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- Tasks: Manage and optimise paid social media campaigns on platforms like Facebook, Instagram, and TikTok.
- Company: Join a dynamic team in Bristol focused on ecommerce and digital marketing innovation.
- Benefits: Enjoy a collaborative environment with opportunities to explore new technologies and tools.
- Why this job: Perfect for those passionate about digital marketing and eager to make an impact in a growing field.
- Qualifications: Experience in paid social media, PPC, and analytics is essential; agency backgrounds are welcome.
- Other info: This is an office-based role, ideal for candidates located near Bristol.
The Paid Media/Social Specialist will be part of a growing team, working on exciting projects and exploring new technologies. If you’re passionate about paid social media, ecommerce, and digital marketing, we want to hear from you.
The specialist will be responsible for increasing conversion and managing, executing, and optimising campaigns across all social channels.
Duties include:
- Managing implementation and optimisation of paid social activities across different social platforms.
- Managing changes and trends.
- Optimising all paid social activities.
- Ensuring campaigns are created in-line with KPIs.
- Actioning day-to-day tasks including ad creation, audience development, analysis, and extensive testing across new and existing campaigns.
- Ensuring campaign budgets are utilised effectively.
- Analysing performance and advising budget allocation.
- Supporting the Paid Media/Search team with weekly and monthly reporting.
Key skills:
- Paid Social, Paid Search or paid media experience, ideally in an in-house environment (agency background considered).
- PPC.
- Facebook, TikTok, and Instagram experience.
- Google Analytics.
- Facebook Business Manager experience.
- Extensive experience optimising paid social campaigns to meet objectives.
- Problem solving.
- Motivated.
- Organised.
- Passionate and ready to develop themselves further.
- Experience across several different clients or industries.
- Excellent communication skills.
The role will suit someone who lives near Bristol as this is an office-based position.
Paid Media Specialist employer: Charles Jenson Recruitment
Contact Detail:
Charles Jenson Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Media Specialist
✨Tip Number 1
Familiarise yourself with the latest trends in paid social media, especially on platforms like Facebook, Instagram, and TikTok. This will not only help you understand the landscape but also allow you to speak confidently about your insights during interviews.
✨Tip Number 2
Showcase your analytical skills by preparing case studies of past campaigns you've managed. Be ready to discuss how you optimised these campaigns based on performance data, as this is crucial for the role.
✨Tip Number 3
Network with professionals in the digital marketing space, particularly those who specialise in paid media. Engaging with industry experts can provide valuable insights and potentially lead to referrals.
✨Tip Number 4
Prepare to discuss your experience with budget management and how you've maximised ROI in previous roles. Being able to articulate your approach to budget allocation will demonstrate your strategic thinking.
We think you need these skills to ace Paid Media Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in paid social media, particularly with platforms like Facebook, Instagram, and TikTok. Include specific examples of campaigns you've managed and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and ecommerce. Mention how your skills align with the responsibilities outlined in the job description, such as campaign optimisation and budget management.
Showcase Analytical Skills: Since the role involves analysing performance and advising on budget allocation, include any relevant experience with Google Analytics or similar tools. Highlight your ability to interpret data and make informed decisions.
Demonstrate Communication Skills: The job requires excellent communication skills, so provide examples of how you've effectively communicated with team members or clients in previous roles. This could be through successful project collaborations or presentations.
How to prepare for a job interview at Charles Jenson Recruitment
✨Showcase Your Experience
Be ready to discuss your previous experience with paid social media campaigns. Highlight specific examples where you successfully scaled accounts or optimised campaigns, particularly on platforms like Facebook, Instagram, and TikTok.
✨Know Your KPIs
Familiarise yourself with key performance indicators relevant to the role. Be prepared to explain how you have aligned campaigns with KPIs in the past and how you measure success in your campaigns.
✨Demonstrate Analytical Skills
Since analysis is a big part of the role, be ready to talk about how you use tools like Google Analytics and Facebook Business Manager to track performance and make data-driven decisions.
✨Stay Updated on Trends
The digital marketing landscape is always changing. Show your passion for the industry by discussing recent trends or changes in paid media that you’ve been following and how they could impact future campaigns.
