At a Glance
- Tasks: Lead digital marketing strategy and inspire a talented team to drive brand growth.
- Company: Join a dynamic team at a successful company in Castleford.
- Benefits: Enjoy competitive salary, hybrid working, and professional development opportunities.
- Other info: Collaborative culture with access to cutting-edge marketing tools.
- Why this job: Make a significant impact in a fast-paced, innovative environment.
- Qualifications: 5+ years in digital marketing and team management experience required.
The predicted salary is between 40000 - 50000 € per year.
Overview
Are you a dynamic and results-driven digital marketing professional with a passion for strategy, innovation, and leadership? We are seeking a Digital Marketing & Operations Lead to join a successful team in Castleford. This is your chance to take the reins of the digital marketing strategy, optimise brand awareness, and drive lead generation and eCommerce sales. If you're ready to make a significant impact and lead a talented team, we want to hear from you!
Benefits
- Competitive salary and annual company bonus
- Hybrid working - 3 days office and 2 days from home
- Opportunities for professional growth and development
- A supportive and collaborative work environment
- Access to cutting-edge marketing tools and technologies
Responsibilities
As the Digital Marketing & Operations Lead, you will:
- Develop and execute a comprehensive marketing strategy and tactical priorities
- Lead, mentor, and inspire a team of two marketing executives to achieve their full potential
- Collaborate with the marketing communications team and other departments to align efforts
- Manage relationships with agency partners to ensure effective execution of campaigns
- Drive innovation by identifying and implementing creative growth strategies in digital marketing
- Oversee and enhance our website, eCommerce platform, and CRM systems to optimize user experience and customer targeting
- Plan and execute multi-channel campaigns, including SEO/SEM, email, social media, and display advertising, to achieve lead generation targets
- Develop marketing initiatives for after-sales, rental, and used products
- Organize and execute key events and operational campaigns
- Measure and report on performance metrics, ensuring ROI and KPI targets are met
Qualifications
To excel in this role, you should have:
- A degree or equivalent qualification in marketing or a related field
- 5+ years of digital marketing experience, with additional channel/trade marketing experience preferred
- At least 3 years of experience managing and developing a team
- Expertise in marketing automation, CRM systems, and lead nurturing (HubSpot experience is a plus)
- Strong CMS experience and a proven track record of managing corporate websites
- Hands-on experience with SEO/SEM, display advertising, and social media management
- A data-driven mindset with strong analytical skills
- Exceptional communication skills and the ability to build relationships at all levels
- A proactive, problem-solving attitude with excellent organizational and project management skills
- A full UK driving license
Day-to-Day
Your typical day will include:
- Collaborating with your team to brainstorm and implement innovative marketing strategies
- Analysing website performance and optimizing user journeys for maximum engagement
- Managing social media platforms to boost brand visibility and engagement
- Coordinating with external agencies to ensure campaigns are executed seamlessly
- Monitoring campaign performance and preparing detailed reports on ROI and KPIs
- Leading team meetings to provide guidance, feedback, and support for your marketing executives
- Planning and executing events and operational campaigns to promote our brand and products
If you’re ready to take your digital marketing career to the next level and lead a talented team in a fast-paced, innovative environment, we’d love to hear from you.
Digital Marketing and Operations Lead in Castleford employer: Charterhouse Recruitment
Join a forward-thinking company in Castleford as a Digital Marketing and Operations Lead, where you will thrive in a supportive and collaborative work environment. Enjoy competitive salary packages, hybrid working options, and access to cutting-edge marketing tools that empower your professional growth. With opportunities to lead a talented team and drive innovative strategies, this role offers a meaningful career path in a dynamic industry.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing and Operations Lead in Castleford
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space and let them know you're on the lookout for opportunities. You never know who might have the inside scoop on a role that’s perfect for you.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your past projects and successes in digital marketing. This is a great way to demonstrate your expertise and make a lasting impression on potential employers.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can contribute to their goals, especially in areas like lead generation and eCommerce sales. Tailor your answers to show you’re the right fit!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love hearing from passionate candidates who are eager to make an impact in digital marketing.
We think you need these skills to ace Digital Marketing and Operations Lead in Castleford
Some tips for your application 🫡
Show Your Passion:When you're writing your application, let your enthusiasm for digital marketing shine through! We want to see that you’re not just ticking boxes but genuinely excited about the role and what you can bring to our team.
Tailor Your CV:Make sure your CV is tailored to the job description. Highlight your relevant experience in digital marketing and operations, especially any leadership roles. We love seeing how your skills align with what we’re looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to tell us why you’re the perfect fit for this role. Share specific examples of your past successes in digital marketing and how you’ve led teams to achieve great results. Keep it engaging and personal!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it makes the process smoother for everyone involved!
How to prepare for a job interview at Charterhouse Recruitment
✨Know Your Digital Marketing Inside Out
Make sure you brush up on the latest trends and tools in digital marketing. Be ready to discuss your experience with SEO, SEM, and CRM systems like HubSpot. Showing that you're up-to-date will impress the interviewers and demonstrate your passion for the field.
✨Showcase Your Leadership Skills
As a potential team leader, it's crucial to highlight your experience in managing and mentoring teams. Prepare examples of how you've inspired your team to achieve their goals and how you've handled challenges. This will show that you can lead effectively in a collaborative environment.
✨Prepare for Scenario-Based Questions
Expect questions that ask how you would handle specific marketing challenges or campaigns. Think about past experiences where you successfully executed multi-channel campaigns or improved user engagement. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Your Analytical Mindset
Be ready to discuss how you measure success in your marketing efforts. Talk about the metrics you track, how you analyse data, and how you use insights to drive strategy. This will show that you're not just creative but also data-driven, which is key for this role.
