At a Glance
- Tasks: Create and optimise digital marketing campaigns to drive lead generation and support sales initiatives.
- Company: Join a global market leader with exceptional growth opportunities.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Collaborative team culture with opportunities for personal and professional growth.
- Why this job: Make an impact in a creative role that shapes marketing strategies and customer experiences.
- Qualifications: Bachelor’s degree in marketing or related field and proven digital marketing experience.
The predicted salary is between 35000 - 45000 £ per year.
Are you an experienced Marketing Specialist with a passion for creating robust, effective campaigns? Are you looking for your next role and want to join a global market leader with exceptional opportunities? Charles River Laboratories is recruiting for a Marketing Specialist to support the Discovery and Safety Assessment (DSA) marketing team in their strategic efforts. The role will focus on digital marketing to support lead generation programs, nurture inbound leads, and support sales initiatives such as site events.
Core Tasks and Responsibilities:
- Collaborate with internal and external partners to deliver and optimize digital marketing programs combining web, SEO/SEM, email, social media, and paid advertising.
- Monitor performance, evaluate effectiveness, quantify ROI, and optimize for future projects using Salesforce.com, Pardot, marketing dashboards, and other data sources.
- Collaborate on the planning, organization, and execution of marketing materials, brochures, and web content in support of companywide services, in alignment with other marketing team members.
- Collaborate and assist with the event manager on virtual and in-person event projects (tradeshows, webinars, seminars, workshops, conferences, etc.).
- Understand the customer journey and experience by analyzing outcomes of strategic initiatives and tactics to suggest improvements that support further lead conversions through digital tools and applications.
- Ensure a competent and professional image to the customer and an accurate portrayal of business strategies at all times.
- Maintain a working knowledge of all company product lines, with more in-depth knowledge of the business segment being supported.
- Perform all other related duties as assigned.
Job Qualifications:
- Education: Bachelor’s degree (B.A / B.S.) or equivalent in marketing, business, or a related discipline.
- Previous related experience in a similar marketing-focused role is essential.
- Excellent written and verbal communication skills.
- Proven digital marketing experience is required, plus demonstrable skills in liaising and presenting to internal stakeholders on a regular basis.
- Strong problem-solving skills, along with the ability to make sound, logical decisions.
- Attention to detail and strong time management skills are a must.
- Collaborative and adaptive to change.
- Candidates must have valid Right to Work in the UK as we are not able to provide sponsorship for this role.
Marketing Specialist in Tranent employer: Charles River
Charles River Laboratories is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for Marketing Specialists eager to make an impact in the global market. With a strong focus on employee growth and development, the company offers numerous opportunities for professional advancement while supporting innovative digital marketing initiatives. Located in a vibrant area, employees benefit from a stimulating environment that encourages creativity and teamwork, making it an ideal place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Specialist in Tranent
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Charles River and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Charles River are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Charles River on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Charles River. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Specialist in Tranent
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Charles River. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Charles River:Show us that you’ve done your homework! In your application, briefly mention what you admire about Charles River’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Charles River
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Charles River will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Charles River, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
