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For Companies At a Glance
- Tasks: Analyse trading performance and customer insights to drive marketing improvements.
- Company: Join Charles Tyrwhitt, a brand dedicated to helping men dress well sustainably.
- Benefits: Enjoy competitive salary, bonuses, staff discounts, and a hybrid working policy.
- Why this job: Be part of a fun, entrepreneurial culture that values social impact and personal growth.
- Qualifications: Requires recent experience in analytical roles, preferably with SQL knowledge.
- Other info: Participate in legendary office parties and engage in charity initiatives.
The predicted salary is between 28800 - 43200 ÂŁ per year.
At Charles Tyrwhitt our purpose is to âMake it easy for men to dress wellâ and we canât do that without our specialist teams. This time, weâre on the lookout for a Marketing Campaigns & Insight Analyst FTC (12 months) who will be working with Aurelie from our Insights & Analytics team.
What you will be doing:
- Trading performance analysis and reporting: Weekly review of trading performance and key drivers behind trends. Assist the Marketing team in understanding the main reasons behind trading variances and recommend improvements.
- Customer insight reporting: Review and update customer database insights to ensure they reflect current trends and performance. Mine the customer database for ad-hoc insights to deliver additional value to the business. Develop and improve reports addressing customer challenges and opportunities, such as retail performance, segment performance, product insights, and overall trading.
- Campaigns performance and selections: Continuously analyse campaign effectiveness and identify opportunities for enhancement. Make data-driven recommendations for campaign selections based on matchback and database insights. Own the Data, Print and Mailing briefs for all Direct Mail campaigns to communicate campaign promotion and customer segment requirements to relevant stakeholders.
What we are looking for:
The Marketing Campaigns & Insight Analyst FTC (12 months) specifically requires someone with direct, recent commercial experience in a customer-focused analytical, statistical or quantitative role, some experience in a marketing analytics or insights role, preferably within a campaign-driven environment. Experience with SQL and relational databases is highly preferred.
What you can expect from us:
- Competitive salary and excellent bonus scheme
- An entrepreneurial environment where youâll be encouraged to try things and make changes to drive the business forward
- Youâll have access to Staff Discount from your 1st day, not just at CT but also from The White Company!
- Our hybrid working policy means we work from the office 3-4 days per week
- We are proud to go about our business in the right way and partner with many charities and sustainability partners - âgiving something backâ is an important part of our ethos
- At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in
Who we are:
At Charles Tyrwhitt we believe in doing the right thing. That means making our products properly and sustainably, making our business work for our people, our customers, and our suppliers and giving back to charity to support those in need. Weâre taking a good hard look at our social and environmental impact, and always looking for ways to be better. âI am Proud and Free to be me!â Tyrwhitteers (our people) are a diverse, passionate and entrepreneurial bunch. We enjoy a fun, engaging and rewarding culture, where everyone is empowered by our 3 BE-liefs which are; âBE the BOSSâ, âBE the CUSTOMERâ and âBE the BESTâ.
Marketing Campaigns and Insight Analyst (FTC) employer: Charles Tyrwhitt
Contact Detail:
Charles Tyrwhitt Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Campaigns and Insight Analyst (FTC)
â¨Tip Number 1
Familiarise yourself with the latest trends in marketing analytics and customer insights. Understanding current market dynamics will help you speak confidently about how you can contribute to Charles Tyrwhitt's goals during interviews.
â¨Tip Number 2
Brush up on your SQL skills, as this role highly prefers experience with relational databases. Consider working on a small project or two that involves data analysis to showcase your abilities in this area.
â¨Tip Number 3
Network with professionals in the marketing analytics field, especially those who have experience in campaign-driven environments. Engaging with industry peers can provide valuable insights and potentially lead to referrals.
â¨Tip Number 4
Prepare to discuss specific examples of how you've used data to drive marketing decisions in past roles. Being able to articulate your analytical process and the impact of your recommendations will set you apart from other candidates.
We think you need these skills to ace Marketing Campaigns and Insight Analyst (FTC)
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV highlights relevant experience in customer-focused analytical roles. Emphasise any marketing analytics or insights work you've done, especially in campaign-driven environments.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific skills like SQL and your experience with relational databases, and how they relate to the job description.
Showcase Your Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Discuss any trading performance analysis or customer insight reporting you've conducted, as these are key aspects of the position.
Research Charles Tyrwhitt: Familiarise yourself with Charles Tyrwhitt's values and mission. Understanding their commitment to sustainability and community will help you align your application with their ethos.
How to prepare for a job interview at Charles Tyrwhitt
â¨Understand the Role
Make sure you thoroughly understand the responsibilities of a Marketing Campaigns & Insight Analyst. Familiarise yourself with trading performance analysis, customer insight reporting, and campaign effectiveness. This will help you answer questions confidently and demonstrate your knowledge.
â¨Showcase Your Analytical Skills
Prepare to discuss your experience with data analysis, particularly in a marketing context. Be ready to provide examples of how you've used SQL or other analytical tools to derive insights and make data-driven recommendations in previous roles.
â¨Demonstrate Customer Focus
Since the role is customer-focused, think of ways you've previously contributed to understanding customer needs or improving customer experiences. Share specific examples that highlight your ability to analyse customer data and translate it into actionable insights.
â¨Engage with Company Values
Charles Tyrwhitt values sustainability and giving back to the community. Research their initiatives and be prepared to discuss how your personal values align with theirs. Showing that you resonate with their ethos can set you apart from other candidates.
