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- Tasks: Manage and execute paid media campaigns across Google Ads, Meta Ads, TikTok Ads, and LinkedIn Ads.
- Company: Join a growing digital marketing agency near Leamington Spa with a dynamic team.
- Benefits: Enjoy a hybrid work model with opportunities for skill development and growth.
- Why this job: Be part of a creative environment where your insights directly impact campaign success.
- Qualifications: 1-2 years in paid media, a marketing degree, and proficiency in Google Ads and analytics required.
- Other info: Collaborate with clients and teams to optimize campaigns and drive results.
The predicted salary is between 30000 - 42000 £ per year.
Paid Media Executive A growing digital marketing agency based near Leamington Spa are looking for a Paid Media Executive, working predominately across Google Ads, to join their team. This role would be spilt between being office based and home based and the main duties would be as follows: Campaign Management Work across a variety of brands, managing and executing paid media campaigns. Develop, implement, and manage paid media campaigns across predominately Google Ads, plusMeta Ads,Tik Tok Adsand LinkedIn Ads.Contributing to maintain Google Partner status. Optimiseaccountperformance by monitoring key metrics, such asClick-Through-Rate (CTR), Conversion Rate (CVR), Cost-Per-Acquisition (CPA), andReturn-On-Ad-Spend (ROAS). Conduct A/B testing onAds to improve campaign performance,assist in asset creationand enhance audience engagement. Data Analysis & Reporting Monitor campaign performance, analysing data and trends to provide actionable insights and adjust strategies as needed. Generate and presentmonthlyreports, showing results against KPIs and making recommendations for future improvements. Collaborate with the wider marketing team to use campaign insights in broader strategies, including content strategy, Organic/SEOand Conversion Rate Optimisation (CRO) and UX. Monitor and analyse social media performance metrics and provide recommendations for optimisation. Budget Management Develop and refine paid search initiatives, with a strong focus on paid strategies, handling budgets on a daily basis to maximise Return-On-Investment (ROI) across Google Ads; including search, performance max, shopping, display, demand gen. Develop Social Media Advertising campaigns, managing budgets on a daily basis across multiple platforms, such as Facebook, Instagram, Tik Tok and LinkedIn. Work closely with the Digital Director to ensure campaigns are within budget and aligned to overall marketing goals and clients objectives. Collaboration & Communication Collaborate with other departments to ensure that campaigns align with the companys brand message and client expectations. Communicate regularly with clients, presenting campaign results and discussing opportunities for growth. Highly organised, with the ability to manage multiple accounts, support new account builds and meet deadlines. Were looking for someone who has: Hands-on experience in paid media, preferably in an agency setting – whether you specialise in Search or Paid Social Advertising, were here to help you upskill, learn and grow. Exceptional attention to detail, is driven, and has a genuine passion for PPC. Bachelors degree in marketing,business, or a related college field. 1-2 years of experience in paid media or digital advertising. Proficiency in Google Ads,Meta Ads, and Google Analytics. Strong analytical skills and ability to interpret data to drive actionable insights. Excellent communication skills, both written and verbal. Highlyorganised, with the ability to manage and collaborate on multiple advertisingaccountsand deadlines. JBRP1_UKTJ
Charles Peters | Paid Media Executive employer: Charles Peters
Contact Detail:
Charles Peters Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Charles Peters | Paid Media Executive
✨Tip Number 1
Familiarize yourself with the latest trends and updates in Google Ads, Meta Ads, TikTok Ads, and LinkedIn Ads. This knowledge will not only help you during interviews but also demonstrate your commitment to staying current in the fast-paced digital marketing landscape.
✨Tip Number 2
Network with professionals in the digital marketing field, especially those who work in paid media. Attend industry events or join online forums to connect with others and gain insights that could give you an edge in your application.
✨Tip Number 3
Prepare to discuss specific campaigns you've managed or contributed to in the past. Be ready to share metrics and results that showcase your ability to optimize performance and drive ROI, as this is crucial for the role.
✨Tip Number 4
Demonstrate your analytical skills by preparing examples of how you've used data to inform your decisions in previous roles. Highlight your experience with A/B testing and how it has led to improved campaign outcomes.
We think you need these skills to ace Charles Peters | Paid Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid media, especially with Google Ads and other platforms mentioned in the job description. Use specific metrics to showcase your achievements.
Craft a Compelling Cover Letter: In your cover letter, express your passion for PPC and digital marketing. Mention any hands-on experience you have in managing campaigns and how you can contribute to the agency's goals.
Showcase Analytical Skills: Emphasize your analytical skills in both your CV and cover letter. Provide examples of how you've used data to optimize campaigns and drive results in previous roles.
Prepare for Interviews: Be ready to discuss your experience with A/B testing, budget management, and collaboration with teams. Prepare examples that demonstrate your problem-solving abilities and communication skills.
How to prepare for a job interview at Charles Peters
✨Showcase Your Campaign Management Skills
Be prepared to discuss specific paid media campaigns you've managed in the past. Highlight your experience with Google Ads and any other platforms mentioned in the job description, such as Meta Ads or TikTok Ads. Use metrics like CTR, CVR, and CPA to demonstrate your impact.
✨Demonstrate Analytical Thinking
Since data analysis is crucial for this role, come ready to talk about how you've used data to inform your decisions. Share examples of how you've monitored campaign performance and adjusted strategies based on insights you've gathered.
✨Prepare for A/B Testing Discussions
A/B testing is a key part of optimizing campaigns. Be ready to explain your approach to testing ads, what variables you consider, and how you measure success. This will show your understanding of improving campaign performance.
✨Communicate Effectively
Excellent communication skills are essential for this role. Practice articulating your thoughts clearly and confidently, especially when discussing past experiences with clients or team collaborations. This will help convey your ability to work well with others.
