At a Glance
- Tasks: Lead impactful marketing campaigns and create engaging content for diverse brands.
- Company: Join the Chartered Association of Business Schools, a dynamic and purpose-driven organisation.
- Benefits: Enjoy hybrid working, 31 days annual leave, and a competitive salary with great perks.
- Other info: We embrace diversity and welcome applications from all backgrounds.
- Why this job: Make a real difference in member engagement and drive exciting marketing initiatives.
- Qualifications: Experience in campaign delivery, email marketing, and content creation is essential.
The predicted salary is between 50000 - 65000 £ per year.
The Chartered Association of Business Schools (Chartered ABS) is seeking a Senior Marketing & Communications Officer to lead the delivery of high-impact, multi-channel marketing and communications activity across our portfolio of brands, events, and membership programmes.
This is a high-profile role for a dynamic marketing professional with strong experience in campaign delivery, email marketing, and editorial content creation. You will play a central role in driving engagement, increasing event registrations and revenue, and strengthening member communications across the Chartered ABS, Small Business Charter, and Certified Management & Business Educator (CMBE) brands.
Working in a fast-paced, purpose-led organisation, you will combine creativity with data-driven insight to deliver compelling campaigns, high-quality content, and effective digital communications that support our members and wider mission.
- Plan and deliver integrated marketing campaigns across events, programmes, and membership activities to drive engagement, registrations, and revenue.
- Lead the creation and delivery of high-impact email marketing campaigns, including copywriting, build, and segmentation using CRM systems.
- Commission, edit, and publish high-quality editorial content including blogs, case studies, and newsletters across multiple brands.
- Manage and maintain website content across CMS platforms and support improvements in SEO and digital performance.
- Analyse campaign performance using analytics tools and use insight to optimise engagement and impact.
- Support integrated communications across marketing, events, social media, and membership teams, including CMBE engagement activity.
Experience working with membership bodies, higher education institutions, or trade associations, as well as budget management and CRM/email marketing platforms, is advantageous.
Competitive salary, hybrid working (two days in the office, three days from home), 31 days annual leave plus bank holidays, attractive employer non-contributory pension, life assurance, wellbeing support, season ticket loans, cycle-to-work scheme, and eye care support. We welcome applications from all backgrounds and communities.
Senior Brand and Marketing Communications Officer in London employer: Chartered Association of Business Schools
The Chartered Association of Business Schools offers a vibrant and inclusive work environment in the heart of London, where creativity meets purpose. As a Senior Brand and Marketing Communications Officer, you will benefit from a competitive salary, generous annual leave, and a supportive hybrid working model that promotes work-life balance. With a strong focus on employee growth and wellbeing, this organisation is dedicated to fostering your professional development while making a meaningful impact in the education sector.
Contact Details:
Chartered Association of Business Schools Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand and Marketing Communications Officer in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Chartered Association of Business Schools and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Chartered Association of Business Schools are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Chartered Association of Business Schools on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Chartered Association of Business Schools. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand and Marketing Communications Officer in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Chartered Association of Business Schools. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Chartered Association of Business Schools:Show us that you’ve done your homework! In your application, briefly mention what you admire about Chartered Association of Business Schools’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Chartered Association of Business Schools
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Chartered Association of Business Schools will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Chartered Association of Business Schools, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
