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- Tasks: Drive SEO strategies and optimise content for Charlotte Tilbury's websites.
- Company: Join Charlotte Tilbury Beauty, a revolutionary brand in the global beauty industry.
- Benefits: Enjoy flexible hybrid work, 25 days holiday, wellness perks, and a generous product discount.
- Why this job: Be part of a dynamic team that values creativity, growth, and inclusivity in a magical environment.
- Qualifications: 2+ years in digital SEO, strong analytical skills, and a passion for digital marketing required.
- Other info: Opportunity to work with a diverse team and contribute to a global brand's success.
The predicted salary is between 28800 - 43200 ÂŁ per year.
1 week ago Be among the first 25 applicants
Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de-coding makeup applications for everyone, everywhere, with an easy-to-use, easy-to-choose, easy-to-gift range. Today, Charlotte Tilbury Beauty continues to break records across countries, channels, and categories and to scale at pace.
Over the last 10 years, Charlotte Tilbury Beauty has experienced exceptional growth and is one of the most talked about brands in the beauty industry and beyond. It has become a global sensation across 50 markets (and growing), with over 2,300 employees globally who are part of the Dream Team making the magic happen.
Today, Charlotte Tilbury Beauty is a truly global business, delivering market-leading growth, innovative retail and product launches fuelled by industry-leading tech — all with an internal culture of embracing challenges, disruptive thinking, winning together, and sharing the magic. The energy behind the brand is infectious, and as we grow, we are always looking for extraordinary talent who want to be part of this our success and help drive our limitless ambitions.
The Role SEO Specialist
Role Accountabilities
The digital team operates in a high growth, challenging and dynamic environment, which allows this person to have a significant impact on the success of the business.
We are looking for a passionate and detail-oriented SEO Specialist to join our growing team. In this role, you will be responsible for driving inbound performance across all Charlotte Tilbury websites through effective on-page SEO, blog content optimization, and performance analysis.
You will combine creative flair with analytical thinking to deeply understand our customer, execute our SEO strategy, and continuously optimize for growth and efficiency. As a key advocate for SEO within the business, you\’ll help embed best practices across teams and champion SEO as a core part of our digital strategy.
Responsibilities
- Own and execute on-page SEO strategies, including copy optimization for category and product pages across all markets
- Localize blog content and ensure SEO best practices are applied for markets
- Conduct keyword research tailored to local markets and manage the end-to-end translation process for international sites
- Drive improvements in Local Search visibility, ensuring our brand is discoverable across all relevant platforms
- Collaborate with cross-functional teams to integrate SEO into content planning and digital initiatives
- Analyze performance metrics and provide actionable insights to improve organic traffic and engagement
- Educate internal stakeholders on SEO principles and foster a culture of SEO-first thinking
Reporting Relationships Head of SEO
Key Selection Criteria
- 2+ years\’ experience in digital and multi-channel SEO in an ecommerce environment
- Demonstrate the ability to craft effective prompts to guide generative AI models in producing desired outputs
- Advanced knowledge of web analytics and SEO tools such as Google Analytics, Google Search Console, keyword tracking and research tools such as SEM Rush/Ahrefs or similar
- Ability to organise priorities, meet deadlines and work independently
- Strong communication skills with a passion for digital marketing and SEO
- An excellent understanding of measuring the impact of SEO, tracking KPIs, and deriving insight
- Knowledge of a second language (French, German, Italian, or Spanish) is preferred but not essential
- A high level of technical understanding of how GenAi & LLM models work is desirable
Why join us?
- Be a part of this values driven, high growth, magical journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves
- We\’re a hybrid model with flexibility, allowing you to work how best suits you
- 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday
- Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey
- Financial security and planning with our pension and life assurance for all
- Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues
- Bring your furry friend to work with you on our allocated dog friendly days and spaces
- And not to forget our generous product discount and gifting!
At Charlotte Tilbury Beauty, our mission is to empower everybody in the world to be the most beautiful version of themselves. We celebrate and support this by encouraging and hiring people with diverse backgrounds, cultures, voices, beliefs, and perspectives into our growing global workforce. By doing so, we better serve our communities, customers, employees – and the candidates that take part in our recruitment process.
If you want to learn more about life at Charlotte Tilbury Beauty please follow our LinkedIn page!
Seniority level
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Seniority level
Associate
Employment type
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Employment type
Full-time
Job function
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Job function
Marketing
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Industries
Technology, Information and Internet
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SEO Specialist employer: Charlotte Tilbury Beauty
Contact Detail:
Charlotte Tilbury Beauty Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land SEO Specialist
✨Tip Number 1
Familiarise yourself with Charlotte Tilbury Beauty's brand voice and values. Understanding their unique approach to beauty and marketing will help you tailor your conversations during interviews, showcasing how your SEO strategies can align with their vision.
✨Tip Number 2
Stay updated on the latest trends in SEO and digital marketing, especially within the beauty industry. Being able to discuss recent developments or successful case studies during your interview can demonstrate your passion and knowledge, making you a standout candidate.
✨Tip Number 3
Prepare to discuss specific SEO tools and techniques you've used in previous roles. Highlighting your experience with tools like Google Analytics or SEM Rush, and how you've applied them to drive results, will show that you're ready to make an immediate impact.
✨Tip Number 4
Network with current or former employees of Charlotte Tilbury Beauty on platforms like LinkedIn. Engaging with them can provide valuable insights into the company culture and expectations, which you can leverage to tailor your approach during the application process.
We think you need these skills to ace SEO Specialist
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the SEO Specialist position at Charlotte Tilbury Beauty. Tailor your application to highlight relevant experience and skills that align with their needs.
Showcase Your Experience: In your CV and cover letter, emphasise your 2+ years of experience in digital and multi-channel SEO, particularly in an ecommerce environment. Provide specific examples of successful SEO strategies you've implemented and the results achieved.
Highlight Technical Skills: Mention your advanced knowledge of web analytics and SEO tools such as Google Analytics, Google Search Console, and SEM Rush/Ahrefs. If you have experience with generative AI models, be sure to include that as well, as it’s a desirable skill for this role.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also conveys your passion for digital marketing and SEO. Discuss how you can contribute to Charlotte Tilbury Beauty's mission and culture, and why you want to be part of their team.
How to prepare for a job interview at Charlotte Tilbury Beauty
✨Showcase Your SEO Knowledge
Be prepared to discuss your experience with on-page SEO strategies and tools like Google Analytics and SEM Rush. Highlight specific examples of how you've improved organic traffic in previous roles.
✨Demonstrate Analytical Skills
Since the role requires performance analysis, come equipped with insights from your past work. Discuss how you tracked KPIs and used data to inform your SEO strategies.
✨Emphasise Collaboration
Charlotte Tilbury values teamwork, so be ready to share experiences where you collaborated with cross-functional teams. Explain how you integrated SEO into broader digital initiatives.
✨Express Your Passion for Beauty and Marketing
As a brand that thrives on creativity, convey your enthusiasm for the beauty industry and digital marketing. Share what excites you about working in this dynamic environment and how you can contribute to their mission.
