At a Glance
- Tasks: Lead a dynamic team to drive growth in marketing and communications for impactful programmes.
- Company: Join the Chartered Association of Business Schools, a leader in business education.
- Benefits: Competitive salary, professional development, and the chance to shape marketing strategies.
- Other info: Opportunity to collaborate with government stakeholders and influence future programmes.
- Why this job: Make a real difference in business education while leading a talented team.
- Qualifications: Proven B2B marketing experience and strong leadership skills required.
The predicted salary is between 60000 - 80000 £ per year.
The Chartered Association of Business Schools in London is seeking a Head of Marketing & Communications to lead the Demand Generation team and drive growth of the Help to Grow programmes. You will shape integrated marketing across paid media, PR, content, events and customer journeys, delivering measurable impact and value.
As a senior marketing leader with strong B2B experience, you will oversee a team of nine, manage budgets, partner with government stakeholders, and ensure alignment.
Head of Marketing & Communications - Demand Gen Leader employer: Chartered Association of Business Schools
The Chartered Association of Business Schools is an exceptional employer, offering a supportive and collaborative work culture that prioritises employee growth and development. With a competitive salary, hybrid working options, and a comprehensive benefits package including generous annual leave and wellbeing support, this role as a Junior Accounts Administrator in the heart of London provides a meaningful opportunity to contribute to a purpose-led organisation while advancing your career in finance.
Contact Details:
Chartered Association of Business Schools Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing & Communications - Demand Gen Leader
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Chartered Association of Business Schools and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Chartered Association of Business Schools are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Chartered Association of Business Schools on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Chartered Association of Business Schools. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Marketing & Communications - Demand Gen Leader
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Chartered Association of Business Schools. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Chartered Association of Business Schools:Show us that you’ve done your homework! In your application, briefly mention what you admire about Chartered Association of Business Schools’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Chartered Association of Business Schools
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Chartered Association of Business Schools will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Chartered Association of Business Schools, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
