Marketing Specialist

Marketing Specialist

Saffron Walden Full-Time 28800 - 48000 Β£ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and support digital marketing campaigns to drive customer engagement and conversions.
  • Company: Charles River Laboratories is a global leader in drug development and safety assessment services.
  • Benefits: Enjoy a competitive salary, remote work options, and a supportive team culture.
  • Why this job: Make a real impact on global health while building a career you’re passionate about.
  • Qualifications: Bachelor's degree in marketing or related field; digital marketing experience preferred.
  • Other info: Join a diverse team committed to improving lives through innovative research.

The predicted salary is between 28800 - 48000 Β£ per year.

Join to apply for the Marketing Specialist role at Charles River Laboratories

Join to apply for the Marketing Specialist role at Charles River Laboratories

For 75 years, Charles River employees have worked together to assist in the discovery, development and safe manufacture of new drug therapies. When you join our family, you will have a significant impact on the health and well-being of people across the globe. Whether your background is in life sciences, finance, IT, sales or another area, your skills will play an important role in the work we perform. In return, we’ll help you build a career that you can feel passionate about.

Job Summary

The marketing specialist supports the DSA marketing teams in their strategic efforts by both leading and supporting on initiatives for key segments including the crops and chemicals segment and pharma and biotech segments. The marketing specialist provides critical support to the wider team, expanding the team’s overall capacity and bandwidth to deliver lead generation campaigns to drive inbound enquiries plus nurturing campaigns to drive conversion, supporting closed-won business.

A focus on digital marketing is essential to further support the movement of leads through the customer journey. In addition, this role supports the BD/AM teams in their work with current and prospective clients with sales enablement tools and marketing support for sales initiatives such as site events.

We are seeking a Marketing Specialist for our Marketing group. This position can be located remotely in the United Kingdom.

Core Tasks And Responsibilities

  • Develop, implement, and optimize digital marketing campaigns, including web, SEO/SEM, email, social media, display advertising, and customer feedback surveys based on in depth analysis of data, insights, and customer behavior.
  • Manage the planning, organization and execution of marketing materials, brochures, and web content, in support of companywide services, in alignment with other marketing team members.
  • Collaborate and assist with event manager on virtual and in-person event projects (webinars, seminars, workshops, chapter events, conferences, etc.)
  • Monitor performance, evaluate effectiveness, quantify ROI and optimize for future projects
  • Collaborate with Marketing and Sales managers to develop account-based marketing campaigns
  • Utilise Salesforce.com and Pardot to monitor, advance opportunity status progression and review/report on completed projects
  • Understand our customer journey and experience, by analyzing outcomes of strategic initiatives and tactics in an effort to suggest improvements that support further lead conversions through our digital tools and applications.
  • Ensure a competent and professional image to the customer and an accurate portrayal of business strategies both on the phone, email and at customer events.
  • Maintain a working knowledge of all company product lines with more in-depth knowledge of business segment that is being supported.
  • Identify and create synergistic marketing programs that cross product and business unit lines.
  • Identify trends and insights; optimize spend and performance as needed.
  • Perform all other related duties as assigned.

Competitive salary and benefits package commensurate with skills and experience.

Job Qualifications

  • Education: Bachelor’s degree (B.A /B.S.) or equivalent in marketing, business or related discipline.
  • Solid grounding of related experience in marketing or customer services.
  • An equivalent combination of education and experience may be accepted as a satisfactory substitute.
  • Excellent written and verbal communication skills.
  • Digital marketing experience
  • Resourceful and self-starter

About Safety Assessment

Charles River is committed to helping our partners expedite their preclinical drug development with exceptional safety assessment services, state-of-the-art facilities and expert regulatory guidance. From individual specialty toxicology and IND enabling studies to tailored packages and total laboratory support, our deeply experienced team can design and execute programs that anticipate challenges and avoid roadblocks for a smooth, efficient journey to market. Each year approximately 300 investigational new drug (IND) programs are conducted in our Safety Assessment facilities.

About Charles River

Charles River is an early-stage contract research organization (CRO). We have built upon our foundation of laboratory animal medicine and science to develop a diverse portfolio of discovery and safety assessment services, both Good Laboratory Practice (GLP) and non-GLP, to support clients from target identification through preclinical development. Charles River also provides a suite of products and services to support our clients’ clinical laboratory testing needs and manufacturing activities. Utilizing this broad portfolio of products and services enables our clients to create a more flexible drug development model, which reduces their costs, enhances their productivity and effectiveness to increase speed to market.

With over 20,000 employees within 110 facilities in over 20 countries around the globe, we are strategically positioned to coordinate worldwide resources and apply multidisciplinary perspectives in resolving our client’s unique challenges. Our client base includes global pharmaceutical companies, biotechnology companies, government agencies and hospitals and academic institutions around the world.

At Charles River, we are passionate about our role in improving the quality of people’s lives. Our mission, our excellent science and our strong sense of purpose guide us in all that we do, and we approach each day with the knowledge that our work helps to improve the health and well-being of many across the globe. We have proudly worked on 80% of the drugs approved by the U.S. Food and Drug Administration (FDA) in the past five years.

At Charles River Laboratories, we recognize and recruit all talent. We are a company committed to the principle of diversity and inclusion and work daily in this direction.

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Seniority level

  • Seniority level

    Entry level

Employment type

  • Employment type

    Full-time

Job function

  • Industries

    Automation Machinery Manufacturing

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Marketing Specialist employer: Charles River Laboratories

At Charles River Laboratories, we pride ourselves on being an exceptional employer that fosters a collaborative and inclusive work culture. Our remote Marketing Specialist role offers competitive salaries, comprehensive benefits, and ample opportunities for professional growth, all while contributing to meaningful projects that enhance global health. Join us in a dynamic environment where your skills will make a real impact on the future of drug development.
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Contact Detail:

Charles River Laboratories Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Marketing Specialist

✨Tip Number 1

Familiarise yourself with the latest trends in digital marketing, especially in SEO, SEM, and social media. This knowledge will not only help you understand the role better but also allow you to engage in meaningful conversations during interviews.

✨Tip Number 2

Network with professionals in the life sciences and marketing sectors. Attend relevant webinars or local events to connect with people who might provide insights or even referrals for the Marketing Specialist position at Charles River Laboratories.

✨Tip Number 3

Gain hands-on experience with tools like Salesforce.com and Pardot, as these are crucial for the role. Consider taking online courses or certifications that can boost your proficiency and make you stand out as a candidate.

✨Tip Number 4

Research Charles River Laboratories thoroughly. Understand their mission, values, and recent projects. This will not only prepare you for potential interview questions but also demonstrate your genuine interest in the company.

We think you need these skills to ace Marketing Specialist

Digital Marketing
SEO/SEM
Email Marketing
Social Media Management
Data Analysis
Lead Generation
Content Creation
Event Planning
Sales Enablement
Customer Journey Mapping
Project Management
Communication Skills
Collaboration
Salesforce.com
Pardot

Some tips for your application 🫑

Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, campaign management, and any specific tools mentioned in the job description, such as Salesforce.com and Pardot.

Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and how your skills align with the responsibilities of the Marketing Specialist role. Mention specific campaigns or projects you've worked on that demonstrate your expertise.

Showcase Your Digital Marketing Skills: Provide examples of successful digital marketing campaigns you've managed. Include metrics to demonstrate your impact, such as lead generation results or ROI improvements.

Highlight Communication Skills: Since excellent written and verbal communication skills are essential, ensure your application is free from errors and clearly articulates your thoughts. Consider including examples of how you've effectively communicated with clients or team members in past roles.

How to prepare for a job interview at Charles River Laboratories

✨Know Your Digital Marketing Basics

Since the role focuses heavily on digital marketing, make sure you brush up on your knowledge of SEO, SEM, and social media strategies. Be prepared to discuss how you've implemented these in past roles or projects.

✨Showcase Your Analytical Skills

The job requires evaluating campaign performance and optimising for future projects. Be ready to share examples of how you've used data analysis to drive marketing decisions and improve outcomes.

✨Familiarise Yourself with Salesforce and Pardot

Understanding tools like Salesforce.com and Pardot is crucial for this position. If you have experience with these platforms, highlight it during the interview. If not, consider doing a bit of research to understand their functionalities.

✨Prepare Questions About Company Culture

Charles River Laboratories values diversity and inclusion. Prepare thoughtful questions about their company culture and how they support employee development. This shows your genuine interest in being part of their team.

Marketing Specialist
Charles River Laboratories
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