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- Tasks: Manage and execute paid media campaigns across Google Ads and other platforms.
- Company: Join a growing digital marketing agency near Leamington Spa.
- Benefits: Enjoy a mix of office and remote work, plus opportunities for growth.
- Why this job: Be part of a dynamic team, optimize campaigns, and make a real impact.
- Qualifications: No specific experience required; just a passion for digital marketing and data analysis.
- Other info: Contribute to maintaining Google Partner status and collaborate with a creative marketing team.
The predicted salary is between 28800 - 42000 £ per year.
Paid Media Executive A growing digital marketing agency based near Leamington Spa are looking for a Paid Media Executive, working predominately across Google Ads, to join their team. This role would be spilt between being office based and home based and the main duties would be as follows: Campaign Management Work across a variety of brands, managing and executing paid media campaigns. Develop, implement, and manage paid media campaigns across predominately Google Ads, plus Meta Ads, Tik Tok Ads and LinkedIn Ads. Contributing to maintain Google Partner status. Optimise account performance by monitoring key metrics, such as Click-Through-Rate (CTR), Conversion Rate (CVR), Cost-Per-Acquisition (CPA), and Return-On-Ad-Spend (ROAS). Conduct A/B testing on Ads to improve campaign performance, assist in asset creation and enhance audience engagement. Data Analysis & Reporting Monitor campaign performance, analysing data and trends to provide actionable insights and adjust strategies as needed. Generate and present monthly reports, showing results against KPIs and making recommendations for future improvements. Collaborate with the wider marketing team to use campaign insights in broader strategies, including content strategy, Organic/SEO and Conversion Rate Optimisation (CRO) and UX. Monitor and analyse social me…
Paid Media Executive employer: Charles Peters
Contact Detail:
Charles Peters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive
✨Tip Number 1
Familiarize yourself with the latest trends and updates in Google Ads, Meta Ads, TikTok Ads, and LinkedIn Ads. This knowledge will not only help you during the interview but also demonstrate your passion for the industry.
✨Tip Number 2
Prepare to discuss specific campaigns you've managed in the past. Be ready to share metrics like CTR, CVR, CPA, and ROAS, as well as any A/B testing you've conducted and the results achieved.
✨Tip Number 3
Showcase your analytical skills by being prepared to discuss how you've used data to inform your decisions. Highlight any tools or software you’ve used for data analysis and reporting.
✨Tip Number 4
Emphasize your ability to collaborate with other teams. Be ready to provide examples of how you've worked with marketing, content, or SEO teams to enhance campaign performance and achieve broader business goals.
We think you need these skills to ace Paid Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in managing paid media campaigns, especially with Google Ads and other platforms mentioned in the job description. Use specific metrics to showcase your achievements.
Craft a Strong Cover Letter: In your cover letter, express your passion for digital marketing and your understanding of key performance metrics like CTR, CVR, CPA, and ROAS. Mention any relevant projects or experiences that demonstrate your skills.
Showcase Analytical Skills: Emphasize your ability to analyze data and generate reports. Provide examples of how you've used data to inform campaign strategies and improve performance in previous roles.
Highlight Collaboration Experience: Since the role involves working with a wider marketing team, mention any past experiences where you collaborated with others to achieve common goals, particularly in areas like content strategy and SEO.
How to prepare for a job interview at Charles Peters
✨Show Your Campaign Management Skills
Be prepared to discuss your experience with managing paid media campaigns, especially on Google Ads. Highlight specific campaigns you've worked on, the strategies you implemented, and the results you achieved.
✨Understand Key Metrics
Familiarize yourself with key performance indicators like CTR, CVR, CPA, and ROAS. Be ready to explain how you monitor these metrics and use them to optimize campaign performance.
✨Demonstrate Data Analysis Abilities
Prepare to talk about your experience in analyzing campaign data. Share examples of how you've used data insights to adjust strategies and improve results, as well as how you generate reports.
✨Collaborate Effectively
Since collaboration with the marketing team is crucial, think of examples where you've worked with others to enhance campaign strategies. Discuss how you integrate insights from paid media into broader marketing efforts.
