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- Tasks: Lead marketing for a vibrant new brewery, driving brand awareness and consumer engagement.
- Company: Join Company of Cooks, a leader in the UK’s food and drink scene.
- Benefits: Enjoy competitive salary, personal development, and a range of wellbeing perks.
- Why this job: Be part of a creative team that brings cultural destinations to life through food.
- Qualifications: 5+ years in senior marketing roles, with a passion for hospitality and creativity.
- Other info: Dynamic work environment with opportunities for growth and community involvement.
The predicted salary is between 50000 - 55000 £ per year.
We are Company of Cooks, and we believe brilliant food and drink starts with brilliant people. For over 25 years, we've been part of some of the UK’s most loved cultural destinations, from historic palaces and botanical gardens to buzzing galleries and performance spaces, running the cafés, restaurants, bars and events that bring these incredible places to life. Our values - Craft, Creativity and Community - guide everything we do. They shape how we work together, how we support our partners, and how we make each guest feel welcome. If you care about food, people and doing things properly, you'll feel right at home here.
Wherever we are, we do more than serve. We bring places to life through food, service and creativity and we’re looking for a Marketing Manager to join our team at the new Guinness Open Gate Brewery based in Covent Garden.
Location: Covent Garden, WC2H 9FA
Salary: £50,000 - £55,000 per annum depending on experience
Working Pattern: Monday - Friday, 40 hours per week
The Role:
Overall responsibility for all marketing and communications within our new opening, including the bars, restaurants, public events, and day‐to‐day consumer messaging. The Marketing Lead is a key member of the senior site leadership team, ensuring that marketing activity is strategically aligned with both Company of Cooks and our client. The role will plan and deliver all on‐site marketing activity, lead the marketing team, and collaborate closely with the client marketing team, Sales Manager, and wider SLT to drive visitation, brand awareness and revenue.
Key Responsibilities and Accountabilities
- Strategic Planning and Delivery
- Lead the development and delivery of the annual marketing strategy, including 12-month communication, promotional and marketing calendars.
- Manage the mobilisation and pre‐opening marketing plan, including market research, brand development, digital presence build, and pre‐launch campaigns.
- Ensure all consumer‐facing messaging is fully aligned with client brand standards, avoiding conflict with wider site messaging.
- Serve as the day‐to‐day marketing point of contact for both Company of Cooks and our client.
- Actively contribute to SLT meetings, strategic planning sessions, and site‐wide leadership discussions.
- Marketing Operations
- Lead and manage the on‐site marketing team (Marketing Executive) ensuring clear direction, workload prioritisation, and support to ensure the successful execution of marketing initiatives.
- Plan and execute a full programme of marketing campaigns across digital, social, PR, email, influencer, events, and local community outreach.
- Manage all digital marketing activities, including the website, email marketing and organic/paid social media activity.
- Lead consumer PR efforts, including working with external agencies and influencers.
- Manage and develop content marketing strategies to engage audiences and build brand loyalty.
- Monitor industry trends, customer data, competitor activity and client brand developments to inform marketing activity.
- Collaboration and Governance
- Work in partnership with the Sales Manager on private events and B2B marketing activity.
- Coordinate regularly with client marketing and comms teams to ensure consistent brand messaging across all channels.
- Attend and contribute to monthly contract reviews, quarterly business reviews and annual site reviews.
- Liaise closely with site colleagues (Sales, GM, Exec Chef, Head of Drinks, Events) to ensure integrated activity.
- Build effective relationships with external partners including PR agencies, creative agencies, photographers, designers, and media outlets.
- Budget Management and Reporting
- Manage and track the marketing budget, including campaign costs, content creation and agency spend.
- Monitor performance through data, analytics and reporting to measure ROI, optimise spend and inform future activity.
- Own quarterly reporting and KPIs across all marketing channels.
- Brand Representation
- Serve as an ambassador for the company at relevant external industry and brand events.
- Build visibility and profile for the brand within the London hospitality scene.
- Risk Management
- Proactively identify reputational, brand and financial risks within marketing activity.
- Develop plans to mitigate potential issues in partnership with SLT and relevant central teams.
Our Ideal Candidate:
Skills and Knowledge
- Strong strategic thinking, commercial acumen and hands‐on campaign delivery.
- Excellent communication, leadership and influencing skills across all levels.
- Creative, confident and collaborative approach.
- Strong analytical mindset with experience using data to drive decisions.
- Deep interest in food, drink, hospitality and London’s dining scene.
Experience
- Proven leadership of a marketing team or function within a hospitality, venue, or F&B‐led environment.
- Previous experience in delivering fully integrated marketing plans across multiple consumer channels.
- Experience working with agencies, partners and cross‐functional teams.
- Experience working with alcohol brands or within the beer industry is beneficial.
- Minimum 5 years’ experience in a senior marketing role.
Qualifications
- Degree in Marketing, Business, Communications or a related field preferred but not essential.
What’s in it for you?
Working with Company of Cooks has its perks! People are at the heart of everything we do, so we’ve developed a range of benefits to keep you happy.
- Personal Development and Training opportunities
- Life assurance scheme
- Pension scheme
- Holiday allowance
- Access to Healthcare Support App which includes Annual health check, Digital GP, Mental Health Consultations, Nutritional Consultations, Second Medical Opinion
- Eye care
- A great wellbeing strategy – including access to our Employee Assistance Programme, salary finance
- Family friendly support
- Regular social events and communication with our leaders
- A holiday purchase scheme
- Volunteering days
- Professional subscriptions
- Recognition schemes and people awards
- Long service awards
- Access to some great high street discount vouchers
Marketing Manager NEW Company of Cooks £55,000 per year Covent Garden Operations in Westminster employer: Chartwells Independent
Contact Detail:
Chartwells Independent Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager NEW Company of Cooks £55,000 per year Covent Garden Operations in Westminster
✨Tip Number 1
Get to know Company of Cooks inside out! Research their values, recent projects, and the vibe at the new Guinness Open Gate Brewery. This will help you tailor your approach and show them you're genuinely interested in being part of their community.
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, attend industry events, or join relevant groups. Building connections can give you insider info and might even lead to a referral!
✨Tip Number 3
Prepare for the interview by practising common questions and crafting your own stories that highlight your experience in marketing, especially in hospitality. Use specific examples to demonstrate how you've driven brand awareness and revenue in past roles.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the team at Company of Cooks. Good luck!
We think you need these skills to ace Marketing Manager NEW Company of Cooks £55,000 per year Covent Garden Operations in Westminster
Some tips for your application 🫡
Show Your Passion for Food and People: When you're writing your application, let your love for food and hospitality shine through. We want to see how you connect with our values of Craft, Creativity, and Community. Share experiences that highlight your passion and how you can bring places to life!
Tailor Your Application: Make sure to customise your CV and cover letter for the Marketing Manager role. Highlight relevant experience in hospitality marketing and any successful campaigns you've led. We’re looking for someone who understands our brand and can align their skills with our mission.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon. We appreciate a well-structured application that makes it easy for us to see your qualifications and enthusiasm for the role.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Company of Cooks!
How to prepare for a job interview at Chartwells Independent
✨Know Your Stuff
Before the interview, dive deep into Company of Cooks and their values: Craft, Creativity, and Community. Familiarise yourself with their past projects and current offerings, especially at the Guinness Open Gate Brewery. This will show your genuine interest and help you connect your experience to their mission.
✨Showcase Your Leadership Skills
As a Marketing Manager, you'll be leading a team. Prepare examples of how you've successfully managed teams in the past, particularly in hospitality or F&B settings. Highlight your strategic thinking and how you've driven campaigns that align with business goals.
✨Be Data-Driven
Company of Cooks values an analytical mindset. Be ready to discuss how you've used data to inform marketing decisions in previous roles. Bring specific examples of campaigns where you measured ROI and optimised spend based on analytics.
✨Engage with Their Community
Since community is a core value, think about how you can contribute to local outreach and engagement. Prepare ideas on how to build relationships with local partners and enhance brand visibility within the London hospitality scene. This will demonstrate your proactive approach and alignment with their ethos.
