Area Manager (North Stores) in London

At Charles Tyrwhitt our purpose is to “Make it easy for men to dress well” and we can’t do that without our specialist teams. This time, we’re on the lookout for an Area Manager who will be working with Lewis and the Retail Head Office team. This is a field‑based role requiring regular travel to stores, with a minimum of 3-4 days per week on‑site to support teams and build relationships, and/or overnight stays for larger projects such as store refits or new store openings. Time at our London Head Office is also expected: typically one visit per week as a minimum. Whilst there is flexibility to work from home, face‑to‑face time is key to quickly understanding the business and making an impact. Candidates should be able to travel to London as required.

The Area Manager will lead, coach and develop Store Management within their geographical remit to deliver the retail strategy and KPI’s across their area. Responsible for all stores in the area and for ensuring that revenue and profitability targets are met through driving sales, managing controllable costs and motivating retail teams to succeed. This role may on occasions be required to support with other retail projects or support stores outside of their designated region.

This Area Manager position is responsible for driving growth and profitability by analysing store performance in the North Region, managing costs, and influencing strategies to improve retail operations. It includes monitoring sales trends, developing initiatives for customer acquisition, and optimising key metrics like AOV and UPT. The position is accountable for store‑level P&L, budget planning, and ensuring high performance through coaching and development of store teams. Additionally, it requires building strong relationships within the across all business areas, recruiting top talent, and overseeing projects that enhance retail productivity and service.

How we do our work is important to us at CT and anyone who joins us will feel aligned with our 3 BE’s: “BE the BOSS”, “BE the CUSTOMER” and “BE the BEST”. As a creative and entrepreneurial business, we believe that being together helps create a collaborative environment and is key to our success. Our Tyrwhitteers are the drivers of change, so we’re looking for hard working people with a pro‑active approach to their work.

• Previous multi‑site or Area Manager experience within a service‑first retail environment is highly desirable
• Proven people leader, with a strong track record of coaching, developing and challenging high‑performing teams
• Strong commercial capability, with experience delivering KPIs and managing P&L performance
• Able to balance people leadership and commercial outcomes, leveraging operational support where appropriate
• Experience leading ambitious teams and bringing fresh ideas, while constructively challenging ways of working
• Background in service‑led retail environments, where customer experience and people capability drive results
• Confident managing remotely and balancing multiple priorities across a multi‑site area
• Highly analytical, with the ability to interpret data and take decisive action
• Strong understanding of sales, customer outreach, store operations and retail standards
• Proficient in Excel and confident producing and working with reports

What you can expect from us:

• Competitive salary and excellent bonus scheme
• An entrepreneurial environment where you’ll be encouraged to try things and make changes to drive the business forward
• You’ll have access to Staff Discount from your 1st day, not just at CT but also from The White Company!
• Our hybrid working policy means we work from the office 3‑4 days per week
• We are proud to go about our business in the right way and partner with many charities and sustainability partners – ‘giving something back’ is an important part of our ethos
• At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in

At Charles Tyrwhitt we believe in doing the right thing. That means making our products properly and sustainably, making our business work for our people, our customers, and our suppliers and giving back to charity to support those in need. We’re taking a good hard look at our social and environmental impact, and always looking for ways to be better.

Tyrwhitteers (our people) are a diverse, passionate and entrepreneurial bunch. We enjoy a fun, engaging and rewarding culture, where everyone is empowered by our 3 BE‑liefs which are: “BE the BOSS”, “BE the CUSTOMER” and “BE the BEST”.