Category marketing manager in beauty

Category marketing manager in beauty

Full-Time 54000 - 66000 £ / year (est.) Hybrid
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At a Glance

  • Tasks: Lead the development of innovative marketing plans for beauty products across Europe.
  • Company: Join a values-driven, high-growth beauty brand with a magical vision.
  • Benefits: Enjoy flexible working, 25 days holiday, and generous product discounts.
  • Other info: Collaborative environment with opportunities for personal and professional growth.
  • Why this job: Empower everyone to be their best self while shaping the future of beauty.
  • Qualifications: Proven marketing experience in beauty and strong leadership skills required.

The predicted salary is between 54000 - 66000 £ per year.

We are looking for a superstar Senior Category Manager to join our EU team! In this role, you will lead the development and delivery of European product marketing plans across Colour, Complexion, Skincare and Fragrance, in partnership with the Head of Marketing EU. Translate global brand strategy into regional category priorities, driving portfolio performance, hero product growth and successful innovation. Lead two Category Managers, supported by one shared Category Analyst.

Responsibilities:

  • Develop integrated EU product marketing plans with the Head of Marketing EU, aligned with Retail and Gross sales, market share and commercial priorities.
  • Lead Category Managers in developing category visions, growth plans and portfolio architecture, balancing global and regional hero products with new product development (NPD).
  • Consolidate category recommendations and align strategic priorities with the Head of Marketing EU, supporting wider alignment with global partners and the senior leadership team.
  • Lead cross-category NPD and promotional prioritisation with commercial and global teams; evaluate category business cases for new products and sets addressing European opportunities.
  • Coordinate cross-category launch and promotional planning, resolving competing priorities and ensuring category plans support a coherent regional product offer.
  • Oversee portfolio and lifecycle performance across NPD and core; challenge demand and supply assumptions with Category Managers and Supply Chain to optimise availability and productivity.
  • Develop differentiated channel portfolio priorities across Specialty, Department Stores and Online/Pure Players, ensuring regional consistency while addressing local sub-category opportunities.
  • Consolidate pricing, positioning and lifecycle recommendations, reviewing pricing ladders, competitiveness, value perception and margin implications with the Head of Marketing EU.
  • Use market, competitor and portfolio analysis to identify and size growth opportunities; partner with Global NPD teams on relevant regional product needs.
  • Review cross-category performance using shared analytical reporting; agree corrective actions with Category Managers and escalate material risks or trade-offs to the Head of Marketing EU.
  • Partner with Go-To-Market, VM, Sales, REOPS and Communications to align product priorities, launch readiness and execution across European markets.
  • Lead, coach and develop both Category Managers; align priorities for the shared Category Analyst and resolve competing requests across the team.

Requirements:

  • Demonstrable marketing experience, preferably in beauty, with proven category or portfolio ownership.
  • Strong strategic, commercial thinking; ability to translate global strategy into regional plans and manage cross-market complexity.
  • Strong analytical capability and commercial acumen.
  • Strong people leader, able to empower, coach and develop high performing teams.
  • Experienced managing multiple stakeholders, with the ability to influence cross-functional and senior stakeholders effectively.
  • Strong collaborator, agile thinker, results driven and striving for success.
  • Ability to work under pressure, meet deadlines in a timely manner and ruthlessly prioritise.
  • Strong communicator, able to translate insight into action.
  • Flexible, positive, and professional attitude.
  • Exceptional organisational and prioritising skills with great attention to detail.
  • A natural curiosity, passion and love for the beauty industry.

Desirable:

  • Knowledge of European markets is favourable.

Conditions:

  • Be a part of this values driven, high growth journey with an ultimate vision to empower everyone, everywhere to be the best version of themselves.
  • Hybrid model with flexibility, allowing you to work how best suits you.
  • 25 days holiday (plus bank holidays) with an additional day to celebrate your birthday.
  • Inclusive parental leave policy that supports all parents and carers throughout their parenting and caring journey.
  • Financial security and planning with our pension and life assurance for all.
  • Wellness and social benefits including Medicash, Employee Assist Programs and regular social connects with colleagues.
  • Bring your furry friend to work with you on our allocated dog friendly days and spaces.
  • Generous product discount and gifting!

Category marketing manager in beauty employer: Charlotte Tilbury Beauty

Charlotte Tilbury Beauty is an exceptional employer that fosters a dynamic and inclusive work culture, empowering employees to innovate and grow within a fast-paced environment. With a strong commitment to employee well-being, the company offers flexible hybrid working, generous holiday allowances, and unique perks like dog-friendly days, all while championing diversity and creativity. Joining the #DreamTeam means being part of a global beauty phenomenon where your contributions directly impact the brand's mission to inspire confidence in everyone, everywhere.

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Contact Details:

Charlotte Tilbury Beauty Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Category marketing manager in beauty

✨Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Charlotte Tilbury Beauty and show them what you can bring to the table.

✨Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Charlotte Tilbury Beauty are looking for.

✨Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Charlotte Tilbury Beauty on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

✨Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Charlotte Tilbury Beauty. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Category marketing manager in beauty

Product Marketing
Category Management
Strategic Thinking
Commercial Acumen
Analytical Capability
Stakeholder Management
Cross-Functional Collaboration

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Charlotte Tilbury Beauty. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Charlotte Tilbury Beauty:Show us that you’ve done your homework! In your application, briefly mention what you admire about Charlotte Tilbury Beauty’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Charlotte Tilbury Beauty

✨Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Charlotte Tilbury Beauty will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

✨Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

✨Be Ready for Scenario-Based Questions

At Charlotte Tilbury Beauty, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

✨Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.