At a Glance
- Tasks: Lead creative strategies for ambitious brands and shape engaging social content.
- Company: Join an independent, AI-native agency that values creativity and data.
- Benefits: Enjoy competitive salary, wellness allowance, hybrid working, and 25 days' holiday.
- Other info: Be part of a culture that encourages bold thinking and personal growth.
- Why this job: Make a real impact on innovative brands while having fun with team socials.
- Qualifications: Experience in creative strategy and a passion for digital media trends.
The predicted salary is between 63000 - 77000 £ per year.
READY TO DO WORK YOU'RE PROUD OF?
Charlie Oscar isn't a typical agency. We're independent, AI-native, and built to help ambitious brands outmanoeuvre, outpace and outgrow the competition.
We blend data science with creativity - not because it's fashionable, but because it's how brands actually grow.
The numbers give us clarity.
The creative work is what wins hearts, builds brands, and drives revenue.
Every week here looks different: sharp strategic problems, high-calibre teammates, and real ownership over work that reaches some of the world's most ambitious brands.
Outside the day job, there's run club, book and chess clubs, charity fundraisers, Thursday drinks, and enough team socials that work never feels like just work.
We hire for attitude and culture add first - not just experience.
Curious, ambitious people who challenge how things are done, bring fresh ideas, and help shape the future of marketing.
Sound like your kind of place?
WHO WE HIRE
We look for attitude first.
Smart, humble, proactive, genuinely curious - that's the shortlist.
People who care about their craft without taking themselves too seriously.
We build brave ideas, keep learning constant, and make sure everyone's voice counts.
If you're already using AI to work smarter, even better.
We're looking for people who use AI to sharpen their work - not replace their thinking.
You don't need to be an AI specialist.
You need to be curious enough to already be finding ways to use it: faster workflows, sharper insight, better creative options, smarter decisions.
We want people who ask "how can this be better?" and treat AI as a tool to elevate the craft, not a shortcut around it.
THE ROLE
We’re looking for a Creative Strategist to join our growing social content studio.
This role will shape the creative strategy for our clients, with a specific focus on paid social ad creative.
This role will work with the paid media teams and clients to identify the right creative strategy to deliver creative that supports paid social performance.
The Creative Strategist will then brief the work in the creative team and be responsible for the outcome.
Charlie Oscar has created an ad creative system that's designed to make the creative get smarter every sprint.
The creative strategist will drive this system .
- WHAT YOU'LL BE GETTING STUCK INTO
- Develop and lead the creative strategy for our clients, ensuring their brand storytelling is engaging, effective, and rooted in insights.
- Help develop Charlie Oscar's content offering, creating processes and structures to deliver best-in-class creative solutions.
- Collaborate closely with the paid media team to ensure creative assets are optimized for performance across digital platforms.
- Provide strategic and creative direction to clients, helping them develop content strategies that drive brand awareness, engagement, and conversion.
- Lead ideation sessions and craft compelling campaign concepts that bring brand stories to life.
- Identify and stay ahead of digital and social trends, seamlessly blending cultural, audience, data and brand insights into creative outputs that help clients remain cutting-edge.
- To have an up to date and forward looking perspective on social-first creative, and be a thought leader in digital advertising creative.
- Support new business pitches by providing creative strategic input and developing concepts that showcase our expertise.
- Build a team and network of partners, including designers, copywriters, and content creators, to bring ideas to life.
WHAT WE'RE LOOKING FOR
- Proven experience in a creative strategy role within a digital or social agency.
- Deep expertise in digital and social media platforms, trends, and best practices.
- A brilliant creative storyteller with a track record of developing compelling campaigns.
- A strategic thinker who can connect creativity with business impact.
- Experience working with performance marketing teams to develop high-performing content.
- A strong understanding of brand positioning and audience insights.
- Excellent presentation skills – confident in selling ideas both internally and externally.
- Entrepreneurial mindset, excited about building a department and growing an offering within an agency
BENEFITS
- Competitive salary, plus a performance-based bonus paid every 6 months
- Wellness allowance, including access to Bupa private healthcare
- Pension plan
- Regular team socials and an annual company away day
- Hybrid working - 3/4 days in the office, 1 day from home
- 25 days' holiday, plus bank holidays and flexible time over Christmas
- 4 weeks 'Work From Anywhere' per year
- Your birthday off
- Cycle to Work Scheme with Forest Bikes
- Eye care vouchers
- Regular office treats and surprises
- Be part of building something truly exceptional
- Working on innovative, exciting brands
- WHAT MAKES US US - OUR VALUES
Our values aren't posters on the wall. They show up in how we work, how we treat each other, and how we build something brilliant together.
Make It Happen
Momentum matters. Progress beats perfection every time.
Treat It Like Your Own
Think like an owner. Care for every detail as if it were your money, your brand, your business.
Grow Together
Build the business, lift your team, and invest in your own growth along the way.
Be Brave
We create space for bold thinking, confident decisions, and the freedom to back yourself.
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Creative Strategist employer: Charlie Oscar Group
At Charlie Oscar Group, we pride ourselves on fostering a dynamic and innovative work culture that empowers our employees to excel. As a Paid Social Lead, you'll benefit from a collaborative environment that encourages creativity and professional growth, with ample opportunities to mentor and lead a passionate team. Located in a vibrant area, we offer competitive benefits and a commitment to pushing the boundaries of AI-driven advertising, making us an exceptional employer for those looking to make a meaningful impact.
StudySmarter Expert Advice🤫
We think this is how you could land Creative Strategist
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Charlie Oscar Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Charlie Oscar Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Charlie Oscar Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Charlie Oscar Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Charlie Oscar Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Charlie Oscar Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Charlie Oscar Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Charlie Oscar Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Charlie Oscar Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Charlie Oscar Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
