passion and suitability for the role.
✨Showcase Cross-Functional Skills
Prepare examples of how you've successfully collaborated with different teams in previous roles. Highlight your ability to work with sales, marketing, and external stakeholders, as this is crucial for a Brand Manager.
✨Prepare for Compliance Questions
Since compliance with the ABPI Code of Practice is essential, be ready to discuss how you've ensured compliance in past projects. This shows your understanding of industry regulations and your commitment to ethical marketing.
✨Engage with KOLs
Think about your experience with Key Opinion Leaders (KOLs) and how you've engaged them in the past. Be prepared to discuss strategies you've used to build relationships and how you can apply these in the new role.
