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- Tasks: Manage and execute exciting paid media campaigns across top platforms like Google, Bing, and TikTok.
- Company: Join a dynamic agency that values creativity and collaboration.
- Benefits: Competitive salary, flexible working hours, and opportunities for professional growth.
- Other info: Perfect for those looking to grow in a fast-paced, supportive environment.
- Why this job: Make an impact in the digital advertising world while honing your skills.
- Qualifications: Experience in paid media, strong analytical skills, and a passion for PPC.
The predicted salary is between 30000 - 40000 £ per year.
Main Duties:
- Campaign Management: Work across a variety of brands, managing and executing paid media campaigns. Develop, implement, and manage paid media campaigns across predominately Google & Bing Ads, plus Meta Ads, LinkedIn Ads and Tik Tok Ads. Contributing to maintain Google Partner status. Optimise account performance by monitoring key metrics, such as Click-Through-Rate (CTR), Conversion Rate (CVR), Cost-Per-Acquisition (CPA), and Return-On-Ad-Spend (ROAS). Conduct A/B testing on Ads to improve campaign performance, assist in asset creation and enhance audience engagement.
- Data Analysis & Reporting: Monitor campaign performance, analysing data and trends to provide actionable insights and adjust strategies as needed. Generate and present monthly reports, showing results against KPIs and making recommendations for future improvements. Collaborate with the wider marketing team to use campaign insights in broader strategies, including content strategy, Organic/SEO and Conversion Rate Optimisation (CRO) and UX. Monitor and analyse social media performance metrics and provide recommendations for optimisation.
- Budget Management: Develop and refine paid search initiatives, with a strong focus on paid strategies, handling budgets on a daily basis to maximise Return-On-Investment (ROI) across Google Ads; including search, performance max, shopping, display, demand gen. Develop Social Media Advertising campaigns, managing budgets on a daily basis across multiple platforms, such as Facebook, Instagram, Tik Tok and LinkedIn.
- Collaboration & Communication: Collaborate with other departments to ensure that campaigns align with the company’s brand message and client expectations. Communicate regularly with clients, presenting campaign results and discussing opportunities for growth. Highly organised, with the ability to manage multiple accounts, support new account builds and meet deadlines.
We're looking for someone who has:
- Hands-on experience in paid media, preferably in an agency setting - whether you specialise in Search or Paid Social Advertising, we're here to help you upskill, learn and grow.
- Exceptional attention to detail, is driven, and has a genuine passion for PPC.
- Bachelor's degree in marketing, business, or a related college field.
- 1-2 years of experience in paid media or digital advertising.
- Proficiency in Google Ads, Bing Ads, Meta Ads, and Google Analytics.
- Strong analytical skills and ability to interpret data to drive actionable insights.
- Excellent communication skills, both written and verbal.
- Highly organised, with the ability to manage and collaborate on multiple advertising accounts and deadlines.
Paid Media Executive in Kenilworth employer: Charles Peters
Contact Detail:
Charles Peters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Executive in Kenilworth
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and results. This is your chance to demonstrate your expertise in Google Ads, Bing Ads, and social media platforms.
✨Tip Number 3
Prepare for interviews by brushing up on your data analysis skills. Be ready to discuss how you've optimised campaigns in the past and what metrics you focus on to drive success.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining our team. Tailor your application to highlight your passion for PPC and your hands-on experience in paid media.
We think you need these skills to ace Paid Media Executive in Kenilworth
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Paid Media Executive role. Highlight your hands-on experience with Google Ads, Bing Ads, and social media platforms. We want to see how your skills match up with what we're looking for!
Showcase Your Achievements: When writing your application, don’t just list your responsibilities. Share specific achievements and metrics that demonstrate your success in managing paid media campaigns. We love numbers, so show us your Click-Through-Rates and Return-On-Ad-Spend!
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read. We appreciate a well-structured application that gets straight to the good stuff!
Apply Through Our Website: We encourage you to apply through our website for the best chance of getting noticed. It’s super easy, and we can’t wait to see your application come through. Let’s get started on this journey together!
How to prepare for a job interview at Charles Peters
✨Know Your Metrics
Familiarise yourself with key performance indicators like CTR, CVR, CPA, and ROAS. Be ready to discuss how you've used these metrics in past campaigns to optimise performance and drive results.
✨Showcase Your Campaigns
Prepare to talk about specific paid media campaigns you've managed. Highlight your role in developing strategies, conducting A/B testing, and the outcomes of your efforts. Real examples will make you stand out!
✨Data-Driven Mindset
Demonstrate your analytical skills by discussing how you've monitored campaign performance and adjusted strategies based on data insights. Bring examples of reports you've generated and how they influenced future campaigns.
✨Collaboration is Key
Emphasise your experience working with cross-functional teams. Discuss how you've collaborated with marketing, content, and client teams to ensure alignment and success in campaigns. Communication is crucial!