Head of Global Brand Marketing - Complexion
Head of Global Brand Marketing - Complexion

Head of Global Brand Marketing - Complexion

Full-Time No home office possible
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Head of Global Brand Marketing – Complexion

About Charlotte Tilbury Beauty

Founded by British makeup artist and beauty entrepreneur Charlotte Tilbury MBE in 2013, Charlotte Tilbury Beauty has revolutionised the face of the global beauty industry by de‑coding makeup applications for everyone, everywhere, with an easy‑to‑use, easy‑to‑choose, easy‑to‑gift range. Today, the brand continues to break records across countries, channels, and categories, scaling at pace and emerging as a global sensation across 50 markets with over 2,300 employees worldwide.

About the Role

As Head of Global Brand Marketing, you will drive the next quantum shift for Charlotte Tilbury in the Complexion category, positioning it as the most loved and #1 for sales and growth worldwide. You will shape vision, strategy, positioning and plans for all complexion categories, leveraging sharp customer, product and market insights to propagate the brand’s purpose: \”Give anyone the right makeup and beauty and they can conquer the world!\” and its promise: \”making it EASY for EVERYONE to be the most confident and beautiful version of themselves.\”

As a Head of Global Brand Marketing – Complexion

  • Identify consumer, product and market insights to fuel ideation, creation and origination, establishing yourself as THE go‑to category expert.
  • With the Global Brand Marketing Director, shape category and product vision, strategy, plans and integrated marketing campaigns that are digital first and drive the shift to online while integrating across all channels.
  • Partner with Product Development, Regional insights and the Creative Agency to define product positioning and a sharp product concept with irresistible USPs and compelling RBs.
  • In partnership with regions, propose recommended pricing and opportunity sizing that is customer insight based, P&L appropriate and forecasts accurately for a seamless supply chain.
  • Work closely with copywriters to craft product stories, pack copy, press notes, product names and shade names.
  • Communicate brilliant briefs to Creative Agency, Communications, Visual Merchandising, Tech and Store Design teams to spark ideation, creation and origination for ground‑breaking campaigns and activations.
  • Lead projects from idea through development, execution and measurement, tying together each function to deliver cohesively, on time and in budget, adhering to the Critical Path Analysis and allowing for iteration.
  • Collaborate with regions (US, EMEA, APAC) to ensure activities are integrated across channels, touchpoints and paid/owned/earned, with consistent messaging/projection while adapting for local relevance.
  • Regularly communicate, present to and influence key stakeholders for alignment and support, from the Founder to the Regions.
  • Craft marvellous marketing toolkits that excite and mobilise the business behind activities, making it EASY to flawlessly execute.
  • Report to the Global Brand Marketing Director and lead a team of 3.

About You

  • Strategic thinker and proven fast‑paced results driver.
  • Results‑driven, unlocks limitless opportunities and responsibly forecasts.
  • Creative dreamer and analytical insight miner.
  • Thinks art and commerce, digital and omnichannel.
  • Cutting‑edge innovator with a \”don’t reinvent the wheel\” mindset.
  • Consumer focused, thinks globally and translates locally; international experience in brand/product development within beauty/luxury preferred.
  • Data and intuition driven.
  • Exceptional communicator, collaborator and influencer who lands on the salient point, has a confident recommendation and can drive decisions.
  • Inspiring leader with an eye for talent and developing people.
  • Smart, confident, succinct, ambitious, high‑energy, self‑starting, intellectually agile, results‑oriented, resilient, non‑political, transparent, collaborative, curious and hands‑on.
  • Will embody Charlotte Tilbury culture and be passionate about helping it achieve its goals.

Why join us?

  • Be part of a values‑driven, high‑growth, magical journey with the ultimate vision to empower everyone, everywhere.
  • Hybrid model with flexibility, allowing you to work how suits you best.
  • 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday.
  • Inclusive parental leave policy that supports all parents and carers.
  • Financial security and planning with pension and life assurance for all.
  • Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues.
  • Bring your furry friend to work on allocated dog‑friendly days and spaces.
  • Generous product discounts and gifting.

Seniority level: Executive

Employment type: Full‑time

Job function: Marketing and Sales

Industries: Technology, Information and Internet

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Contact Detail:

Charlotte Tilbury Beauty Recruiting Team

Head of Global Brand Marketing - Complexion
Charlotte Tilbury Beauty

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